Employer Brand Optimization: How HR Can Help

JazzHR

Branding has many uses beyond marketing. A strong employer brand attracts quality talent, thus reducing the resources necessary to source candidates in the marketplace. HR leaders should take an active role in employer branding management to optimize the recruitment pipeline.

How to Sell Your Employer Brand in the Interview

ClearCompany Recruiting

When you sell a job to a potential employee , you’re effectively selling your company’s brand and what it’s like to work in your company. Let’s dig into what aspects come into play when it comes to selling your employer brand in the interview.

How to create click-worthy job descriptions

JazzHR

Creating a quality job advertisement is arguably one of the toughest things in HR and recruiting. Sometimes your hiring manager will hand you over a novella of a job description, and expect you to find candidates who will read through that.

3 Essential Steps For Making Your Job Descriptions POP!

Social Talent

There was one item of the recruiter’s toolkit that seemed to be constantly underused and not fully optimised… The humble yet mighty job description. Lars has pinpointed three things to help you revolutionise the way you write your job descriptions POP!

Dice 2018 Recruitment Automation Report

for tomorrow’s tech tools DICE 2018 Dice Recruitment Automation Report 2 Contents Most Recruiters See AI Not as a Job Replacer, but as a Valuable Helper The Positive Impacts of Automation What Recruiters Want — and Don’t. Job Replacer, but as a Valuable Helper The general feeling among.

How To Write A Job Description: 4 Tips To Boost Employer Brand

ConveyIQ

Writing job descriptions can be difficult, but if you get in the habit of following a few simple steps, you can ensure your position gets found: The post How To Write A Job Description: 4 Tips To Boost Employer Brand appeared first on.

What do Job Seekers Actually See in a Job Description?

Brazen Recruiting

million job posts competing with yours for job seekers’ attention. million job postings this past November, the highest total since counting began in 2005. With so many job postings online, you need to send a clear message to attract quality candidates.

Hiring Millennials? Start With The Right Job Description

ConveyIQ

Job description tips for hiring Millennials, including showcasing company values, volunteer opportunities, and cool office perks. Start With The Right Job Description appeared first on.

Employer Brand Is About the Business (Not Just Recruiting)

Proactive Talent

Think about the recruiter who wrote the job description, screened the candidate, and enticed them into becoming very interested in the role. Those things happen because a company knows how to leverage its employer brand. Think about a great hire.

Why You Have to Change Your Job Descriptions Now

Glassdoor for Employers

Searching for a job can be incredibly monotonous. One formulaic job description after another — it’s enough to make one’s eyes glaze over. When it comes to job descriptions, having a “one size fits all” mentality simply won’t work.

Your Hidden Weapon: 9 Best Practices for Working with Third-Party Recruiters

If all of this makes it sound like employers are in a bind. TO QUALITY CANDIDATES In a candidate-driven market, simply finding job. FOR YOUR INTERNAL TEAM With a third-party recruiter on the job, your talent acquisition team. Perhaps a new employer branding. brand.

Recruiter like Marketer: A/B Test Your Job Descriptions

Glassdoor for Employers

During our presentation (hat tip Matt on the heavy-lifting) we introduced the 4-Step Marketing Process and shared some ways you as a recruiter can roll up your sleeves, including A/B testing your job descriptions. You’re a recruiter and a new job hits your desk.

Guest Blog – How Your Recruiting Strategy Influences Employer Branding

Ideal

Is it really possible for your recruiting strategy to impact your brand? Employer branding is a vital piece of the hiring puzzle when it comes to organically attracting talent. Your employer branding can make or break your ability to pick up the right people.

5 Tips on Writing Great Job Descriptions

Glassdoor for Employers

Today’s job seekers have a lot of choice for jobs. If your organization has open positions, your job descriptions (and job titles) need to be on point, easy to digest and sell not only your open positions but your organization and employer brand, too. That can be a tall order for equally busy hiring managers, who may default to simple cookie-cutter job descriptions that, unfortunately, undersell what makes their company and positions unique.

Employer Branding Job Description Examples

NextWave Hire

Employer branding is exploding, and many companies are now on the hunt for dedicated employer branding leaders who can help to supercharge their talent brand and win over the best talent. We’ve seen employer branding jobs posted on a weekly basis now, whereas even a year ago the frequency just wasn’t as high. Given this function is so new, we thought we’d share a few thoughts on how to write a proper job description.

The Death of the Common Job Description

Glassdoor for Employers

The way people consume content has changed dramatically and it’s not stopping with job descriptions. The hot talent you’ve been hunting for isn’t going to read a boring, long job description and actually decide to apply. If people are actually clicking on your jobs, that’s awesome. Here are a few ways to tweak your job descriptions, put your creative thinking cap on and update your job descriptions: Think like a search engine.

5 Free Employer Branding Strategies You Can Utilize Right Now

Proactive Talent

Embracing “employer brand thinking” is the next evolution to modern recruiting. It helps candidates understand not only what the job and the company is all about, it helps them see the likelihood that they will fit in and be a match to the company’s DNA.

New Resource: The Hireology Employment Brand Playbook

Hireology

A strong employment brand can help your company stand out and attract top candidates in today’s competitive job market. This playbook includes key elements to include in your employment brand, such as: A strong career site. Job descriptions that stand out.

8 Ways to Create “Dynamic Job Descriptions”

The Magnet: Attract Candidates To You

Most job descriptions are text-only and static. So, how do you make a job description dynamic? Here are 8 ideas: 1) Branding (Header/Footer & Color Scheme). You might start with the simplest move: adding your branding.

4 Ways to Humanize Your Employer Brand

JWT Inside

Artificial Intelligence is determining talent acquisition workflows, chatbots are being positioned on career sites and predictive analyses for job interests are served up alongside Netflix viewing suggestions. What are some ways that you can humanize your employer brand?

3 Ways Hiring Managers Can Amplify Your Employer Brand

Social Talent

Employer brand has to be a part of your overall recruiting efforts in order to stay competitive in the war for talent. Harvard thinks CEOs should own the brand. Your hiring managers are the sleeping giants you’ve been hoping would wake up and help you build your brand.

Employer Branding: Definition, Process, Strategy and Resources

Beamery

Companies that consistently attract the best talent get one thing right: Employer branding. Job applications are starting to receive the same scrutiny as any other purchasing decision. This is where a carefully planned employer branding strategy becomes critical.

5 Ways to Level Up Your Job Descriptions

Rally Recruitment Marketing

This shift is maybe most noticeable in the way that company career pages, and the job descriptions that are housed on those pages, have evolved. Here are five tips and examples you can use to level up your job descriptions: 1 – Put the “what’s in it for me” front and center.

Why Your Employer Brand is More Than Just Job Clicks

Glassdoor for Employers

Lately we’ve been hearing a lot about what makes up a company’s employer brand. What it’s not, is simply the sum total of the clicks you get on your job listings. You can’t measure employer brand on traffic to job listings or even to your company profile.

Employer Branding Job Description Examples

Recruiting Blogs

Employer branding is exploding, and many companies are now on the hunt for dedicated employer branding leaders who can help to supercharge their talent brand and win over the best talent. We've seen employer branding jobs posted on a weekly basis now, whereas even a year ago the frequency just wasn't as high. Given this function is so new, we thought we'd share a few thoughts on how to write a proper job description.

How a Strong Employment Brand Can Help You Attract Customers

Hireology

A strong, compelling employment brand can help your business stand out from the competition and attract top talent in today’s competitive job market with near record-low unemployment. Highlight core values in job descriptions and on your career site.

Why Your Job Descriptions Still Suck (And What To Do About It).

Recruiting Daily

As any recruiter or talent acquisition professional can tell you, at a foundational and fundamental level, that even today, job descriptions still play among the most important and influential roles in talent attraction.

What’s Your Dealership Employment Brand Story?

Hireology

When you think about your dealership employment brand , what story is your career site telling potential candidates about joining your team? Your career site and job descriptions offer you the opportunity to tell a story about what it’s like to work for your team.

This Is How Employer Branding Is Done!

Recruiting Daily

If *anyone* understands how Employer Branding can help people get the “right job for them and the company,” it’s Bryan Chaney. As Director of Employer Brand, Bryan is responsible for attracting talent to the world’s #1 job site: Indeed.com.

Why It’s Time To Ditch Your Job Description ‘Nice To Haves’

ConveyIQ

There's an art to writing an engaging job description that accurately (and honestly!) The post Why It’s Time To Ditch Your Job Description ‘Nice To Haves’ appeared first on. Employer Branding Recruiting Tips job descriptionsoutline a specific position and attract the right types of candidates.

8 Key Stakeholders in a Job Description Rewriting Project

The Magnet: Attract Candidates To You

“Who are the key stakeholders that need to be involved when rewriting job descriptions?” If you’re lucky enough to have a head of recruitment marketing or employer branding, they too make a great leader of JD rewriting.

Brandon Hall: Understanding the Impact of Employer Brand

Glassdoor for Employers

Understanding your employer brand. Unsurprisingly, 62% of companies say strengthening their employer brand is their top priority. In other words, focusing on your employer brand can lead to an exceptionally effective hiring process.

How to Build an Employer Brand Ambassadorship Program at Your Company

Fistful of Talent

If it’s been said once, it’s been said a million times: there is no better resource to build your employer brand and show candidates what life is like in your company than the talent you currently have working for you. What is any employer brand ambassador?

Awesome Interview with “Employment Brand Boundary Breaker”

The Magnet: Attract Candidates To You

Wow, I just listened to this podcast interview of the self-proclaimed “Employment Brand Boundary Breaker” Audra Knight (her real title is Recruitment Operations Manager for Tenable Network Security).

5 Creative Ways to Tell Your Employer Brand Story

Indeed

Think about the way modern job seekers search for opportunities. They browse search engines, social media and career sites to find jobs. For top performing job seekers, the path is even less defined due to the sheer volume of recruiter outreach they are receiving. Podcasts.

5 Creative Job Description Examples From Top Companies

ConveyIQ

Putting together requirements, facts and perks for a job description takes creativity and attention to detail. What’s My Job Title, Again? Want an eye-catching job description? That’s exactly what Chewy did with their “ Time Ninja” job req.

5 Simple Steps to Employer Branding Best Practices

Recruitee

Modern candidates have the freedom to pick and choose which employers and positions to pursue. Employer branding is the process by which a company creates an internal and external face of the company, focusing on a target audience comprised of prospective hires. Job boards.

Why Your Company Needs Employer Branding & How To Get Started

Proactive Talent

There is no company on the planet that shouldn’t use employer branding to help them attract and hire the best talent. That was my response when I was recently asked by John Sumser, Principal Analyst at HRExaminer , to share my thoughts on whether there are companies out there that don’t or shouldn’t need to focus on employer branding in The Definitive Guide To Employment Branding by Dice. So just how much can a poor employer brand cost you?

7 Examples of Unconscious Bias in Job Descriptions

The Magnet: Attract Candidates To You

The examples of unconscious bias in job descriptions are rampant. The bad news: your job postings likely have some bias. Unconscious bias in job postings includes using text or media that excludes someone. I blurred/shadowed out the.names of the employers.

6 Job Description Cliches To Avoid At All Costs

SmartRecruiters

The average job description is a breeding ground for meaningless corporate babble, but it’s mostly these six overused, vacuous phrases that steer candidates away rather than hold their interest. Seeing the same phrases in your company job descriptions is equally groan-inducing for candidates. You want accurate and engaging job descriptions to attract high-quality talent, improve your organization’s time to hire, and drive more candidate traffic to your company.