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The Harsh Truth About Employer Value Propositions

Rally Recruitment Marketing

Most companies look at their employee value proposition as their chance to “sell” their employer brand to candidates. Rally note: Bryan and Charlotte will be teaching their Give & Get Framework for Employer Branding in two virtual workshops. But this is only one-half of an effective EVP.

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14 Ways the LGBTQ2+ Community Wants You to Celebrate Pride

Rally Recruitment Marketing

One was an alcohol brand with a float packed with male dancers in skimpy outfits dancing — and clearly trying to sell their product. The other was an airline with 50 or so of their employees walking together with t-shirts showing that they’re part of the company’s LGBTQ2+ community. . Leo (He/Him). Jake (He/Him). Brian (He/Him).

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The importance of social media and employer brand in the transition to a post-COVID-19 world

Stories Incorporated

Social media and employer brand have an important relationship during, and in the transition out of, the COVID-19 pandemic. ’s ongoing series on crisis communications for employer brand and recruitment marketing leaders. Social media and employer brand are interconnected for your audiences.

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6 of the Best Employer Brands on Snapchat Right Now!

Social Talent

As such it is now the perfect medium on which to promote your employer brand and have it seen by thousands of people. Yes, Aer Lingus (the budget airline) is (in my opinion) one of the best companies for showcasing the people behind their brand on Snapchat. Aer Lingus (Username: aerlingus).

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15 Examples of Recruitment Marketing Platforms [Used by 500 Top Employers]

Ongig

For example, the screenshot below is the HTML code of the career site for American Airlines. Some CSB clients include American Airlines , Kroger , TJX , XPO Logistics, and Lear. Careerbuilder Sourcing Solutions career page example. Careerbuilder Sourcing Solutions job page example. J2W/RMK career page example.

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How to Wrangle Your Inbound Recruitment Marketing Channels to Attract the Right Talent

Indeed

Veterinarians, engineers, and airline assistants are all very different jobs with very different skill sets. My first not-so-secret is source tracking by owned channels so you can tell where your engagement comes from. James Ellis , Podcaster and Lead Employer Brand Consultant, Proactive Talent. Review sites?

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Why Storytelling Is So Important to Your Employer Brand

Recruiting Daily Advisor

Source: tumsasedgars / iStock / Getty. When you use storytelling in your employer brand—to tell your employees’ stories of challenges and triumphs—you give candidates the chance to feel and experience what it’s like to work for your company. Let’s take a closer look at why storytelling is so important to your employer brand.