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How to Build a Talent Community on LinkedIn

Rally Recruitment Marketing

According to Sprout Social , 40% of marketers view private communities as a top social trend to prioritize in 2020. Last year, Scotiabank’s recruitment team set out to create a private LinkedIn group for current and prospective campus talent. Last year Scotiabank launched a LinkedIn campus group. Meet the expert.

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How to Build an Employer Brand KPI Dashboard

Rally Recruitment Marketing

In many ways, our roles in Recruitment Marketing and employer branding are more imperative than ever before. There is so much visibility around how employers are responding to the COVID-19 crisis, and we need to help manage our company’s reputation and candidate experience so that we can thrive long term as employers and businesses.

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Employer Branding for Women in Technology Q&A

Rally Recruitment Marketing

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? Ashley and Maritza answer your questions about employer branding for women in technology, including: Partnership budgets. However, we knew the #GHC19 hashtag would be trending, so we wanted to piggyback off of that.

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Employer Branding for Women in Technology Q&A

Rally Recruitment Marketing

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? Ashley and Maritza answer your questions about employer branding for women in technology, including: Partnership budgets. However, we knew the #GHC19 hashtag would be trending, so we wanted to piggyback off of that.

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5 Ways to Promote Your Employer Brand on LinkedIn

Linkedin Talent Blog

People want to join companies with a strong employer brand. In fact, 75% of job seekers consider an employer’s brand before they apply for a job and almost six in 10 employees choose a workplace based on shared values. LinkedIn research found that 68% of candidates align their job search to issues they care about.

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How to Build an Employer Brand Budget

Proactive Talent

In my opinion, there are two groups of companies out there who have yet to put together a formal budget for employer branding: 1. Those that do not understand the importance of employer branding , and therefore don’t prioritize or fund it at all. For this blog post, we’re going to focus on the latter.

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8 Tips for Creating a Winning Recruitment Marketing Content Strategy

Rally Recruitment Marketing

From connecting the dots between great healthcare and great careers, to igniting LinkedIn with the childhood dreams of their employees, these content marketing campaigns didn’t just fill positions — they built communities and showcased company cultures in ways that text on a job board never could. The takeaway?