Rally Recruitment Marketing

APRIL 18, 2022

What Recruitment Marketing budget do practitioners need to do their best work and enable their companies to compete for top talent? What salary do recruitment marketers make and how is the effectiveness of their efforts measured? Advertising: Recruitment advertising, job boards and events.

Recruitment Marketing 419

Recruitment Marketing Data Employer Branding Advertising 419

Proactive Talent

DECEMBER 15, 2021

When promoting a fresh job opening, a hard-to-fill role, or a series of seemingly never-ending high-volume opportunities, many talent attraction professionals have limited advertising resources available to them. The reflex of most is to rely on the larger recruitment marketing channels, Indeed and LinkedIn for example.

Advertising 177

Advertising Recruitment Marketing Strategy Linkedin 177

Recruitics

MARCH 26, 2024

Key Takeaways: Programmatic job advertising has revolutionized the recruitment process by harnessing data-driven insights to optimize job ad placement. Programmatic advertising ensures job descriptions align with potential candidates' search queries, maximizing visibility and engagement.

Job Descriptions 172

Job Descriptions Advertising Strategy Data 172

Rally Recruitment Marketing

MARCH 28, 2021

Recruitment Marketing analytics can be intimidating — not just because we have to make sense of a lot of data from a lot of different sources, but also because the stakes to get it right are so high. Dana Meyer, Recruitment Marketing Director at ManpowerGroup; and Amy English, Customer Success Analytics Team Lead at PandoLogic. .;

Recruitment Marketing 474

Recruitment Marketing Social Media Advertising Media 474

Rally Recruitment Marketing

OCTOBER 15, 2023

Each year, to round out the annual Rally Awards competition, one person is named Recruitment Marketer of the Year. This year, the title was bestowed upon Liz Gelb-O’Connor, VP, Global Employer Brand & Marketing at ADP. Rally: How did you get started in Recruitment Marketing? Now, let’s meet Liz!

Recruitment Marketing 419

Recruitment Marketing ADP Employer Branding Talent Acquisition 419

Rally Recruitment Marketing

JANUARY 30, 2023

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. While this empowerment was refreshing, my time and resources were limited.

Employer Branding 419

Employer Branding Recruitment Marketing Social Media CRM 419

Rally Recruitment Marketing

JUNE 13, 2022

Despite the growing importance of employer branding and Recruitment Marketing in attracting talent to your workplace, our field still suffers from a massive knowledge gap at all levels, especially when it comes to knowing how to measure employer branding. The definition of Recruitment Marketing analytics tracking.

Employer Branding 419

Employer Branding Recruitment Marketing Social Media Advertising 419

Recruitics

APRIL 21, 2022

Chances are that the company’s recruitment marketing and advertising practices were very influential in leading those candidates to that discussion – and, it’s likely that a company that has a strong brand presence would come to the minds of people first, if asked.

Advertising 226

Advertising Strategy Recruitment Marketing 226

Rally Recruitment Marketing

OCTOBER 11, 2021

Demonstrating the return on investment (ROI) of Recruitment Marketing strategy can be a bit tricky, as you’ve likely experienced yourself. . However, as you’ve also likely experienced, recruiting metrics alone don’t quite capture the full story of the work you do. Cost per click . Cost per applicant .

Recruitment Marketing 491

Recruitment Marketing Employer Branding Healthcare Job Boards 491

Rally Recruitment Marketing

MARCH 6, 2019

Did you know a major shift is happening in Recruitment Marketing? At Rally, we’ve observed this first-hand: In the past, most Recruitment Marketing teams have kept their employer brand and job advertising strategies separate. What is programmatic advertising? What is remarketing advertising?

Employer Branding 304

Employer Branding Advertising Trends Strategy 304

Rally Recruitment Marketing

OCTOBER 23, 2022

Enter AI-based programmatic job advertising. . With the mix of your strategy and AI-based programmatic job advertising, you’re able to promote your jobs to match your quality of hire criteria (and help eliminate bias), building a diverse, high-quality talent pipeline for today and tomorrow.

Advertising 322

Advertising Hiring Talent Acquisition Diversity 322

Rally Recruitment Marketing

APRIL 8, 2021

With the uncertainties of 2020 continuing into 2021, talent acquisition leaders are having to keep their recruiting strategies agile so that they’re ready to support a potentially fluid hiring plan this year. To provide some clarity to the Rally community, we turned to the data. Goldman Sachs estimates that the U.S.

Advertising 419

Advertising Trends Mobile Applicant Tracking Systems 419

Rally Recruitment Marketing

MARCH 7, 2021

In an uncertain labor market, it’s crucial to understand your recruitment advertising performance so that you can optimize your budget, improve return on investment (ROI) and attract qualified talent. 2021 Recruitment Marketing Benchmark Report Takeaways. The findings: This past year, Appcast reports there was a 6.7%

Recruitment Marketing 404

Recruitment Marketing Report Comparison Advertising 404

Rally Recruitment Marketing

JUNE 20, 2022

Every year, the Rally Awards celebrate excellence in Recruitment Marketing and employer branding practices that attract and recruit talent through social and digital channels, as well as practitioners who have demonstrated how they’ve moved the needle to make a difference in their organization.

Recruitment Marketing 419

Recruitment Marketing Employer Branding Media Talent Acquisition 419

Rally Recruitment Marketing

AUGUST 8, 2022

The main purpose of job ads may be to drive applications, but did you know they can also be used to inform different aspects of your Recruitment Marketing strategy? Rally note: Check out our library of free Recruitment Marketing tools to take the tactics covered below even further. .

Recruitment Marketing 221

Recruitment Marketing Strategy Employer Branding Social Media 221

Rally Recruitment Marketing

JANUARY 3, 2021

Getting buy-in for your Recruitment Marketing campaign ideas can be challenging — even for seasoned practitioners. You might be proposing a new Recruitment Marketing strategy that your company hasn’t tried before, maybe that you haven’t tried before! Setting and Managing Expectations.

Recruitment Marketing 418

Recruitment Marketing How To Social Media Advertising 418

Recruitics

MAY 7, 2024

Key Takeaways: With a vast majority of Americans, especially Gen Z and Millennials, using social media, organizations must incorporate social media into their recruitment strategies. Recruitment marketers should be agile and adaptable, continuously adjusting strategies based on changing candidate preferences and platform dynamics.

Social Media 186

Social Media Recruitment Marketing Media Employer Branding 186

Rally Recruitment Marketing

JANUARY 23, 2022

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. . So come prepared!

Recruitment Marketing 419

Recruitment Marketing How To Employer Branding Social Media 419

Proactive Talent

APRIL 17, 2019

As 2019 propels forward, recruiting leaders and talent acquisition teams have much to consider and prioritize when it comes to recruitment marketing. These important questions can be a very daunting endeavor, especially with limited time, resources and recruiting tasks at hand.

Recruitment Marketing 185

Recruitment Marketing Strategy Advertising Social Media 185

Rally Recruitment Marketing

AUGUST 30, 2020

More and more organizations are hiring Recruitment Marketing professionals and launching employer brand programs. One way to think outside the box and develop fresh recruiting content is by drawing inspiration from industries outside of the Recruitment Marketing space. Honest Communication.

Recruitment Marketing 417

Recruitment Marketing Industry Sports Employer Branding 417

Rally Recruitment Marketing

OCTOBER 28, 2020

Many employers have had to pivot their recruitment strategies this year to accommodate the new world of remote work. But if you didn’t shift your job advertising strategy as well, you might be experiencing too many of the wrong applications and rising recruiting costs. What is programmatic job advertising?

Advertising 271

Advertising Job Boards Strategy Social Media 271

Rally Recruitment Marketing

JUNE 7, 2021

That’s why I want to share my insights with all of you who also might be facing similar challenges with high-volume recruitment on how to use programmatic job advertising to help drive more applicants into your pipeline and reduce time to hire. Using programmatic job advertising for high volume recruitment .

Advertising 419

Advertising Onboarding Retention Training 419

Rally Recruitment Marketing

JANUARY 31, 2019

but ultimately if you don’t have a strong job advertising strategy you’re missing out on a key piece of the puzzle. In other words, if you don’t have a strong strategy in place for advertising your jobs and opportunities to candidates through different media channels, then candidates won’t be able to find you.

Advertising 170

Advertising Strategy Job Boards Employer Branding 170

Rally Recruitment Marketing

JULY 11, 2022

The impact of switching to programmatic job advertising. Before making the switch to programmatic job advertising in September 2021, due to the current state of the labor market, Jim found himself progressively spending more time and money to get fewer applicants that were less qualified. 4x as many applications.

Advertising 404

Advertising How To Data Engineering 404

Rally Recruitment Marketing

APRIL 25, 2022

But before that can happen, you need to know how to attract today’s nursing talent, which requires a different strategy than even just a couple of years ago. This post from Affiniks International is advertising their need for a type of nurse, not someone to fill a specific role.

Recruitment Marketing 450

Recruitment Marketing Social Media Media Strategy 450

Rally Recruitment Marketing

NOVEMBER 29, 2018

Programmatic advertising is an incredibly powerful tool for Recruitment Marketers to leverage to get in front of their candidates. While our peers in marketing have been using programmatic ads for years to reach their audiences, most of us in Talent Acquisition are not using this technology – yet!

Advertising 170

Advertising Recruitment Marketing Talent Acquisition Travel 170

Rally Recruitment Marketing

FEBRUARY 21, 2021

Hi Rally community, my name is Joyce Chan, and I’m a Recruitment Marketing & employer branding practitioner for 10+ markets in the Asia Pacific (APAC) region. Employer branding and Recruitment Marketing jobs are relatively new in Asia and this has only recently become an emerging field here.

Recruitment Marketing 362

Recruitment Marketing Social Media Employer Branding Mobile 362

Rally Recruitment Marketing

AUGUST 29, 2021

You might have heard our big news… We’ve launched a new analytics & benchmarking tool for the Rally Recruitment Marketing community! You can also get a sneak peek of Rally Inside at our upcoming webinar on September 16 where we’ll discuss The New Way to Measure Recruitment Marketing. Hi everyone!

Recruitment Marketing 221

Recruitment Marketing Employer Branding Advertising Strategy 221

Rally Recruitment Marketing

JULY 18, 2022

Having so many channels to now connect with candidates is great news for recruitment marketers. But as you’ve likely experienced, the more channels you use, the more complicated measuring your entire strategy can become. . That’s exactly why we created our How To Guide, How to Track Your Recruitment Marketing Strategy.

Recruitment Marketing 221

Recruitment Marketing Social Media Media Employer Branding 221

Rally Recruitment Marketing

JULY 23, 2021

One of the challenges we hear from many Recruitment Marketing professionals in our community is that they’re a one-person team, working with many stakeholders across their organization and wearing many hats in their role and responsibilities. In fact, Tricia has spent the past year building a global employer brand team and strategy.

Recruitment Marketing 221

Recruitment Marketing Employer Branding CRM Conference 221

Recruitics

JANUARY 30, 2024

Organizations need to focus on a continuous talent pipeline and effective retention strategies. This involves staying ahead of industry trends, adapting to changes, and being agile in recruitment strategies. Consistent messaging across all recruitment channels is crucial for building a cohesive employer brand.

Strategy 200

Strategy Meeting Social Media Employer Branding 200

Rally Recruitment Marketing

SEPTEMBER 6, 2022

To create an effective Recruitment Marketing strategy, you need a multi-channel approach, from social media to email outreach to digital advertising. One of the most important Recruitment Marketing tactics that’s often overlooked by talent acquisition teams is building a talent network.

Resources 417

Resources CRM How To Recruitment Marketing 417

Recruitics

FEBRUARY 10, 2021

There have been many shifts in the recruitment marketing landscape within the last year. New trends have become imperative to recruitment marketing strategies, and it’s important to keep up with the ever changing market.

Trends 247

Trends Advertising Recruitment Marketing Strategy 247

Proactive Talent

FEBRUARY 17, 2022

Automation, Programmatic and Analytics together are fundamentally changing how recruitment advertising is bought, managed and optimized, with many large corporations and agencies increasingly putting systems in place. Used in concert, they are the holy trinity of recruitment advertising.

Advertising 156

Advertising System Recruitment Marketing Strategy 156

Recruiting Daily

APRIL 4, 2023

For recruitment professionals, finding talent that can contribute to the company can be challenging — even more so if you’re on a low budget. If you find yourself in this situation, here are a few tips for setting up a recruitment marketing strategy on a budget. They are simple to use for employers , too.

Recruitment Marketing 71

Recruitment Marketing Strategy Social Media Travel 71

Rally Recruitment Marketing

MARCH 24, 2019

Job advertising, employer branding, careers sites, social media, recruiting events—there’s a never-ending amount of Recruitment Marketing initiatives that we’re juggling. Why is Talent Engagement Strategy Important to Recruiting? What is Talent Engagement?

Strategy 385

Strategy Social Media CRM Employer Branding 385

PandoLogic

SEPTEMBER 4, 2023

The Ultimate Guide to Recruitment Marketing Recruiting marketing consists of a combination of strategies and tools that organizations use to engage job candidates. In today’s competitive job market, recruitment marketing is an important part of the hiring process for organizations to attract the best talent.

Recruitment Marketing 52

Recruitment Marketing Strategy Social Media Advertising 52