Rally Recruitment Marketing

MARCH 28, 2021

Recruitment Marketing analytics can be intimidating — not just because we have to make sense of a lot of data from a lot of different sources, but also because the stakes to get it right are so high. Dana Meyer, Recruitment Marketing Director at ManpowerGroup; and Amy English, Customer Success Analytics Team Lead at PandoLogic. .;

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Recruitment Marketing Social Media Advertising Media 474

Rally Recruitment Marketing

MAY 18, 2023

In the dynamic world of Recruitment Marketing , strategic partnerships are the key to success. Imagine tapping into a vast pool of expertise and insights from marketing suppliers, including CRM providers, marketing agencies, niche job boards, and more.

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Recruitment Marketing CRM Exercises Social Media 419

Rally Recruitment Marketing

APRIL 23, 2023

unemployment rate relatively unchanged over the past year at 3.5% , employers need a strong employer brand that differentiates their employee experience and the know-how to embrace new strategies and channels to attract passive talent to their company. The question is, how do you recruit people who aren’t actively looking for a job?

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Recruitment Marketing Employer Branding Advertising Talent Acquisition 419

Rally Recruitment Marketing

OCTOBER 15, 2023

Each year, to round out the annual Rally Awards competition, one person is named Recruitment Marketer of the Year. This year, the title was bestowed upon Liz Gelb-O’Connor, VP, Global Employer Brand & Marketing at ADP. The ADP team also received a 2021 Rally Award for Best Careers Social Media.

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Recruitment Marketing ADP Employer Branding Talent Acquisition 419

Rally Recruitment Marketing

JANUARY 30, 2023

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. While this empowerment was refreshing, my time and resources were limited.

Employer Branding 419

Employer Branding Recruitment Marketing Social Media CRM 419

Rally Recruitment Marketing

APRIL 18, 2022

What Recruitment Marketing budget do practitioners need to do their best work and enable their companies to compete for top talent? What salary do recruitment marketers make and how is the effectiveness of their efforts measured? Advertising: Recruitment advertising, job boards and events.

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Recruitment Marketing Data Employer Branding Advertising 419

Rally Recruitment Marketing

JUNE 13, 2022

Despite the growing importance of employer branding and Recruitment Marketing in attracting talent to your workplace, our field still suffers from a massive knowledge gap at all levels, especially when it comes to knowing how to measure employer branding. The definition of Recruitment Marketing analytics tracking.

Employer Branding 419

Employer Branding Recruitment Marketing Social Media Advertising 419

Rally Recruitment Marketing

JANUARY 3, 2021

Getting buy-in for your Recruitment Marketing campaign ideas can be challenging — even for seasoned practitioners. You might be proposing a new Recruitment Marketing strategy that your company hasn’t tried before, maybe that you haven’t tried before! Setting and Managing Expectations.

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Recruitment Marketing How To Social Media Advertising 418

Rally Recruitment Marketing

OCTOBER 11, 2021

Demonstrating the return on investment (ROI) of Recruitment Marketing strategy can be a bit tricky, as you’ve likely experienced yourself. . However, as you’ve also likely experienced, recruiting metrics alone don’t quite capture the full story of the work you do. Cost per click . Cost per applicant .

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Recruitment Marketing Employer Branding Healthcare Job Boards 491

Rally Recruitment Marketing

AUGUST 8, 2022

The main purpose of job ads may be to drive applications, but did you know they can also be used to inform different aspects of your Recruitment Marketing strategy? Rally note: Check out our library of free Recruitment Marketing tools to take the tactics covered below even further. .

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Recruitment Marketing Strategy Employer Branding Social Media 221

Rally Recruitment Marketing

JANUARY 23, 2022

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. . So come prepared!

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Recruitment Marketing How To Employer Branding Social Media 419

Rally Recruitment Marketing

FEBRUARY 21, 2021

Hi Rally community, my name is Joyce Chan, and I’m a Recruitment Marketing & employer branding practitioner for 10+ markets in the Asia Pacific (APAC) region. Employer branding and Recruitment Marketing jobs are relatively new in Asia and this has only recently become an emerging field here.

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Recruitment Marketing Social Media Employer Branding Mobile 362

Proactive Talent

APRIL 17, 2019

As 2019 propels forward, recruiting leaders and talent acquisition teams have much to consider and prioritize when it comes to recruitment marketing. Questions about budgeting, candidate channels, and media can be overwhelming, especially when trying to track all this activity.

Recruitment Marketing 185

Recruitment Marketing Strategy Advertising Social Media 185

Rally Recruitment Marketing

AUGUST 30, 2020

More and more organizations are hiring Recruitment Marketing professionals and launching employer brand programs. With so many employers now leveraging their employee value propositions , developing social content and using #LifeAt culture hashtags, we need to come up with increasingly creative ways to set our companies apart.

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Rally Recruitment Marketing

JULY 18, 2022

Having so many channels to now connect with candidates is great news for recruitment marketers. But as you’ve likely experienced, the more channels you use, the more complicated measuring your entire strategy can become. . That’s exactly why we created our How To Guide, How to Track Your Recruitment Marketing Strategy.

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Recruitment Marketing Social Media Media Employer Branding 221

Rally Recruitment Marketing

APRIL 25, 2022

But before that can happen, you need to know how to attract today’s nursing talent, which requires a different strategy than even just a couple of years ago. This post from Affiniks International is advertising their need for a type of nurse, not someone to fill a specific role.

Recruitment Marketing 450

Recruitment Marketing Social Media Media Strategy 450

Recruitics

JANUARY 30, 2024

Organizations need to focus on a continuous talent pipeline and effective retention strategies. This involves staying ahead of industry trends, adapting to changes, and being agile in recruitment strategies. Consistent messaging across all recruitment channels is crucial for building a cohesive employer brand.

Strategy 196

Strategy Meeting Social Media Employer Branding 196

Rally Recruitment Marketing

OCTOBER 28, 2020

Many employers have had to pivot their recruitment strategies this year to accommodate the new world of remote work. But if you didn’t shift your job advertising strategy as well, you might be experiencing too many of the wrong applications and rising recruiting costs. What is programmatic job advertising?

Advertising 271

Advertising Job Boards Strategy Social Media 271

Recruitics

MARCH 22, 2021

When people browse social media platforms like Twitter or Instagram in their free time, they’re typically not there to look for a job -- but that doesn't mean they're not open to it. If you're not taking advantage of social recruiting, you could be missing a major opportunity to connect with your prime candidates online.

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Social Media Media Strategy Twitter 239

Rally Recruitment Marketing

JANUARY 31, 2019

but ultimately if you don’t have a strong job advertising strategy you’re missing out on a key piece of the puzzle. In other words, if you don’t have a strong strategy in place for advertising your jobs and opportunities to candidates through different media channels, then candidates won’t be able to find you.

Advertising 170

Advertising Strategy Job Boards Employer Branding 170

Rally Recruitment Marketing

MARCH 24, 2019

Job advertising, employer branding, careers sites, social media, recruiting events—there’s a never-ending amount of Recruitment Marketing initiatives that we’re juggling. Why is Talent Engagement Strategy Important to Recruiting? What is Talent Engagement?

Strategy 385

Strategy Social Media CRM Employer Branding 385

Rally Recruitment Marketing

AUGUST 29, 2021

You might have heard our big news… We’ve launched a new analytics & benchmarking tool for the Rally Recruitment Marketing community! You can also get a sneak peek of Rally Inside at our upcoming webinar on September 16 where we’ll discuss The New Way to Measure Recruitment Marketing. Hi everyone!

Recruitment Marketing 221

Recruitment Marketing Employer Branding Advertising Strategy 221

Rally Recruitment Marketing

JANUARY 6, 2024

Launched in 2020, the Rally® Awards are now in their fifth year and have come to set the gold standard in recognizing the outstanding achievements in Recruitment Marketing and employer branding by professionals who work in-house for employers. This research included focus groups, surveys and interviews with senior stakeholders.

Employer Branding 221

Employer Branding Social Media Advertising Video 221

Recruitics

SEPTEMBER 30, 2016

In a recent post, we discussed why you should supplement recruitment marketing with social. While you can read that post in its entirety in the link above, the gist is this: Social media presents a powerful tool for recruiters, but it doesn’t necessarily deserve the lion’s share of your recruitment marketing budget.

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Social Media Recruitment Marketing Media Advertising 100

Rally Recruitment Marketing

FEBRUARY 12, 2024

Creating compelling and engaging video content is one of the most important strategies we can use in Recruitment Marketing and employer branding. It takes strategy, planning and creativity, and then the right promotion behind it to ensure the videos have impact and influence on talent attraction.

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Video Film Social Media Employer Branding 221

Rally Recruitment Marketing

FEBRUARY 11, 2022

It’s pushed employers into a recruitment frenzy, with enormous sums being spent on job advertising. But we know that job advertising alone isn’t enough to recruit the talent we need. Your Recruitment Marketing and employer branding strategies are more important than ever! Indeed is reporting 60.4%

Social Media 419

Social Media Employer Branding Recruitment Marketing Advertising 419

Rally Recruitment Marketing

JULY 23, 2021

One of the challenges we hear from many Recruitment Marketing professionals in our community is that they’re a one-person team, working with many stakeholders across their organization and wearing many hats in their role and responsibilities. In fact, Tricia has spent the past year building a global employer brand team and strategy.

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Recruitment Marketing Employer Branding CRM Conference 221

PandoLogic

SEPTEMBER 4, 2023

The Ultimate Guide to Recruitment Marketing Recruiting marketing consists of a combination of strategies and tools that organizations use to engage job candidates. In today’s competitive job market, recruitment marketing is an important part of the hiring process for organizations to attract the best talent.

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Recruitment Marketing Strategy Social Media Advertising 52

Rally Recruitment Marketing

AUGUST 9, 2018

One of my goals as a Recruitment Marketing professional is to make our recruiters’ jobs easier. One way to accomplish that is by running digital advertising campaigns to get our employer branding messages and jobs in front of the right candidates. Getting started. Next, determine why the spike occurred.

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Recruitment Marketing How To Advertising Social Media 313

Recruiting Daily

APRIL 4, 2023

For recruitment professionals, finding talent that can contribute to the company can be challenging — even more so if you’re on a low budget. If you find yourself in this situation, here are a few tips for setting up a recruitment marketing strategy on a budget. They are simple to use for employers , too.

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Recruitment Marketing Strategy Social Media Travel 69

Jobvite

FEBRUARY 22, 2022

Talent teams have had to strategize to attract the best-qualified talent for open roles, and recruitment marketing is playing a big part in attracting better candidates and improving recruiting results. Social media has become a favorite channel for recruiters to engage and hire qualified candidates.

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Social Media Media How To Recruitment Marketing 94

Rally Recruitment Marketing

SEPTEMBER 6, 2022

To create an effective Recruitment Marketing strategy, you need a multi-channel approach, from social media to email outreach to digital advertising. One of the most important Recruitment Marketing tactics that’s often overlooked by talent acquisition teams is building a talent network.

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Resources CRM How To Recruitment Marketing 417

PandoLogic

MAY 12, 2023

What is Recruitment Marketing? Recruiting marketing involves promoting a company’s employer brand and attracting potential employees. Common recruitment marketing tactics include social media campaigns, job board advertisements, content marketing, and nurturing relationships with passive candidates.

Recruitment Marketing 81

Recruitment Marketing How To Social Media Employer Branding 81

Rally Recruitment Marketing

OCTOBER 25, 2018

My name’s Tricia, and I’ll be sharing insight into my journey as a new full-time Recruitment Marketer. Fun fact: This is my company’s very first Recruitment Marketing function! I landed my first recruiting gig at Appian and have been supporting our sales and marketing hiring efforts for the past 3 years.

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JazzHR

FEBRUARY 16, 2017

Thanks to advances in technology and the rise of social media, it’s no longer enough to post an opening on a job board and wait for the applications to roll in. So what are the elements of recruitment marketing and how do they work? Job candidates behave very much like consumers these days. Putting Talent in the Pipeline.

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Recruitment Marketing Social Media Jazz SEO 222

Rally Recruitment Marketing

MARCH 21, 2022

The idea of the “untapped channel” is exciting to us recruitment marketers, especially in today’s noisy, competitive talent market. Rally note: Learn even more about future-proofing your recruitment strategy by watching Lori’s recent appearance on Social Talent’s podcast, The Shortlist , below.

Employer Branding 450

Employer Branding Recruitment Marketing Social Media Survey 450

Rally Recruitment Marketing

JANUARY 10, 2019

In traditional marketing, we sometimes talk about hard versus soft marketing techniques. This article will explain what hard and soft marketing approaches are, and how to make a business case to advance soft marketing techniques within your Recruitment Marketing plan.

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Recruitment Marketing Employer Branding Job Descriptions Social Media 300