Rally Recruitment Marketing

OCTOBER 12, 2020

Not only that, but with the uncertainty of the global pandemic, your recruitment budget is going to be under more scrutiny than before. So, when it comes to digital job advertising, your strategy needs to be on point so that your recruiting budget can stretch further. Leigha Wanczowski, Employer Brand Manager, Covance.

Advertising 419

Advertising Strategy Social Media Job Boards 419

Rally Recruitment Marketing

JULY 11, 2022

Today’s Recruitment Marketing strategies are much more comprehensive (and mature) than simply advertising jobs on job boards. Yet it’s been practically impossible to connect your talent attraction efforts at the top of the recruiting funnel to talent acquisition results at the bottom of the funnel.

Recruitment Marketing 419

Recruitment Marketing Strategy How To Applicant Tracking Systems 419

Rally Recruitment Marketing

JUNE 20, 2022

Every year, the Rally Awards celebrate excellence in Recruitment Marketing and employer branding practices that attract and recruit talent through social and digital channels, as well as practitioners who have demonstrated how they’ve moved the needle to make a difference in their organization.

Recruitment Marketing 419

Recruitment Marketing Employer Branding Media Talent Acquisition 419

Rally Recruitment Marketing

MARCH 28, 2021

Recruitment Marketing analytics can be intimidating — not just because we have to make sense of a lot of data from a lot of different sources, but also because the stakes to get it right are so high. Dana Meyer, Recruitment Marketing Director at ManpowerGroup; and Amy English, Customer Success Analytics Team Lead at PandoLogic. .;

Recruitment Marketing 474

Recruitment Marketing Social Media Advertising Media 474

Rally Recruitment Marketing

JANUARY 23, 2022

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. .

Recruitment Marketing 419

Recruitment Marketing How To Employer Branding Social Media 419

Rally Recruitment Marketing

JANUARY 3, 2021

Getting buy-in for your Recruitment Marketing campaign ideas can be challenging — even for seasoned practitioners. You might be proposing a new Recruitment Marketing strategy that your company hasn’t tried before, maybe that you haven’t tried before! Setting and Managing Expectations.

Recruitment Marketing 418

Recruitment Marketing How To Social Media Advertising 418

Rally Recruitment Marketing

AUGUST 30, 2020

More and more organizations are hiring Recruitment Marketing professionals and launching employer brand programs. One way to think outside the box and develop fresh recruiting content is by drawing inspiration from industries outside of the Recruitment Marketing space. Honest Communication.

Recruitment Marketing 417

Recruitment Marketing Industry Sports Employer Branding 417

Rally Recruitment Marketing

DECEMBER 12, 2021

As we approach 2022, we’ve heard loud and clear from the Rally community that recruitment technology is something people are looking to explore and invest in. If you haven’t yet dipped your toes into the world of programmatic recruitment advertising, you’re likely losing talent to organizations that are using such technology. .

Social Media 419

Social Media Advertising Job Boards Employer Branding 419

Proactive Talent

SEPTEMBER 5, 2018

In my opinion, there are two groups of companies out there who have yet to put together a formal budget for employer branding: 1. Those that do not understand the importance of employer branding , and therefore don’t prioritize or fund it at all. For this blog post, we’re going to focus on the latter.

Employer Branding 215

Employer Branding How To Social Media Job Boards 215

Rally Recruitment Marketing

JANUARY 31, 2019

So, you’ve invested time and resources into building a strong Employer Brand for your organization. but ultimately if you don’t have a strong job advertising strategy you’re missing out on a key piece of the puzzle. By developing a strong job adverting strategy, informed by the latest industry knowledge and technologies.

Advertising 170

Advertising Strategy Job Boards Employer Branding 170

Rally Recruitment Marketing

JANUARY 10, 2019

In traditional marketing, we sometimes talk about hard versus soft marketing techniques. This article will explain what hard and soft marketing approaches are, and how to make a business case to advance soft marketing techniques within your Recruitment Marketing plan. Leveraging programmatic job ads.

Recruitment Marketing 300

Recruitment Marketing Employer Branding Job Descriptions Social Media 300

Proactive Talent

APRIL 17, 2019

As 2019 propels forward, recruiting leaders and talent acquisition teams have much to consider and prioritize when it comes to recruitment marketing. These important questions can be a very daunting endeavor, especially with limited time, resources and recruiting tasks at hand.

Recruitment Marketing 185

Recruitment Marketing Strategy Advertising Social Media 185

Rally Recruitment Marketing

AUGUST 9, 2018

This is why candidates today check multiple sources to research your company before deciding whether or not to apply for your job or accept your offer. Here are 4 recruiting channels where candidates will look when researching your company (and some tips on what you should share on each!) But which ones should you focus on?

Employer Branding 238

Employer Branding Social Media Job Descriptions Media 238

PandoLogic

MAY 12, 2023

What is Recruitment Marketing? Recruiting marketing involves promoting a company’s employer brand and attracting potential employees. Common recruitment marketing tactics include social media campaigns, job board advertisements, content marketing, and nurturing relationships with passive candidates.

Recruitment Marketing 81

Recruitment Marketing How To Employer Branding Social Media 81

Rally Recruitment Marketing

SEPTEMBER 10, 2023

With social media becoming a bigger and bigger part of Recruitment Marketing strategy, talent acquisition teams are devoting more time and resources into building a social recruiting presence to attract talent by showcasing their company culture and career opportunities.

Social Media 251

Social Media Media How To Employer Branding 251

SmartRecruiters

JUNE 18, 2018

In response, businesses are moving away from traditional methods of candidate attraction (public job boards, cold outreach) in favor of more employer brand-focused efforts that target talent before they apply. What is Employer Branding? What is Recruitment Marketing?

Employer Branding 93

Employer Branding Recruitment Marketing Social Media How To 93

Rally Recruitment Marketing

SEPTEMBER 4, 2023

And while we might be just another voice in this cacophony of people and companies extolling how important DEI is, today we’re going to approach it from our unique perspective: Recruitment Marketing! We’ve also included ways to align your Recruitment Marketing strategy with your diversity recruitment goals.

Recruitment Marketing 419

Recruitment Marketing Diversity Social Media Employer Branding 419

Hiretual

APRIL 25, 2023

Here are some key metrics to measure the success of recruitment marketing: Cost per hire This metric measures the total cost of your recruitment marketing efforts, including advertising costs, job board fees, recruitment agency fees, and salaries of recruitment staff, divided by the number of hires made.

Recruitment Marketing 62

Recruitment Marketing eBook How To Social Media 62

Hireology

DECEMBER 20, 2018

Due to the limited interest in careers in retail automotive, dealers often end up paying a steep “brand tax” by overspending on job boards. Unfortunately, while job boards can drive a high quantity of applicants, the quality of these applicants is often lacking. Build a Strong Employment Brand and Career Site.

Job Boards 60

Job Boards Recruitment Marketing Automotive Strategy 60

Rally Recruitment Marketing

JULY 16, 2020

But when the new coronavirus became a pandemic and millions of businesses closed in March, recruiting costs began an upward trajectory that reached a CPA of $19 in June—a 60% increase, according to recruiting benchmark data from programmatic recruitment advertising provider, Appcast. Change the day you post your jobs.

Talent Acquisition 417

Talent Acquisition Advertising Recruitment Marketing Data 417

4 Corner Resources Staffing Blog

APRIL 20, 2022

Recruitment marketing is the process of using marketing techniques to promote the benefits of working for your company. It’s both a strategy employers can use to reach candidates and a means by which job seekers discover employers. . Recruitment Marketing Background.

Recruitment Marketing 81

Recruitment Marketing Employer Branding Real Estate Social Media 81

Hireserve

DECEMBER 7, 2020

Looking to improve and better understand your recruitment marketing metrics? For the purposes of this blog, the assumption is that you’re using a standard method of advertising across job boards – for example Monster, Indeed or LinkedIn. Widely used in general marketing practice is the marketing funnel.

Recruitment Marketing 78

Recruitment Marketing Applicant Tracking Systems Advertising Monster 78

ApplicantStack

OCTOBER 10, 2023

Find out more about the role of recruitment marketing in building a strong and happy workforce. What is Recruitment Marketing? Recruitment marketing refers to the efforts made to promote a brand as an appealing place to work. Doing so can aid in building more diversity across departments.

Employer Branding 77

Employer Branding Recruitment Marketing ApplicantStack Social Media 77

Hireology

MARCH 1, 2019

And this can be made possible by implementing a multi-channel recruitment marketing strategy to retail your open roles, similar to a marketing strategy your team might put in place to retail your products and services. Many employers make the mistake of only relying on job boards to drive job seekers to their open roles.

Recruitment Marketing 90

Recruitment Marketing Job Boards Retail Advertising 90

Recruiting Blogs

APRIL 17, 2023

If there's one thing I love the most in the world, it's strong employer branding. Unlike other industries, marketing an employer value proposition lets one create, curate, and collaborate on stories with teammates across multiple locations and departments. Don't Keep Employer Branding Efforts a Secret 2.

Employer Branding 52

Employer Branding Social Media Video Education 52

Hireology

NOVEMBER 20, 2019

Your team likely continuously tracks which advertising and other lead sources drive new business. Just as you would invest in several lead sources to bring in new business, it’s important to have a multichannel approach to recruitment marketing and ensure you’re only investing in applicant channels that drive results. .

Recruitment Marketing 68

Recruitment Marketing Data Job Boards Hiring 68

Crelate

APRIL 5, 2021

And t o win that war, ever greater numbers of recruiters and staffing professionals are turning to the power of programmatic recruitment advertising. . And then imagine how many advertisements and “click here” or “read more” buttons exist on each of those sites. . And those numbers continue to grow. .

Advertising 71

Advertising Staffing Job Boards Talent Acquisition 71

Rally Recruitment Marketing

NOVEMBER 30, 2018

Hi Derek, can you tell us about your background and how you got into Recruitment Marketing? I started my career in inside sales and marketing in the hospitality industry before moving into recruiting. That team has a very progressive Employer Brand and Recruitment Marketing program, so I learned a lot.

B2C 170

B2C Talent Acquisition Recruitment Marketing Employer Branding 170

SmartRecruiters

SEPTEMBER 15, 2017

Recruiters know that marketing job boards perform well because while larger more general sites get more traffic, it’s the niche sites where talented marketing candidates hang out with a sense of community — discussing their careers and experience. So here are the 10 best marketing job boards: 10.

Job Boards 81

Job Boards Dice Monster Social Media 81

Hireology

MAY 28, 2019

If you’re already struggling to staff with quality employees given the tight labor market, now is the time to focus on your recruitment marketing strategy – so you can have the right team in place now and prepare your business for any economic shifts. Here are some tips to future-proof your recruitment marketing strategy.

Recruitment Marketing 60

Recruitment Marketing Strategy Job Boards Employer Branding 60

Rally Recruitment Marketing

SEPTEMBER 20, 2021

Since entering the Recruitment Marketing space, I’ve always used the analogy of a great band or restaurant to remind me of the importance of employer branding. The pair must be synchronized through marketing and sales tactics. Building our employer brand from the ground up.

Employer Branding 419

Employer Branding How To Social Media Recruitment Marketing 419

Hireology

JUNE 7, 2019

Automotive dealers are seen as some of the most well-known local advertisers throughout the country. Most local dealership ads focus exclusively on selling cars and while this is effective for driving revenue, dealers are missing out on the opportunity to also sell local dealership talent on their job opportunities.

Advertising 60

Advertising Benefits Automotive Employer Branding 60

Rally Recruitment Marketing

AUGUST 22, 2021

Today I have some big news to share, and I won’t keep you in suspense any longer: We’ve launched a new analytics & benchmarking tool for the Rally Recruitment Marketing community! It’s almost 4 years to the day when I launched the Rally Recruitment Marketing community in September 2017. Analytics are personal.

Recruitment Marketing 419

Recruitment Marketing Employer Branding Social Media Survey 419

Rally Recruitment Marketing

APRIL 6, 2024

Companies face the dual challenge of not only reaching potential candidates through crowded job boards and noisy social media channels, but then compelling candidates to consider changing jobs. This is where the power of effective Recruitment Marketing comes into play.

Recruitment Marketing 251

Recruitment Marketing Social Media Film Employer Branding 251

Indeed

FEBRUARY 5, 2019

Suddenly, there were job boards and search engines, social media and career sites, ratings sites, not to mention online ads. Today, employers looking to hire are faced with lots of candidates and lots of ways to reach them. James Ellis , Podcaster and Lead Employer Brand Consultant, Proactive Talent. Conclusion.

Recruitment Marketing 111

Recruitment Marketing Employer Branding Wireless Facebook 111

CareerArc

JANUARY 26, 2022

Promote job-related blog posts on Pinterest. Invest in paid social media advertising. Turn your employees into brand advocates. Social media is an amazing tool to build your employer brand, attract new talent, and engage the employees into meaningful conversations and knowledge-sharing online. Let that sink in.

Social Recruiting 98

Social Recruiting Social Media Media Advertising 98

ViziRecruiter

FEBRUARY 26, 2019

Recruitment marketing is an important concept for recruiters to attract today’s modern candidate. This concept involves utilizing marketing strategies to attract, engage and inform candidates to deliver a quality applicant. Become their next employer of choice. Drive high-quality talent to apply for open positions.

Recruitment Marketing 40

Recruitment Marketing Social Media Employer Branding Advertising 40