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The 3 Most Effective Ways to Differentiate Your Employer Brand

Rally Recruitment Marketing

The idea of the “untapped channel” is exciting to us recruitment marketers, especially in today’s noisy, competitive talent market. Rally note: Learn even more about future-proofing your recruitment strategy by watching Lori’s recent appearance on Social Talent’s podcast, The Shortlist , below.

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Why You Should Create a Candidate Journey Map ASAP (Template Included!)

Rally Recruitment Marketing

Here’s the scoop on what candidate journey maps are and how they can help you create better Recruitment Marketing content: What is candidate journey mapping? Interview – information on what to expect, where to go, how to be successful. Don’t forget the call to action encouraging candidates to submit their application!

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The Candidate Experience Beyond the Application

ViziRecruiter

After you have used key recruitment marketing tactics like integrating visual job descriptions , social media recruitment and maximizing exposure on your careers page and job boards , it is time to develop ways to strengthen the next part of the process – the post-apply experience. The Interview.

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How to communicate company culture changes: Recruitment marketing tips

Workable

But right after the first interview runs, you realize that the majority of interviewees are confused about your new workplace setup. First step: update your recruitment marketing efforts – how you promote yourself as an employer to attract future candidates. Top recruitment marketing tips for company culture changes.

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How to Increase Diversity in the Workplace

Hireology

If, however, you flaunt these policies in your job descriptions or employee handbook and don’t follow through when an incident occurs, word will quickly spread internally and externally, which can be detrimental to your company’s reputation. How are you ensuring that you’re interviewing for role requirements rather than personality fit?

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5 Tactics to Attract and Engage Millennials

Social Talent

Millennials are determined to balance work with personal goals so be sure to tell candidates in the interview process that while you expect them to get the required work done, you completely respect that they have a life outside of work. RELATED: The Ultimate Recruiter’s Handbook 2016 ).

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Why Your Small Business Needs an EVP and 5 Steps to Build It

CareerBuilder

Refine your recruitment marketing message. If you have any workforce data you’ve collected through the years – such as employee engagement surveys , performance or 360 reviews or exit interviews – start there. Put it in your employee handbook. Step 1: Look at the data. Step 4: Craft your message. Write it down.