Making Job Descriptions Part of Your Recruitment Marketing Plan

Rally Recruitment Marketing

When you think of Recruitment Marketing, a variety of tactics might come to mind: Posting engaging content on social media, sending company information and job alerts via email, using automation tools like chatbots and text recruiting to better engage with candidates, and a whole lot more.

3 Ways You Can Use Video Job Descriptions

Rally Recruitment Marketing

And video has also been a welcome addition to the toolkit of many Recruitment Marketing practitioners. One area that may be missing some of that video magic is your job descriptions. This is why video job descriptions are becoming more important — and more common.

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The Candidate Experience Beyond the Application

ViziRecruiter

While the majority of candidate experience strategies focus on talent attraction and engagement, the steps that follow are equally, if not more important than your first point of contact. You now have quality candidates in the pipeline to become potential employees for your company.

3 Concrete Ways Recruitment Marketers Can Improve the Job Application Process

Rally Recruitment Marketing

Did you know that if your job application process takes more than 15 minutes to complete, candidates are 365% more likely to drop off before clicking submit? They don’t have the time or patience to deal with a frustrating job application process!

Recruitment Marketing: More Than Revamping Your Career Sites

Speaker: Matt Alder, Host & Producer, The Recruiting Future Podcast.

Talent acquisition functions are fixated on developing an authentic employer brand. However, that's not the be-all and end-all. When it comes to attracting candidates, you need to have targeted recruitment content at every stage of the candidate journey where they may interact with your company - your careers page, job descriptions, and social media.Join Matt Alder, Producer and Host of The Recruiting Future Podcast, to learn how to refresh your recruitment marketing efforts and set yourself apart from competitors.

Recruitment Marketing: The Ultimate Guide

Ongig

Recruitment marketing is vital to talent acquisition. In this guide I share a primer on recruitment marketing with hopefully-helpful tips, including: My definition of recruitment marketing. The 6 stages of the recruiting funnel. Job Pages.

RallyFwd Recap: 5 Ways You Can Provide a Future-Forward Candidate Experience

Rally Recruitment Marketing

We were blown away by the calibre of candidate experience insights our world-class speakers covered at RallyFwd Virtual Conference, See the Future of Candidate Experience. Commit to authentic, transparent and frequent candidate communications. Recruitment Marketin

How to Write a Job Description for Generation Z

Yello

A well-crafted job description is the key to attracting top talent. Think of it as your company’s resume—it’s a first impression for candidates, and serves as an overview of what they should expect when they come to work. What do Generation Z job seekers care about most?

8 Key Steps of a Job Description Text Analyzer

Ongig

Are you shopping for job description text analysis software? Some recruiting leaders want this augmented writing tool because of the ROI they enable on hiring quality/diverse applicants (e.g. First, you need to get your jobs into the software.

5 Key Steps Of Your “Digital” Candidate Experience

Ongig

When you think candidate experience, I bet you think “post-apply” process like interviews and follow-ups. But what about the “digital” or “pre-apply” candidate experience? Can job seekers find your career page from your homepage?

7 Tactics to Include in Your 2020 Recruitment Marketing Budget 

Rally Recruitment Marketing

As you brainstorm talent acquisition strategies, prioritize hiring goals and create your annual Recruitment Marketing Plan for 2020, you’ll inevitably find yourself facing the big B word: Budget. Programmatic Job Advertising. Dynamic job descriptions, like Vizi.

33 Candidate Experience Lessons Shared by RallyFwd™ Speakers

Rally Recruitment Marketing

At our first virtual conference, Let’s RallyFwd to Humanize the Candidate Experience , the Rally community was fortunate to have amazing speakers share their hard-earned candidate experience lessons with us. Treat candidates like you would treat your mother.

9 Common Employee Value Proposition (EVP) Pitfalls to Avoid in Recruitment Marketing

Rally Recruitment Marketing

As talent acquisition and Recruitment Marketing professionals, we all know the importance of setting ourselves apart from other organizations in today’s hyper-competitive hiring market. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.

5 Best Recruitment Marketing Articles of the Week 5.11.15 to 5.15.15

SmashFly

It’s that time again: Our weekly feature on the best articles in recruitment marketing and other talent acquisition trends. Continue Reading → The post 5 Best Recruitment Marketing Articles of the Week 5.11.15

Candidate Experience: A Crash Course for Modern Recruiters

Jibe

Due to an unprecedented demand for more foundational candidate experience content, we’ve created the first-ever candidate experience crash course. Candidate Experience Definition. Improving Candidate Experience: Why You Should Care.

Recruitment Marketing Platforms 101: What you need to know

Rally Recruitment Marketing

The best job listing in the world isn’t worth a thing if you can’t get it in front of the right candidates. That’s why Recruitment Marketing has become so crucial in recruiting, yet many practitioners aren’t confident about which talent attraction strategies really work.

The State of Candidate Experience in 10 Statistics

Recruiting Daily

With hundreds of employers voluntarily subjecting their hiring process to the intense scrutiny involved in being adjudicated by nearly 95,000 applicant responses, the 2014 Candidate Experience Awards did more than just open the recruiting books up at some of the world’s biggest brands.

Cell Counts: Why Mobile Recruiting Matters for Candidate Experience

Recruiting Daily

The concept of candidate experience has become so ubiquitous to the recruiting conversation it’s become something of a cliché, a commoditized, catch all catch-phrase that’s grist for the content marketing and consulting mill. Mobile Recruiting & Candidate Experience.

Cell Counts: Why Mobile Recruiting Matters for Candidate Experience

Recruiting Daily

The concept of candidate experience has become so ubiquitous to the recruiting conversation it’s become something of a cliché, a commoditized, catch all catch-phrase that’s grist for the content marketing and consulting mill. Mobile Recruiting & Candidate Experience.

Be Here Now: Making Candidate Experience Live Forever.

Recruiting Daily

Being a recruiter isn’t always easy. We talk a ton about “candidate experience,” but the truth is having a good experience works both ways, really, and most of the time, it’s the candidate treating the recruiter like s**t, not the other way around.

Candidate Experience: The Curious Case of the Missing Metrics

Recruiting Daily

Every time I hear someone talk about anything involving stupid, specious concepts in recruiting, which is to say pretty much the entire response to that “join the conversation” cliché in our little industry, I get a little nauseous. Come on, recruiters.

Top 10 Recruitment Marketing Blogs of 2018

Rally Recruitment Marketing

In 2018, we created a ton of Recruitment Marketing content. 10: Checklist: 11 Improvements to Humanize Your Candidate Experience. 9: How to Build a Recruitment Marketing Event Plan (Example Included!). 8: What is a Recruitment Marketing Content Playbook?

The 4 C’s of Recruitment Marketing, Part 3: Taking Action Through Job Content

Recruitics

So far in this blog series, we’ve shown you how to orient yourself to think of recruitment as marketing and we’ve shown you how the marketing basics can best be applied to talent acquisition. Applying the 4 C’s to Job Content.

How to Create a Recruitment Marketing Role at Your Organization

Rally Recruitment Marketing

My name’s Tricia, and I’ll be sharing insight into my journey as a new full-time Recruitment Marketer. Fun fact: This is my company’s very first Recruitment Marketing function! My dream job. Glassdoor , careers site, job descriptions).

Do You Have this Massive “Drop-Off” From Career Site to Job Descriptions?

Ongig

You’ve got a solid-looking company career site page like this: The “Hotel Lobby Theory” …yet your job description pages look something more like this JD below. ATS’s Were Designed to “Track” (not “Attract”) Candidates.

No Quick Fix: Why HR Technology Can’t Fix A Broken Candidate Experience.

Recruiting Daily

There are a ton of tools out there that purport to be some kind of silver bullet for candidate experience. If you can’t get these aligned, then there’s no tech on earth that can fix what’s really broken with your candidate experience.

Here’s Where You Need Recruitment Marketing Content — Outside of Your Careers Site

Rally Recruitment Marketing

Your careers site is certainly one of the biggest and most effective tools in your Recruitment Marketing toolkit. But what if I told you that not every candidate actually looks at the pages of your carefully constructed and well-maintained careers site? .

Moments That Matter in the Candidate Experience

exaqueo

Recruiting has fundamentally changed with the rise of the social web and technology. Candidates expect to easily access information about your company through a variety of resources, as well as more personalized communication, interaction and transparency. Just like a candidate.

41% of the Fortune 500 Are Using Recruitment Marketing Platforms

Ongig

Recruitment marketing platforms are attracting and engaging talent more than ever. As we collected ATS data we also checked to see if companies were using a recruitment marketing platform to enhance their career site. The Role of Recruitment Marketing Platforms.

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Soft Marketing for Recruitment Marketers: What is it and What’s the ROI?

Rally Recruitment Marketing

In traditional marketing, we sometimes talk about hard versus soft marketing techniques. This article will explain what hard and soft marketing approaches are, and how to make a business case to advance soft marketing techniques within your Recruitment Marketing plan.

What is Employer Branding and Recruitment Marketing?

Stories Incorporated

As candidates are acting more and more like consumers, employers have had to adapt. Creating a positive work environment has become essential to attract and retain talent, and communicating that fact to candidates and the community at large is necessary to stay competitive. .

What Recruiters and Marketers Need to Know to Land a Recruitment Marketing Job

Rally Recruitment Marketing

If you’re reading this, you likely know that Recruitment Marketing is an exciting space to work in for a number of reasons: Recruitment Marketing is still relatively new for most organizations, which means that many functions, programs and strategies are being built from the ground up.

5 Best Recruitment Marketing Articles of the Week 3.14.15 to 3.20.15

SmashFly

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing and other recruitment trends. Continue Reading → The post 5 Best Recruitment Marketing Articles of the Week 3.14.15

How to Tell the Difference Between Employer Branding and Recruitment Marketing

SmartRecruiters

Both concepts are candidate-facing, but your company won’t reach top talent unless you integrate them with your overall TA strategy. Today’s job seekers have more employment options that ever before, empowering them to choose the right company based on fit. In response, businesses are moving away from traditional methods of candidate attraction (public job boards, cold outreach) in favor of more employer brand-focused efforts that target talent before they apply.

41% of the Fortune 500 Are Using Recruitment Marketing Platforms

Ongig

Recruitment marketing platforms are attracting and engaging talent more than ever. As we collected ATS data we also checked to see if companies were using a recruitment marketing platform to enhance their career site. The Role of Recruitment Marketing Platforms.

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The 5 Pillars of Recruitment Marketing

Beamery

The hiring market is embroiled in a vicious battle for the best talent – there’s an increasing need for new techniques to connect with the very best talent. Today’s candidates want to understand what it’s actually like to work at your company.

The Ultimate Inbound Recruitment Marketing Guide

Yello

Instead of chasing candidates and scrambling to fill requisitions, imagine having a steady influx of top talent, eager to work at your company. Take a page out of your marketing colleagues’ playbook and apply the principles of inbound marketing to your recruiting efforts, to build the candidate pipeline your talent acquisition team needs to quickly fill open roles. Read on to learn the components of a successful inbound recruitment marketing program.