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9 Recruitment Marketing Trends for 2023

Rally Recruitment Marketing

Rally Recruitment Marketing is a thriving community of 45,000 professionals (and growing!) across recruiting, HR, marketing and communications. Although some sectors are experiencing layoffs, it’s still a highly competitive talent market. We learned some very interesting trends about Recruitment Marketing in 2023!

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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

And while we might be just another voice in this cacophony of people and companies extolling how important DEI is, today we’re going to approach it from our unique perspective: Recruitment Marketing! We’ve also included ways to align your Recruitment Marketing strategy with your diversity recruitment goals.

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8 Lessons from the Best Recruitment Marketing Campaigns

Rally Recruitment Marketing

This is where the power of effective Recruitment Marketing comes into play. So each year, we recognize the Best Recruitment Marketing Campaigns in our prestigious Rally Awards competition. Rally Note: Join us to see who will win a 2024 Rally Award at our Virtual Awards Ceremony on April 25 , streamed Live over LinkedIn.

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An Interview with Lori Sylvia: The importance of a Recruitment Marketing content strategy

Rally Recruitment Marketing

Talent acquisition and recruiting is no longer a linear process. In today’s market, all talent acquisition, HR, Recruitment Marketing and employer branding practitioners need to be focused on how they’re going to gain a competitive advantage over other employers. Lori: Absolutely!

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Q&A With Liz Gelb-O’Connor, Recruitment Marketer of the Year

Rally Recruitment Marketing

Each year, to round out the annual Rally Awards competition, one person is named Recruitment Marketer of the Year. This year, the title was bestowed upon Liz Gelb-O’Connor, VP, Global Employer Brand & Marketing at ADP. Rally: How did you get started in Recruitment Marketing? Now, let’s meet Liz!

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RallyFwd May 10: Join us to Reimagine Recruitment Marketing

Rally Recruitment Marketing

Kelsie Johnson, Associate Director of Employer Brand and Talent Marketing at Labcorp, will help you apply the principles of her Recruitment Marketing campaign strategy to recruiting in your city or town. The good news is, creating an effective job advertising strategy does not need to be complicated.

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The New Way to Measure Recruitment Marketing

Rally Recruitment Marketing

Demonstrating the return on investment (ROI) of Recruitment Marketing strategy can be a bit tricky, as you’ve likely experienced yourself. . However, as you’ve also likely experienced, recruiting metrics alone don’t quite capture the full story of the work you do. Cost per click . Cost per applicant .