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How to Use Programmatic Job Advertising to Drive 400% More Quality Applications

Rally Recruitment Marketing

The impact of switching to programmatic job advertising. Before making the switch to programmatic job advertising in September 2021, due to the current state of the labor market, Jim found himself progressively spending more time and money to get fewer applicants that were less qualified. Iterate through performance data.

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Your Guide to Programmatic Advertising: Everything You’ve Wanted to Know

PandoLogic

Programmatic Recruitment Advertising Guide Imagine a world where recruitment technology takes the wheel, steering your job ads to the perfect candidates! Welcome to programmatic recruitment advertising – the savvy way of buying, placing, and optimizing job ads through big data, targeted promotions, real-time bidding, and campaign finesse.

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5 Surprising Shifts in Talent Attraction in 2022

Rally Recruitment Marketing

It’s pushed employers into a recruitment frenzy, with enormous sums being spent on job advertising. But we know that job advertising alone isn’t enough to recruit the talent we need. Engagement with culture content in particular is up by 174%. Indeed is reporting 60.4% What’s Working to Attract Talent Right Now.

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6 Highlights from RallyFwd’s Tech Showcase

Rally Recruitment Marketing

If you haven’t yet dipped your toes into the world of programmatic recruitment advertising, you’re likely losing talent to organizations that are using such technology. . This is because the old way of human-driven job advertising requires recruiters to manually manage too much at once. monthly or seasonal).

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4 More Ways to Break Through In Your Employer Branding from RallyFwd

Rally Recruitment Marketing

When advertising manually, it takes time to constantly find new talent sources, monitor how each one is performing and fine-tune your strategy based on what you’re seeing. Programmatic solutions, on the other hand, do this faster, automatically and often more accurately than humans. Kandi DeRenzis, Talent Brand Manager, Capital One.

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How to Optimize the Candidate Experience Using Metric Data

Hiretual

Undoubtedly, you already incorporate metric data into many aspects of your business, and by implementing the following suggestions into your strategy, you’ll enhance your process. Such data can give you new perspectives on how enticing the job offer was, how much your company was or wasn’t respected by the candidate, and so on. .

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The Complete List of Resources to Inform your Recruitment Marketing Strategy

Rally Recruitment Marketing

With Appcast being a programmatic advertising platform, the report also goes into detail about how much you may have to spend to reach your candidates, making it ideally suited for those looking to upgrade their job advertising game. . This gives you a constant, up-to-date stream of data you can use to direct your own strategy.