HR Tech to Elevate Your Virtual Candidate Experience

Rally Recruitment Marketing

My team focuses on recruiting for the healthcare industry. We’ve always been a tech-focused team, but this year, we’ve learned even more about how technology can help elevate the virtual employee and candidate experience. Candidate Experience Recruitment Marketing

Managing the Candidate Experience During the COVID-19 Crisis

Rally Recruitment Marketing

I believe that empathy is essential as we go through this stressful experience together. As HR and employer brand professionals, our job is to always “think like a candidate” or “think like an employee.” We have to take on their unique perspectives and anticipate their questions in order to deliver what they need, when they need it, which ultimately creates positive experiences with your brand. A focus on candidate communications. Partner with marketing.

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Top 10 Recruitment Marketing Blog Posts of 2020

Rally Recruitment Marketing

Publishing valuable content every week to keep you informed on what’s happening in Recruitment Marketing, employer branding and talent acquisition is really important to us. Now, here are the top 10 blog posts from Rally Recruitment Marketing in 2020: 1.

3 Industries Providing Recruitment Marketing Inspiration

Rally Recruitment Marketing

More and more organizations are hiring Recruitment Marketing professionals and launching employer brand programs. One way to think outside the box and develop fresh recruiting content is by drawing inspiration from industries outside of the Recruitment Marketing space.

Recruitment Marketing: More Than Revamping Your Career Sites

Speaker: Matt Alder, Host & Producer, The Recruiting Future Podcast.

Talent acquisition functions are fixated on developing an authentic employer brand. However, that's not the be-all and end-all. When it comes to attracting candidates, you need to have targeted recruitment content at every stage of the candidate journey where they may interact with your company - your careers page, job descriptions, and social media.Join Matt Alder, Producer and Host of The Recruiting Future Podcast, to learn how to refresh your recruitment marketing efforts and set yourself apart from competitors.

Recruitment Marketers Prepare for Growth in 2021

Rally Recruitment Marketing

After a year of cut-backs, lay-offs and uncertainty, recruitment marketers are preparing to support their companies’ growth once again. Recruitment marketers are also optimistic about their ability to invest in new recruiting solutions in 2021.

5 Candidate Experience Boosting Technologies Here to Stay

Rally Recruitment Marketing

From AI to automation, to Candidate Relationship Management and Recruitment Marketing Platforms, to text messaging software and programmatic job advertising, there are a ton of options to consider. And as more and more of your hiring competitors implement these new recruiting technologies, the pressure to keep up with the Jones’ or risk falling behind can be dismaying. Candidate Experience and Talent Acquisition Technologies That Are Here to Stay.

Recruitment Marketing in APAC: What’s Different and What’s the Same?

Rally Recruitment Marketing

Hi Rally community, my name is Joyce Chan, and I’m a Recruitment Marketing & employer branding practitioner for 10+ markets in the Asia Pacific (APAC) region. One thing I’ve learned in recruiting experienced talent is that they are much more passive than campus talent.

The #1 Priority for Recruitment Marketing in 2021

Rally Recruitment Marketing

As you prepare your talent acquisition and Recruitment Marketing strategy to remain agile for the future, it’s also an important time to ask where you should focus your own professional development to make an impact on your company and your career. Recruitment Marketing

7 Types of Recruitment Marketing Content that Candidates Want to See

Rally Recruitment Marketing

Attracting and recruiting talent requires well-crafted Recruitment Marketing content that provides candidates with an authentic window into your company culture and answers important questions that keep them moving along their candidate journey.

The Secret Formula for a Successful Interview

Speaker: Anja Zojceska, Recruitment Marketing Specialist and Head of Marketing, TalentLyft

When it comes to interviewing, the best method is to have a standardized approach which is more impartial, more cost-effective, and faster. However, only a small percentage of HR and recruiters use this method despite its many benefits. Join TalentLyft's Recruitment Marketing Specialist and Head of Marketing Anja Zojceska to learn why, and how, you should be using this interviewing approach.

Is Your Talent Welcome Experience a Candidate Experience Blind Spot?

Rally Recruitment Marketing

Blind spots are in your candidate experience right now. Even though you try to design an ideal candidate experience for your company, the integration of people and technology isn’t always perfect, and you can be sure there are problems that are out of view. Candidate experience blind spots are a real issue because, while you may not see them, it’s almost certain that some candidates do. What is Talent Welcome Experience?

5 Truths About the Future of Candidate Experience

Rally Recruitment Marketing

No matter your role in Recruitment Marketing, Talent Acquisition or HR, we are all focused on people — how do we attract them to our company, how do we recruit them to our roles and how do we keep them engaged to stay. Candidates, employees, customers — we now understand that these labels are fluid. What moves them from one relationship with our brand to another, if we do it right, is their experience with us. Recruitment Marketing

Making Job Descriptions Part of Your Recruitment Marketing Plan

Rally Recruitment Marketing

When you think of Recruitment Marketing, a variety of tactics might come to mind: Posting engaging content on social media, sending company information and job alerts via email, using automation tools like chatbots and text recruiting to better engage with candidates, and a whole lot more. However, there’s one important element that many practitioners may not think is a huge piece of the Recruitment Marketing puzzle: Job descriptions.

Engage Talent at Events by Creating a Consistent Candidate Experience

Rally Recruitment Marketing

And of course, this digital transformation has made its way to the recruitment and hiring process. Candidates can now complete every step of their journey digitally. But even though job seekers are relying so heavily on the internet to find the next step in their careers, there is still one offline element of the candidate experience that can’t be replicated online. It is in-person recruiting events. Instead, put yourself in the candidate’s mindset.

Tips for Creating a Positive Candidate Experience

JazzHR

A good candidate experience doesn’t just benefit the candidate — it can also be advantageous for recruiting teams and companies in the long run. . Here is what can happen when you follow a winning recruitment process that results in a positive experience for the applicants you attract: A positive candidate experience can evolve into a positive employee experience, improving company culture while decreasing churn.

Coronavirus: Should Your Recruitment Marketing Change in a Crisis?

Rally Recruitment Marketing

However, it raises legitimate questions about what the right approach is to marketing and sales during a crisis, and specifically for our community, what the right approach is to recruiting and Recruitment Marketing. COVID-19 raises legitimate questions about what the right approach is to marketing and sales during a crisis, and specifically for our community, what the right approach is to recruiting and Recruitment Marketing.

3 Concrete Ways Recruitment Marketers Can Improve the Job Application Process

Rally Recruitment Marketing

Did you know that if your job application process takes more than 15 minutes to complete, candidates are 365% more likely to drop off before clicking submit? In some industries, this statistic may come as a surprise; but to my colleagues and I who are recruiting in the healthcare space, this definitely wasn’t a shocking number to hear. My team at Bayshore knew that we could convert more candidates to applicants by improving our apply flow.

A Lesson on How the Candidate Experience is Tied to Business Revenue

Rally Recruitment Marketing

The candidate experience that your company provides has quite the impact on a variety of factors. First, it affects how a candidate perceives your company and can also influence whether or not they apply for one of your open roles. The candidate experience can even be the jumping off point or foundation for the employee experience when they join your organization. Candidate experience is tied to many things — and is more important than ever before! —

Q&A with 2020 Recruitment Marketer of the Year Chloé Rada

Rally Recruitment Marketing

What does it take to become an award-winning recruitment marketer in the Rally® Awards? And what career tips can we learn from the 2020 Recruitment Marketer of the Year? Rally Founder Lori Sylvia had a virtual Q&A with our very first Recruitment Marketer of the Year winner, Chloé Rada, to find out! About Chloé Rada – the 2020 Rally Awards Recruitment Marketer of the Year. Rally Awards Recruitment Marketing

5 Recruitment Marketing Projects to Tackle This Summer

Rally Recruitment Marketing

Many talent acquisition teams may be recruiting less than usual this summer as a result of COVID-19. While the pandemic’s impact on the labor market is disheartening (to say the least), we can try to make the best of a bad situation by tackling some high-value projects this summer that we typically wouldn’t have the capacity for. After all, normally when we’re busy recruiting at full blast we’re often focused on immediate and urgent hiring needs.

4 Tips to Succeed in Your Recruitment Marketing Career

Rally Recruitment Marketing

My name is Georgia Smith and I’m a Recruitment Marketing Specialist at Delta Air Lines. I’ve been working in this industry for almost 5 years and today I’m going to share a little bit about my Recruitment Marketing career journey with you all. Recruitment Marketing

33 Candidate Experience Lessons Shared by RallyFwd™ Speakers

Rally Recruitment Marketing

At our first virtual conference, Let’s RallyFwd to Humanize the Candidate Experience , the Rally community was fortunate to have amazing speakers share their hard-earned candidate experience lessons with us. I hope their lessons provide you with the inspiration to continue improving the candidate experience at your organization! Treat candidates like you would treat your mother. Remove what makes it hard to be a candidate.

Results of our 2019 Recruitment Marketing Job and Salary Survey

Rally Recruitment Marketing

We’ve got the exclusive, initial results of the Rally 2019 Job and Salary Survey for Recruitment Marketing. Our first-of-its-kind survey of more than 400 in-house Recruitment Marketing practitioners has revealed valuable insights about this emerging strategy and exciting career. For the first time, we can quantify the job responsibilities of recruitment marketers, how much salary they earn and where they gained their experience.

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Why People, Processes and Technology Are Critical to Recruitment Marketing

Talemetry

Candidate Experience featured Enterprise Recruitment Marketing Platform Candidate Relationship ManagementPart 2 of the Advancing Your People, Processes and Technology Series.

Managing the Candidate Experience During the COVID-19 Crisis

Rally Recruitment Marketing

I believe that empathy is essential as we go through this stressful experience together. As HR and employer brand professionals, our job is to always “think like a candidate” or “think like an employee.” We have to take on their unique perspectives and anticipate their questions in order to deliver what they need, when they need it, which ultimately creates positive experiences with your brand. A focus on candidate communications. Recruitment Marketing

Are You Leveraging Recruitment Marketing for Improved Candidate Experience?

HR Technologist - RB

Smashfly's 2020 Recruitment Marketing Benchmarks Report finds that not enough Fortune 500 companies are leveraging recruitment marketing. Here's a short summary of the findings. Culture

5 Recruitment Marketing Projects to Tackle This Summer

Rally Recruitment Marketing

Many talent acquisition teams may be recruiting less than usual this summer as a result of COVID-19. While the pandemic’s impact on the labor market is disheartening (to say the least), we can try to make the best of a bad situation by tackling some high-value Recruitment Marketing projects this summer that we otherwise we may not have the capacity for. Your EVP should guide your strategy for candidate and employee communications.

RallyFwd Recap: 5 Ways You Can Provide a Future-Forward Candidate Experience

Rally Recruitment Marketing

We were blown away by the calibre of candidate experience insights our world-class speakers covered at RallyFwd Virtual Conference, See the Future of Candidate Experience. Since we partnered with the Talent Board and the Candidate Experience Awards to put on this event, many of our speakers were multiple time CandE award winners. We hope these insights inspire you to make candidate experience a differentiator for your organization in 2020 and beyond! .

How AI for Recruiting Enhances the Candidate Experience

Talemetry

Her perspective has direct application for recruiting and for enhancing the candidate experience. In fact, artificial intelligence for recruiting is already making an impact as evidenced by recent industry research. Modernizing Candidate Engagement Through AI.

Why Candidate Experience Affects Your Recruitment Marketing

Smartdreamers

Recruitment marketing is about attracting passive job seekers and making them want to search for openings at your company. What role does candidate experience (CX) play in that? Well, since CX refers to each and every touchpoint a potential applicant encounters on their way from audience member to employee, and those touchpoints are created by your recruitment marketing efforts, we’d say quite a bit, wouldn’t you? Talent Acquisition Candidate Journey

Should Recruitment Marketing Sit Under Marketing or Talent Acquisition?

Rally Recruitment Marketing

Who owns Recruitment Marketing? Where should it sit within your organization to be most effective: under Marketing or under Talent Acquisition? There is no one right or wrong answer here: every company has a unique set of hiring goals, budget, hierarchies, culture and internal processes that will contribute to what works best for your Recruitment Marketing function. My Career Path: From HR to TA to Marketing. Recruitment Marketing under Marketing.

How to Improve the Candidate Experience: 7 Strategies

JazzHR

Most talent acquisition professionals are familiar with the concept of the candidate experience. It’s a holistic view of all the feelings, interactions and impressions a job seeker goes through at every step of their candidate lifecycle. . Consider these seven suggestions for how to improve the candidate experience your organization delivers: 1. Take Stock of Your Current Candidate Experience. Increase and Automate Candidate Communications.

Text Recruiting: One of Your Best Tools for Improving the Candidate Experience

Rally Recruitment Marketing

This technology has also impacted recruiting – it has shifted how candidates look for jobs and how recruiting teams interact with talent. When it comes to smartphones, text recruiting is one element that is changing the relationship between job seekers and businesses – for the better! It’s a great platform for following up with candidates. It’s what candidates want! Dierbergs Markets. Prioritize candidate follow-up.

Recruitment Marketing Platforms 101: What you need to know

Rally Recruitment Marketing

The best job listing in the world isn’t worth a thing if you can’t get it in front of the right candidates. That’s why Recruitment Marketing has become so crucial in recruiting, yet many practitioners aren’t confident about which talent attraction strategies really work. In Rally’s 2019 Recruitment Marketing Job & Salary Survey results , we asked practitioners to tell us how well they can measure their Recruitment Marketing effectiveness.

7 Ways To Bring Kindness To Candidate Experience

Katrina Kibben

Advice for bringing kindness to the candidate experience with better communication. The post 7 Ways To Bring Kindness To Candidate Experience appeared first on Katrina Kibben. Candidate Generation and Nurturing recruiting Recruitment Marketing Advice candidate experience hiring with intent kindness recruiting advice

How to Streamline Your Application Process to Improve Your Candidate Experience

Rally Recruitment Marketing

Job seekers spend significant amounts of time looking at your careers site, checking out the Recruitment Marketing content you’ve created and deciding whether to apply for one of your available roles. But no matter how compelling your site and content is, there’s a key moment where you might lose a candidate. The first step in enhancing the Cox Enterprises candidate experience was recognizing the mistakes in it. Candidate Experience Employer Branding

7 Tactics to Include in Your 2020 Recruitment Marketing Budget 

Rally Recruitment Marketing

As you brainstorm talent acquisition strategies, prioritize hiring goals and create your annual Recruitment Marketing Plan for 2020, you’ll inevitably find yourself facing the big B word: Budget. Securing financial resources can be time consuming and difficult, but it is a critical step in achieving your Recruitment Marketing goals and will only happen if you ask for it. . Plan ahead for the recruiting events you’ll be attending or hosting.

The Candidate Experience of Recruitment CRM

Talemetry

As recruitment marketers, we tend to split our disciplines into artificial segments like employer branding, candidate experience, recruitment CRM, candidate attraction, etc. Of course this is necessary in order to understand the building blocks of successful recruitment marketing. That said, these divisions don't really exist if you are practicing high level recruitment marketing. CRM candidate experience

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5 Steps to a Better Recruitment Marketing Content Calendar

Rally Recruitment Marketing

Content marketing is a core component of Recruitment Marketing — and it’s not going anywhere anytime soon! Over the past 7 years that I’ve been working in the Recruitment Marketing space, I’ve developed a tried-and-tested approach for improving our recruiting content on an ongoing basis and building a content calendar that supports our Recruitment Marketing strategy. Shelby: I have been working in Recruitment Marketing for 7 years.