Stories Incorporated

OCTOBER 28, 2021

It’s here: The 2022 Recruitment Marketing Content Planner — a worksheet download designed by Stories Inc. This is the latest version of our celebrated planners, which are going strong after three years and hundreds of downloads. Download the 2022 Recruitment Marketing Content Planner.

Recruitment Marketing 59

Recruitment Marketing Employer Branding Diversity Culture 59

Rally Recruitment Marketing

JANUARY 16, 2021

While you can create local versions of your EVP to achieve this, that approach can be a time-consuming and costly process if you have a presence in a significant number of markets, and it may create a disconnect with your global employer brand. The first step in any Recruitment Marketing strategy is to uncover your EVP.

Strategy 377

Strategy Employer Branding Video Film 377

Stories Incorporated

JULY 1, 2020

At Stories Inc, we are often asked why we focus so intently on stories in employer branding. However, the impact of stories in employer branding and recruitment marketing reveals why stories are our vocation and passion. Get planning — download the worksheet! Why stories?

Employer Branding 98

Employer Branding Video Diversity Culture 98

Stories Incorporated

MARCH 26, 2021

Here’s how to communicate the impact of talent branding problems, get leadership on board with employer branding, and achieve buy-in for your projects. Your leadership needs to understand how your work in employer branding and recruitment marketing impacts the profitability and productivity of your entire organization.

Employer Branding 52

Employer Branding eBook Recruitment Marketing Diversity 52

Rally Recruitment Marketing

SEPTEMBER 20, 2021

I’ve also included examples from 4 different organizations that are leading the way in Recruitment Marketing content strategy. Before you can create a targeted Recruitment Marketing content plan, you need to understand the path that candidates take to get hired at your company. Research employers. Search for jobs.

Recruitment Marketing 419

Recruitment Marketing Examples Conference Video 419

Stories Incorporated

APRIL 12, 2022

If your company is working on an employer brand update or new EVP, your recruitment marketing efforts can’t be on pause. They’ll serve your employer brand later, too. Our cultures are being rebuilt and employer brands are being reimagined. Reading Time: 7 minutes.

Employer Branding 52

Employer Branding Job Descriptions Video Recruitment Marketing 52

Rally Recruitment Marketing

FEBRUARY 12, 2020

Keeping conversions top of mind is something that can really benefit those of us in Recruitment Marketing too. . It’s helpful to ask ourselves questions like: How many people can we convert to site visitors, then applicants and ultimately hires through our digital marketing approaches? . The panelists.

Social Media 294

Social Media Recruitment Marketing Employer Branding Advertising 294

Stories Incorporated

APRIL 7, 2021

We break down the value of employee stories for your employer brand and why you should champion an employee story project in your organization. What investment increases employer brand awareness, helps define your culture and unique value proposition, targets specific talent, and gets your leadership excited and ready to fund?

Employer Branding 52

Employer Branding eBook Recruitment Marketing Video 52

Stories Incorporated

NOVEMBER 17, 2020

This article on the best content for your employer brand originally appeared on the Symphony Talent blog. This year, unprecedented challenges have placed a heavy burden of proof on your employer brand to show how it supports its people. Reading Time: 9 minutes. This has always been the case, but in 2020? At Stories Inc.,

Employer Branding 52

Employer Branding Diversity Culture Video 52

Stories Incorporated

MAY 4, 2021

Great recruitment marketing content opportunities exist when our companies offer something candidates want, that they can’t find just anywhere. Here are four recruitment marketing opportunities (with employee story examples!) Share your diversity, inclusivity and belonging efforts. Reading Time: 7 minutes.

Recruitment Marketing 52

Recruitment Marketing Diversity Employer Branding Trends 52

Rally Recruitment Marketing

JULY 16, 2020

I reached out to Leah Daniels, SVP of Strategy at Appcast, to understand the impact of COVID-19 on recruiting benchmarks and budgets, get her outlook on the second half of 2020 and discuss strategies and tactics that talent acquisition and Recruitment Marketing practitioners can use to stay agile during this challenging time.

Talent Acquisition 417

Talent Acquisition Advertising Recruitment Marketing Data 417

Rally Recruitment Marketing

FEBRUARY 12, 2020

Keeping conversions top of mind is something that can really benefit those of us in Recruitment Marketing too. . It’s helpful to ask ourselves questions like: How many people can we convert to site visitors, then applicants and ultimately hires through our digital marketing approaches? . Scalable brand activation.

Social Media 251

Social Media Recruitment Marketing CRM Advertising 251

Rally Recruitment Marketing

MAY 23, 2022

In part 2 of our series looking at how to strengthen your employer brand by showcasing the people behind your products, we’re hearing from Ally Brown, RallyFwd presenter and Employer Brand Manager at VCA Animal Hospitals , a national leader in veterinary care with 35,000 associates across over 1,000 hospitals. In the U.S.,

Employer Branding 419

Employer Branding Social Media How To Media 419

Hireology

MARCH 8, 2019

A strong employment brand can help your company stand out from the competition and attract top candidates in today’s competitive job market. And if you don’t have a compelling employment brand in place, you’ll likely face challenges securing qualified talent. A Compelling Career Site. Defined Career Paths.

Employer Branding 60

Employer Branding Job Descriptions Hiring Enterprise 60

Stories Incorporated

OCTOBER 12, 2021

’s diversity and inclusion webinar with AstraZeneca’s employer brand and inclusion experts. Watch the diversity and inclusion webinar and get a PDF of their presentation! Related Resources: AstraZeneca team recruitment marketing case study Stories Inc.’s Stories Inc.’s

Diversity 52

Diversity Employer Branding Study Recruitment Marketing 52

Jobvite

FEBRUARY 15, 2022

In today’s competitive, candidate-focused job market, a diverse and supportive work environment is more important than ever. Our new e-book, The Who, What, Why, Where, and When of Diversity, Equity, and Inclusion provides everything you need to develop and evolve your DEI programs. Understanding the “5 Ws” of DEI.

Diversity 52

Diversity JobVite Job Descriptions How To 52

Jobvite

JANUARY 13, 2020

Simply put, workplace diversity improves a company’s bottom line and creates a greater exchange of ideas, competencies, and skills among staff. Recruiters know that getting the best candidates from underrepresented groups can be a tough challenge. Targeted Audience Recruiting for Diverse Audiences.

Diversity 52

Diversity Employer Branding Groups Education 52

Jobvite

APRIL 22, 2021

Your employer brand is your reputation personified. For financial institutions, building a positive employer brand is imperative if you want to recruit and retain high-quality talent. Once you’ve become an employer of choice, you’ll gain a financial edge over your competitors. Less recruiting costs.

Financial 59

Financial Benefits Employer Branding JobVite 59

Stories Incorporated

FEBRUARY 2, 2022

We attended as many sessions as possible and took copious notes on ways to tackle talent attraction challenges and communicate employer brand. Tracking and measuring recruitment marketing. ” Shana shared how PepsiCo senior leaders are very engaged with their employer brand, thanks to detailed employer brand data.

Talent Acquisition 52

Talent Acquisition Employer Branding Automotive Diversity 52

Stories Incorporated

JUNE 28, 2022

Employer Branding. Recruitment Marketing. Diversity, Equity and Inclusion. Business Functional Areas (marketing, finance, human resources, technology, operations, etc.). Business Functional Areas (marketing, finance, human resources, technology, operations, etc.). Talent Acquisition.

Talent Acquisition 52

Talent Acquisition Employer Branding Culture Diversity 52

Stories Incorporated

NOVEMBER 8, 2022

Therefore, talent acquisition, employer branding and recruitment marketers must use employee stories often in their communications efforts. . Check out a few of our favorite examples: Best Diversity and Inclusion Videos. Download the 2023 Culture Content Audit and Planning Guide. What are some good examples?

Culture 52

Culture Talent Acquisition Employer Branding Video 52

Rally Recruitment Marketing

JUNE 3, 2020

While the pandemic’s impact on the labor market is disheartening (to say the least), we can try to make the best of a bad situation by tackling some high-value Recruitment Marketing projects this summer that we otherwise we may not have the capacity for. If you haven’t had the chance to define your EVP yet, you’re not alone.

Recruitment Marketing 383

Recruitment Marketing Employer Branding Social Media Talent Acquisition 383

Stories Incorporated

JANUARY 13, 2021

Get new employer branding content ideas for 2021! What are you doing to improve inclusion, diversity and belonging ? From how to back up your commitments to inclusion, to ways to show real support for employees during COVID-19, we detail the stories to uncover in your organization and new employer branding content ideas.

Employer Branding 94

Employer Branding Recruitment Marketing Culture Diversity 94

Rally Recruitment Marketing

FEBRUARY 26, 2024

A job description is often a candidate’s first view into your organization as an employer. But there’s an art and science to crafting the perfect job description that many recruiters and recruitment marketers grapple with daily. The reality is, many job descriptions miss the mark.

Job Descriptions 251

Job Descriptions Recruitment Marketing Employer Branding Talent Acquisition 251

Stories Incorporated

SEPTEMBER 9, 2020

This post on how women candidates and employees want flexibility and work life balance is an excerpt from our downloadable guide, Storytelling for Gender Equality in the Workplace. Use employee stories in recruitment marketing and employer branding to highlight the women in your workplace.

eBook 72

eBook Comparison Employer Branding Diversity 72

Rally Recruitment Marketing

AUGUST 14, 2023

Social media recruiting is one of the most important strategies in Recruitment Marketing. billion people using social media , and with the average person spending 2-3 hours each day checking their social accounts , practically everyone that an employer wants to hire is using social media today. With an estimated 4.9

Social Media 419

Social Media Media Resources Social Recruiting 419

Stories Incorporated

FEBRUARY 11, 2020

Creating recruitment marketing and employer branding videos that feature several employee perspectives is more important today than ever. The reliable “company culture video” is an important cornerstone of your recruitment marketing content stack. Download our guide, How to Tell Team Stories.

Video 80

Video Culture Social Media Recruitment Marketing 80

Stories Incorporated

DECEMBER 4, 2020

has been working with Dell for years to create recruitment marketing content campaigns that attract women in tech, veterans, and interns. Once again, their employer brand team knew that a story-based and employee-driven methodology would be the best way to show the employee experience throughout the world. . Stories Inc.

Study 96

Study eBook Employer Branding Culture 96

Hireology

SEPTEMBER 13, 2018

Build an Inclusive Employment Brand. Just as you market to your customers, it’s critical for your dealership to effectively market to job seekers. And your employment brand can make or break the success of your recruitment marketing.

Automotive 60

Automotive ATS Employer Branding Job Descriptions 60

Stories Incorporated

JANUARY 5, 2022

Whether you were building culture, content, inclusivity and diversity, an employer brand, candidate channels, engagement, awareness, or all of the above, it was a year of non-stop creation amidst constant change. They implemented a program that combines classic recognition with diversity and inclusion.

Strategy 116

Strategy Film Video Culture 116

Rally Recruitment Marketing

JUNE 3, 2020

So this summer could be an ideal time to redirect that energy on Recruitment Marketing projects that benefit your longer term talent acquisition strategy. That number is great considering that employer branding hasn’t been around all that long! If you haven’t had the chance to define your EVP yet, you’re not alone.

Recruitment Marketing 221

Recruitment Marketing Social Media Employer Branding Talent Acquisition 221

Stories Incorporated

MARCH 11, 2020

So, we teamed up with our friends at Fairygodboss to create an ebook that would help to tackle the pervasive problem of gender inequality at the root of it – in the recruitment process. Recruitment marketers are in the unique position of providing candidates with a realistic picture of what it’s like to work within a company.

eBook 52

eBook Recruitment Marketing Employer Branding Benefits 52

Jobvite

NOVEMBER 10, 2021

Executed properly, your career site can be your company’s most powerful recruiting asset and the embodiment of your employer brand. Employee spotlights and testimonials can give candidates a real-life view of workforce diversity and possible career paths. But it’s so much more than that!

JobVite 75

JobVite Candidate Experience Recruitment Marketing Report 75

Rally Recruitment Marketing

DECEMBER 7, 2020

Now, at the end of 2020, we’re all wondering what 2021 will bring and what will Recruitment Marketing and talent acquisition look like going forward. Revisit and refresh what sets you apart as a remote-friendly employer. Amy Winebright, Global Talent Attraction & Employer Brand, Dell Technologies.

ATS 322

ATS Employer Branding Conference Talent Acquisition 322

Linkedin Talent Blog

MARCH 29, 2017

If you are an employer branding artist who is working hard to paint the picture of what it’s like to work at your company and are looking for inspiration that you can copy or steal, this post is for you. Here are 10 examples, but you can see all of them in our eBook, 25 Inspirational Recruitment Marketing Examples.

Employer Branding 20

Employer Branding Video Linkedin Facebook 20

Stories Incorporated

AUGUST 13, 2020

They also convert passive seekers into candidates, talent community subscribers, fans of your employer brand, or all of the above. Blog posts can be about values, employee spotlights, positions, benefits, diversity and inclusion … any topic that gives insight into life at your company.

SEO 105

SEO Diversity Culture Facebook 105

Linkedin Talent Blog

MARCH 20, 2023

These predictions fall into a handful of key themes: The role of recruiting: from the proverbial “seat at the table” to using generative AI, here’s how recruiting’s remit is evolving. Employer brand : the need to examine what candidates really want and whether companies are conveying that through their company culture.

Linkedin 49

Linkedin Report Employer Branding Talent Acquisition 49