Rally Recruitment Marketing

MAY 28, 2020

What does it take to become an award-winning recruitment marketer in the Rally® Awards? And what career tips can we learn from the 2020 Recruitment Marketer of the Year? Rally Founder Lori Sylvia had a virtual Q&A with our very first Recruitment Marketer of the Year winner, Chloé Rada, to find out!

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Rally Recruitment Marketing

NOVEMBER 7, 2019

Even better, conferences often provide the chance to network with other Talent Acquisition and Recruitment Marketing professionals to learn how they’re solving the same sorts of challenges you might be facing. . Before we get into our 2020 list, however, there’s one last (free!) Winter 2020 Conferences.

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Rally Recruitment Marketing

APRIL 27, 2020

I’m thrilled to announce this year’s winners of the 2020 Rally® Awards, a global competition recognizing and celebrating excellence in recruitment marketing and employer branding practices by individuals, teams and employers. Thank you to our esteemed 2020 Rally® Awards judges!

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Rally Recruitment Marketing

OCTOBER 4, 2021

Our brand is our people, and that’s where we started – aligning on our values and reinstating confidence in the company. In this blog, I’ll be sharing how our employer brand has changed over the past year, how and why we’re rebuilding it from the inside out and how we align our efforts internally and externally.

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Rally Recruitment Marketing

NOVEMBER 13, 2020

TikTok has taken off like wildfire, and many companies have taken notice and have started creating Recruitment Marketing content for the platform. Gen Z and millennials make up 62% of TikTok’s audience , so it is a great channel for reaching and building brand awareness with students, new grads and early career audiences.

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Rally Recruitment Marketing

APRIL 15, 2020

In many ways, our roles in Recruitment Marketing and employer branding are more imperative than ever before. After all, who else besides the talent acquisition team is going to track the changes happening in recruiting, report them to leadership and come up with strategies to solve our hiring needs?

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Employer Branding How To Recruitment Marketing Applicant Tracking Systems 340

Rally Recruitment Marketing

JANUARY 24, 2021

As you prepare your talent acquisition and Recruitment Marketing strategy to remain agile for the future, it’s also an important time to ask where you should focus your own professional development to make an impact on your company and your career. The last 5 years have truly established Recruitment Marketing as a discipline.

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Rally Recruitment Marketing

DECEMBER 11, 2019

As you brainstorm talent acquisition strategies, prioritize hiring goals and create your annual Recruitment Marketing Plan for 2020, you’ll inevitably find yourself facing the big B word: Budget. Programmatic Job Advertising. Programmatic is the latest frontier in job boards and job advertising. Technology & Services.

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Rally Recruitment Marketing

JANUARY 2, 2020

Years ago, when I first transitioned my role from recruiting to employer branding, the world of Recruitment Marketing looked a little different. This approach worked well when we were building the foundation of our employer brands, but over time, things started to shift. So, we miss a lot.

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Rally Recruitment Marketing

JANUARY 30, 2021

Our employer brands are most often used to attract external talent to our organizations. However, activating your employer brand internally is just as integral (if not more so!) because you need to uphold the promises you’re making during the recruiting process in order for your employer brand to be successful.

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Rally Recruitment Marketing

FEBRUARY 27, 2020

Hi Rally Readers, You may remember me from a couple of years ago, when I first contributed a 3-part “New to Recruitment Marketing” blog series: My First 30 Days as a Recruitment Marketer. New to Recruitment Marketing, Part II: First Projects and Building Relationships. Embrace the unknown.

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Rally Recruitment Marketing

MAY 21, 2020

Or maybe this reflection has led us to realize we want to switch into a new line of work altogether — perhaps you’re considering making the career move from marketing to Recruitment Marketing or from recruiting to employer branding! Lesson #3: Speak up for yourself and for your employer brand.

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Rally Recruitment Marketing

JULY 31, 2022

Every year, the Rally® Awards shine a light on practitioners for their achievements in Recruitment Marketing and employer branding strategies. This outstanding Recruitment Marketing campaign won Intel first place in the Best Use of Organic Social Media in Recruitment Marketing category in the 2022 Rally Awards!

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Rally Recruitment Marketing

JULY 18, 2021

The better you can fill in these blanks for candidates, the more motivated they’ll be to hit that “apply” button, and one of the best ways to do that is through a dedicated careers blog. Tip #1: Pull inspiration from the best careers blogs in your industry. Meet the winners. Giant Eagle.

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Rally Recruitment Marketing

JANUARY 14, 2020

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? The team provided invaluable insights into how they developed a Recruitment Marketing campaign that attracts women in technology. Fortunately, Ashley and Maritza were gracious enough to answer them here on the Rally blog.

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Rally Recruitment Marketing

JANUARY 10, 2021

January is usually a time for planning our Recruitment Marketing strategies to support hiring goals for the year ahead. But one thing we learned after 2020 is that we need to build much more flexibility into our recruiting plans so that we’re ready to adapt our strategy and our budget to changing business and market conditions.

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Rally Recruitment Marketing

APRIL 2, 2020

If you only remember one thing from this blog post, what I would like it to be is this: Whether or not you have a formal employee value proposition (EVP) in your organization, your employees are experiencing one—right now—whether you know it or not. 3 ways to re-recruit your workforce. What to start doing. Kiss the Badge.

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Rally Recruitment Marketing

JUNE 3, 2020

While the pandemic’s impact on the labor market is disheartening (to say the least), we can try to make the best of a bad situation by tackling some high-value Recruitment Marketing projects this summer that we otherwise we may not have the capacity for. If you haven’t had the chance to define your EVP yet, you’re not alone.

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Rally Recruitment Marketing

AUGUST 9, 2020

Attracting and recruiting talent requires well-crafted Recruitment Marketing content that provides candidates with an authentic window into your company culture and answers important questions that keep them moving along their candidate journey. And they’re exactly what I’d like to address in this blog post.

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Rally Recruitment Marketing

MARCH 15, 2020

However, it raises legitimate questions about what the right approach is to marketing and sales during a crisis, and specifically for our community, what the right approach is to recruiting and Recruitment Marketing. At the time, I was serving as Executive Vice President of Marketing for an Israeli software company.

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Recruitment Marketing Employer Branding Social Media Retail 493

Rally Recruitment Marketing

JANUARY 14, 2020

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? The team provided invaluable insights into how they developed a Recruitment Marketing campaign that attracts women in technology. Fortunately, Ashley and Maritza were gracious enough to answer them here on the Rally blog.

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Rally Recruitment Marketing

FEBRUARY 27, 2020

This is the last post of my 3-part “New to Recruitment Marketing” blog series! We started out learning how I transitioned my career from recruitment to Recruitment Marketing and how I leveraged my recruiting background and experience partnering with marketing teams to land my dream role.

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Rally Recruitment Marketing

MAY 28, 2020

As such, this year’s installment of Jobvite’s annual Job Seeker Nation Report is particularly useful for us to understand as we continue to improve our Recruitment Marketing efforts and adjust our approaches post-COVID-19. In February 2020, 1,500 employed adults and job seekers in the U.S. were surveyed. Friends (45%).

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Rally Recruitment Marketing

MAY 24, 2021

With businesses reopening and increasing their hiring once again, it’s time to look towards the future of Recruitment Marketing, employer branding, talent acquisition and HR and focus on how we move ahead this year and into the future. . Use of recruiting technology continues to grow and expand this year.

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Rally Recruitment Marketing

APRIL 10, 2021

Now in its second year running, the Rally Awards competition recognizes and celebrates excellence in Recruitment Marketing and employer branding practices by individuals and teams who work in-house at employers. Rose Marques, Global Talent Brand Lead at Squarespace (2020 Rally Awards winner).

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Rally Recruitment Marketing

JANUARY 10, 2021

January is usually a time for planning our Recruitment Marketing strategies to support hiring goals for the year ahead. But one thing we learned after 2020 is that we need to build much more flexibility into our recruiting plans so that we’re ready to adapt our strategy and our budget to changing business and market conditions.

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Recruitment Marketing Strategy Social Media Talent Acquisition 221

Rally Recruitment Marketing

JUNE 14, 2021

According to HubSpot’s 2020 State of Marketing report , video was the most used type of marketing content beating out other heavyweight contenders like email, blogging and infographics. With all that in mind, it’s clear that video has to be a major part of your Recruitment Marketing strategy.

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Rally Recruitment Marketing

DECEMBER 20, 2020

You’re creating and sharing great Recruitment Marketing content each and every day that provides candidates with authentic insight into your company culture. So you know that if you want your content to stand out, then you need to continually test and optimize your Recruitment Marketing approach on social media.

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Rally Recruitment Marketing

JULY 11, 2022

The careers blog campaign, which featured a series of articles spotlighting individual UPMC employees, was intended to help candidates see that UPMC is not just a large company powered by faceless employees, but rather people just like them: parents and friends, leaders and innovators, dreamers and go-getters. . proved to be a huge success.

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Rally Recruitment Marketing

MAY 31, 2021

Based on answers from 1,158 respondents consisting of both HR and hiring professionals as well as job seekers, the study unveiled candidates’ opinions of current employers and employment prospects, companies’ top talent priorities and investments and the roles employer brand and social media play in the search for jobs and top talent.

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Rally Recruitment Marketing

JUNE 3, 2020

So this summer could be an ideal time to redirect that energy on Recruitment Marketing projects that benefit your longer term talent acquisition strategy. That number is great considering that employer branding hasn’t been around all that long! If you haven’t had the chance to define your EVP yet, you’re not alone.

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Recruitment Marketing Social Media Employer Branding Talent Acquisition 221

Rally Recruitment Marketing

APRIL 2, 2020

If you only remember one thing from this blog post, what I would like it to be is this: Whether or not you have a formal employee value proposition (EVP) in your organization, your employees are experiencing one—right now—whether you know it or not. 3 ways to re-recruit your workforce. What to start doing. Kiss the Badge.

Employer Branding 221

Employer Branding Conference Fashion Sports 221

Rally Recruitment Marketing

JUNE 21, 2021

In this year’s Jobvite Job Seeker Nation Report , 33% of candidates said they get their information about a company’s culture through the employer’s social media accounts. But what does that mean for your Recruitment Marketing strategy? An effective social recruiting strategy needs to be thoughtful and intentional.

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Social Media ADP Media Employer Branding 419

Rally Recruitment Marketing

JANUARY 16, 2020

As talent acquisition and Recruitment Marketing professionals, we all know the importance of setting ourselves apart from other organizations in today’s hyper-competitive hiring market. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.

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Rally Recruitment Marketing

APRIL 4, 2020

As a Recruitment Marketing and employer brand content strategist and creator, a few of the questions that have been top of mind for me include: How should we adjust our Recruitment Marketing and employer brand content and initiatives in light of COVID-19? . Sign up for RallyFwd here.

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Rally Recruitment Marketing

SEPTEMBER 26, 2020

Recruitment Marketing professionals are increasingly focused on building personalized, meaningful connections with their target talent audiences, instead of casting a wide net to attract as many people as possible. According to Sprout Social , 40% of marketers view private communities as a top social trend to prioritize in 2020.

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Rally Recruitment Marketing

MARCH 28, 2021

The role of Recruitment Marketing. Recruitment Marketing technology. However, in 2020 when many organization’s moved to a digital-first environment, it forced HR and TA teams to speed up their digital transformation faster than expected. The role of Recruitment Marketing. The economy. Our society.

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