Rally Recruitment Marketing

JULY 19, 2020

A Virtual Interview Guide is a resource created by employers that are recruiting, interviewing and hiring candidates without meeting them in person. A Virtual Interview Guide helps to provide a positive virtual candidate experience by arming candidates with the information they need to succeed during your recruiting and hiring process.

Examples 410

Examples Interviews Candidate Experience Video 410

Recruiting Blogs

MAY 18, 2020

Landing pages are one of the key weapons that marketing teams use to attract and convert potential customers. From B2B to B2C, landing pages are an effective way to share the benefits of a given product with potential clients. Imagine Proctor and Gamble having one page for diapers, razors, and soap.

B2C 36

B2C B2B Employer Branding Engineering 36

Rally Recruitment Marketing

MARCH 14, 2019

Careers blogs are an important channel for communicating your Employer Brand and confirming candidate interest. Employee blogs provide important info at a key stage in the candidate journey to help candidates understand if your organization is the right fit for them. Unique blog idea: Adding vlogs into their content line-up.

Examples 170

Examples SEO Employer Branding Conference 170

Rally Recruitment Marketing

AUGUST 8, 2022

The main purpose of job ads may be to drive applications, but did you know they can also be used to inform different aspects of your Recruitment Marketing strategy? Rally note: Check out our library of free Recruitment Marketing tools to take the tactics covered below even further. . To learn how to do this, keep reading below!

Recruitment Marketing 221

Recruitment Marketing Strategy Employer Branding Social Media 221

Rally Recruitment Marketing

SEPTEMBER 27, 2021

But if you want your awards to enhance your employer brand and help you recruit more effectively, they need to be promoted the right way, and in the right places. Instead, it’s better to take a more targeted approach to help your recruiters see the best return on investment. Careers blog. Promote it across your social channels.

Employer Branding 419

Employer Branding Pharmaceuticals Social Media ADP 419

Rally Recruitment Marketing

AUGUST 29, 2020

In Recruitment Marketing, getting qualified candidates to apply to your roles is the name of the game. This is why having a recruitment marketer on your team is so important, because this is the stuff we can focus on! However, none of them is a Recruitment Marketing channel that you have complete control over.

SEO 505

SEO Social Media Engineering Recruitment Marketing 505

Rally Recruitment Marketing

DECEMBER 20, 2020

You’re creating and sharing great Recruitment Marketing content each and every day that provides candidates with authentic insight into your company culture. So you know that if you want your content to stand out, then you need to continually test and optimize your Recruitment Marketing approach on social media.

Social Media 322

Social Media Media Recruitment Marketing Linkedin 322

Rally Recruitment Marketing

JULY 10, 2020

Many HR and talent acquisition teams plan their Pride Month content well in advance and do an outstanding job sharing employee stories and Pride events on their careers site, careers blog and social media channels throughout June. Leadership blog featuring a heartfelt narrative at Capital One. Screenshot of the 2020 Lyft Pride Webpage.

Social Media 275

Social Media Diversity Media Education 275

Rally Recruitment Marketing

JUNE 13, 2022

Despite the growing importance of employer branding and Recruitment Marketing in attracting talent to your workplace, our field still suffers from a massive knowledge gap at all levels, especially when it comes to knowing how to measure employer branding. The definition of Recruitment Marketing analytics tracking.

Employer Branding 419

Employer Branding Recruitment Marketing Social Media Advertising 419

Rally Recruitment Marketing

NOVEMBER 21, 2021

I have amazing news: submissions for the 2022 Rally® Awards , the biggest global competition recognizing and celebrating excellence in Recruitment Marketing and employer branding, are now open. This has majorly impacted the way recruiters attract, engage and recruit talent — and even redefined what it means to be a recruiter in many cases.

ADP 418

ADP Employer Branding Recruitment Marketing Social Media 418

Devskiller

MARCH 19, 2020

The world of recruitment is a bumpy one: you need to have eyes on the back of your head to know what is going on and how to adjust to the latest changes. . No matter if you just started your journey as a recruiter or you are an experienced one, you can never have too many resources to follow. Why should you follow recruitment blogs.

Greenhouse 125

Greenhouse Workable Recruitee Applicant Tracking Systems 125

Rally Recruitment Marketing

JUNE 20, 2022

I can’t tell you how exciting it is to see how engaged practitioners are getting about how to track and measure their Recruitment Marketing efforts , especially using the variety of tools available today, but there is one relic from the past that many recruitment marketers aren’t taking advantage of: UTMs. What are UTMs?

Recruitment Marketing 413

Recruitment Marketing Employer Branding Data CRM 413

Rally Recruitment Marketing

OCTOBER 4, 2020

This is where candidate nurture comes into play and why it’s critical for your Recruitment Marketing strategy. Often candidate nurture programs rely on email marketing or text messaging to engage talent in your talent community, Recruitment Marketing Platform, CRM or ATS database. At Talbot’s, we use GR8 People as our recruitment CRM.

CRM 450

CRM Recruitment Marketing Social Media Survey 450

Rally Recruitment Marketing

FEBRUARY 17, 2024

In Recruitment Marketing, we know it’s all about the content. And they remind us that at the heart of successful Recruitment Marketing is content that resonates, inviting potential candidates to envision themselves on your team. Learn more on the Rally Awards website.

Recruitment Marketing 251

Recruitment Marketing Strategy Employer Branding Social Media 251

Rally Recruitment Marketing

JANUARY 2, 2020

I’m new to the Recruitment Marketing and Employer Branding world — about 5 months into my current position — and over the next couple of months, I’ll be sharing some of my experiences and insights as a newbie in this space on the Rally blog. My first foray into Recruitment Marketing. My first foray into Recruitment Marketing.

Recruitment Marketing 340

Recruitment Marketing Social Media Employer Branding Talent Acquisition 340

Rally Recruitment Marketing

FEBRUARY 5, 2020

So, if that holds true, then something we need to talk about more in Recruitment Marketing is the fact that to meet candidate expectations, we need to start adopting more consumer marketing approaches! One of the consumer marketing approaches that has been coming into the world of Recruitment Marketing is programmatic advertising.

Employer Branding 354

Employer Branding Advertising Software Recruitment Marketing 354

Rally Recruitment Marketing

OCTOBER 11, 2018

Because people are so attached to their phones, text messaging is an incredible channel – still relatively untapped – that savvy recruiting teams can leverage to see major results. TextRecruit’s customer data reveals that on average 37% of candidates reply to recruiting-related texts they receive.

Hiring 216

Hiring Recruitment Software Recruiting Software CRM 216

Rally Recruitment Marketing

JANUARY 23, 2022

My name is Jonna Sjoevall, and I’m the Global Head of Employer Branding and Recruitment Marketing at UBS , a Swiss headquartered global bank and the world’s largest wealth manager with over 71,000 employees. It’s no secret that video has emerged as one of the most effective formats for recruitment in the past few years.

Video 418

Video Hiring How To Recruitment Marketing 418

Rally Recruitment Marketing

SEPTEMBER 13, 2020

Recruiting events are a tried and true method to attract talent to your organization and build brand awareness. In-person recruiting events are a great way to build relationships with candidates and introduce them to your employer brand through thoughtfully created events collateral. Professional development.

Diversity 466

Diversity Employer Branding Recruitment Marketing Groups 466

Rally Recruitment Marketing

AUGUST 29, 2021

As one of the second-place winners in the Best Employer Brand Launch category, McGraw Hill leveraged candidate personas and revamped their careers site, social media, candidate communications and more to nearly double their average site visit time and produce 90,000 more page views. Examples of the blog posts created by ADP technologists.

Employer Branding 418

Employer Branding ADP Video Film 418

Rally Recruitment Marketing

SEPTEMBER 18, 2019

What does this mean for employers, and particularly for Recruitment Marketing and employer brand practitioners? That’s why they created a dedicated landing page to demonstrate their veteran hiring initiative and help former service members see how they can make a contribution to the organization.

Recruitment Marketing 211

Recruitment Marketing Strategy Hiring Social Media 211

Ongig

MARCH 22, 2024

Design / ATS Page Overlays Better converting and more attractive job pages. Fewer employers are now showing a bare bones Taleo, Brassring, iCims job page. Why not include it in your recruiting/talent acquisition strategy? Review the highest performing content on your careers site landing page (i.e.

Examples 94

Examples Job Descriptions SEO Taleo 94

Rally Recruitment Marketing

DECEMBER 30, 2018

For the second year in a row, Rally and The Muse have partnered to report on the biggest Recruitment Marketing trends from the past year. These trends represent a massive shift in candidate expectations that we need to respond to as Recruitment Marketing professionals. Content marketing has officially come to recruiting!

Recruitment Marketing 362

Recruitment Marketing Trends Employer Branding Talent Acquisition 362

Avionte

JUNE 24, 2019

Blogging is one of the key components of any recruitment marketing plan. He Googles, “Top Tips for Updating Your Resume” and clicks on one of the first links that leads to a blog post from ABC Staffing. . He reads the blog having a better understanding of what he needs to do in terms of updating his resume.

SEO 87

SEO Staffing Video Recruitment Marketing 87

Rally Recruitment Marketing

JANUARY 2, 2020

Years ago, when I first transitioned my role from recruiting to employer branding, the world of Recruitment Marketing looked a little different. All those ads, blogs, emails, social posts, news stories, podcasts, videos are coming at us faster than our brains can consume it. So, we miss a lot. It made a world of difference.

Recruitment Marketing 354

Recruitment Marketing Strategy Social Media Conference 354

Rally Recruitment Marketing

NOVEMBER 1, 2018

Choosing the right Recruitment Marketing strategy and tech tools for your recruiting events is critical in today’s competitive hiring market. The right approach – and the correct tools to support this approach – will influence whether people decide to attend your recruiting event and whether they consider joining your team afterward.

Candidate Experience 216

Candidate Experience ATS How To Recruitment Marketing 216

Ongig

SEPTEMBER 30, 2020

It lets them change their career pages on the fly. That lets you solve just about any recruiting-related problem. Need a new Interns page: Bam! Need a new diversity page: Bam! Ongig Career Page Design Features: Artificial intelligence-based job search partnership with Google. Recruiting chatbot.

Tools 127

Tools iCIMS SEO Employer Branding 127

Rally Recruitment Marketing

JULY 18, 2022

Having so many channels to now connect with candidates is great news for recruitment marketers. That’s exactly why we created our How To Guide, How to Track Your Recruitment Marketing Strategy. Stay tuned for future blogs highlighting the metrics to follow for your paid ad campaigns.

Recruitment Marketing 221

Recruitment Marketing Social Media Media Employer Branding 221

Rally Recruitment Marketing

MAY 13, 2023

Rally Recruitment Marketing is a thriving community of 45,000 professionals (and growing!) across recruiting, HR, marketing and communications. While there’s never been a more exciting time or more important time to be embracing Recruitment Marketing, we all face many day-to-day challenges to attract, recruit and retain talent.

Recruitment Marketing 418

Recruitment Marketing Trends Social Media Employer Branding 418

Rally Recruitment Marketing

OCTOBER 11, 2018

Because people are so attached to their phones, text messaging is an incredible channel – still relatively untapped – that savvy recruiting teams can leverage to see major results. TextRecruit’s customer data reveals that on average 37% of candidates reply to recruiting-related texts they receive.

Hiring 170

Hiring Recruitment Software Recruiting Software CRM 170

Rally Recruitment Marketing

MAY 15, 2020

If you’re looking to create a 100% virtual candidate experience, a Virtual Interview Guide will be an essential tool in your recruiting strategy. A Virtual Interview Guide is a resource created by employers that are recruiting, interviewing and hiring candidates without ever meeting them in person. How can I land an interview?

Interviews 390

Interviews How To Hiring Candidate Experience 390

Rally Recruitment Marketing

AUGUST 23, 2020

Paid social media ads can be a great opportunity for recruitment marketers to increase employer brand awareness and build qualified talent pipelines. There are a lot of barriers that can get in the way of launching a recruitment advertising campaign successfully and seeing the results you need to support your recruiting plan.

Social Media 415

Social Media Media Advertising Recruitment Marketing 415

Rally Recruitment Marketing

JULY 26, 2018

So, you want to be the Captain America of your Recruitment Marketing team, swooping in to save the day and be the hero? Much of our Recruitment Marketing activity drives the job seeker back to the careers website, and Google Analytics is a great (and free!) which page they visit first, second, etc.). .

Recruitment Marketing 170

Recruitment Marketing How To Dice Report 170

JobAdder

AUGUST 3, 2020

As a recruiter, reaching the right audience of employers and job-hunters is essential to finding clients and hiring the best candidates for their needs. What many recruitment agencies don’t know, however, is that a great SEO strategy is the most powerful way to do this in 2020. Create landing pages for your services and specialities.

SEO 136

SEO Engineering Job Boards Strategy 136

Rally Recruitment Marketing

SEPTEMBER 20, 2018

Are your pages in dire need of an upgrade, but it seems like too daunting a task to even consider? As have the practitioners and speakers from our recent webinar Love Your Careers Page Again , sponsored by Workable and Glassdoor. Number of team members: 6 recruiters, partnered with a marketing agency. We’ve all been there!

Talent Acquisition 304

Talent Acquisition Workable Sports Banking 304

Ongig

MAY 1, 2018

Content has become a proven channel for lead generation and can easily be applied to your recruiting efforts. If your company is thinking about starting a career blog or just creating recruiting content in general, here are some tips you might find helpful: 1. Create recruiting content based on a variety of topics.

Engineering 45

Engineering Employer Branding Insurance Insurance 45

Rally Recruitment Marketing

FEBRUARY 14, 2019

Before a candidate lands on the beautiful careers site you’ve built out, they’re interacting with a job description first. When a candidate lands on your job description, it might be the first time that a candidate hears about, and forms perceptions, about your Employer Brand. What are enhanced job descriptions?

Job Descriptions 226

Job Descriptions Employer Branding Advertising Mobile 226