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4 Steps to Emotive Copywriting in Recruitment Marketing

Rally Recruitment Marketing

Writing attention-grabbing copy is an essential skill set for Recruitment Marketers – and tapping into the power of your candidates’ emotions can be an effective way to make your job descriptions, careers site content, job advertisements and social media posts stand out from all the noise. Ask open-ended questions.

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RallyFwd Recap: 5 Ways You Can Provide a Future-Forward Candidate Experience

Rally Recruitment Marketing

Shavonne Thomas, North America Employer Brand & Recruitment Marketing Partner at AstraZeneca, shared her approach to crafting communications that tap into candidate emotions during this critical stage. Typically, as recruitment marketers, we have small teams and limited resources.

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7 Actions Employers Must Take Now for Racial Equality

Rally Recruitment Marketing

As HR, talent acquisition and Recruitment Marketing professionals, we’re in a unique position to influence this change because we represent the needs and voices of employees and candidates. Books, movies and stories written by Black authors or featuring Black characters that can help you gain understanding and broaden your perspective.

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Want High-Performing Pipelines & Sustainable Talent Acquisition? Here are 5 Steps

HIRED

Since talent acquisition is a long-term strategy, talent mapping can be a crucial exercise and helps put your best foot forward. Related: 7 Ways to Message UVPs to Tech Candidates Now: Recruitment Marketing in 2023 4. Inform the candidates if there are no open roles and engage with them about other valuable and relevant topics.

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Recruitment Marketing: What It Takes to Do It Right

Indeed

In his book “Outliers,” author Malcolm Gladwell popularized the theory that it takes roughly 10,000 hours of “deliberate practice” to become an expert in a field. And in this case, we’re talking about recruitment marketing and what it takes to do it right. . Develop personas, then tailor your marketing to candidate needs.

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No Further Questions: Interview Hacks for Hiring Success

Recruiting Daily

At its core, recruiting is more or less an exercise in making a good first impression; from the 6-8 seconds the average recruiter (if such a thing exists) spends reviewing a resume to the reported 35 seconds job seekers spend, on average, reading an online job description , making an immediate impact is imperative for both employers and job seekers.

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50 Great Employee Benefits You Didn’t Know You’re Offering

marenated

Instead of sticking them in a cubicle, try offering Bluetooth headsets so they can wander, or offer exercise ball chairs so they can move during their 8-hour shifts. Access to the latest books/games/music/software/tech/movies. I spent night after night, curled up with the latest book, loving my job (which paid $6.25