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2023 Social Recruiting Benchmarks to Improve Your Strategy

Rally Recruitment Marketing

Social media is one of the most important talent attraction strategies that every employer can use today. It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads. 23-27, 2023.

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The Importance of Candidate Engagement Throughout the Hiring Funnel

4 Corner Resources Staffing Blog

As always, this means being fast, but it also means you need to provide a candidate experience that’s better than those of the other companies your applicants are no doubt interviewing with. Your candidate engagement (or lack thereof) can make the difference between getting an offer accepted by your top choice and losing out to a competitor.

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The 3 Most Effective Ways to Differentiate Your Employer Brand

Rally Recruitment Marketing

How you differentiate yourself long-term is in your messaging, content and ability to quickly adjust to what the data is telling you. . Careers site copy, social media posts, job ads, newsletters and any other content you put out should sound like it was written by a human representing your culture, not copied from a lifeless template. .

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What Metrics to Measure for Each Recruitment Marketing Channel

Rally Recruitment Marketing

Today, we’re highlighting important metrics for the 3 most popular Recruitment Marketing channels: (email, social media and your careers site) to help you gain a better understanding of what you should be measuring for each channel — and what you can learn from each metric. . Social Media. Google Analytics.

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Middle of the Recruitment Funnel Fixes

Rally Recruitment Marketing

For example, a typical candidate journey map includes the following stages: Open to change. Rally note: Download your free Rally Candidate Journey Map & Content Planner Template here. An example of a completed candidate journey map. . Rally note: Download your free Rally candidate persona template here!

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5 Recruitment Marketing Hacks to Boost Candidate Engagement

Yello

Use the data at your fingertips. Recruiters spend plenty of energy reaching out to new candidates, but engaging your existing talent pipeline is a surefire way to find familiar faces who might be open to a new opportunity. Identify the right candidates by filtering your talent pipeline based on specific criteria.

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Reactive vs. Proactive Recruiting: Which Strategy Yields Better Results?

4 Corner Resources Staffing Blog

Proactive recruiting utilizes a broader range of channels, including social media, email, referrals, networking events, and third-party recruiting partnerships. Candidate experience Because you’re hurrying to fill a position, reactive recruiting leaves less candidate nurturing and relationship-building opportunities.