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3 Trends in Employer Branding and Job Advertising Strategy

Rally Recruitment Marketing

At Rally, we’ve observed this first-hand: In the past, most Recruitment Marketing teams have kept their employer brand and job advertising strategies separate. Below are the top trends that we’re seeing companies moving towards today when it comes to building out a combined employer brand and job ad strategy.

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4 Reasons to Care About Your Candidate's Experience

ClearCompany Recruiting

The importance of the candidate experience is a trending focus among businesses today. Yet, nearly 60% of candidates have had a poor candidate experience when applying for jobs. Courting candidates is not easy, but it certainly becomes even more challenging if candidates are having poor experiences.

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The perfect combo: Recruitment Marketing and Job Boards | SmartDreamers

Smartdreamers

Every dollar spent in the hiring process should ideally lead to a quantifiable return, whether in the form of a top-tier hire, reduced time-to-fill, or enhanced employer branding. This article delves into the synergy between recruitment marketing and job boards, and how they can be harnessed to maximize ROI.

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A Checklist for an Excellent Candidate Experience Every Time

ClearCompany Recruiting

This article was originally published in May 2016. How would you describe the candidate experience at your company? Better yet, how would your candidates describe it? Despite being a top priority for employers, research shows great candidate experiences are rare, and they’re likely going to get worse.

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5 Careers Blog Tips from Rally Award Winners

Rally Recruitment Marketing

Social media may be where a growing number of candidates are going to learn about your company, but Jobvite found that careers sites are still where the majority of candidates go to ultimately apply (second only to job boards). Meet the winners.

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Employer branding: A Guide to Showing Em What You’re Made Of

Recruiting Blogs

If there's one thing I love the most in the world, it's strong employer branding. Unlike other industries, marketing an employer value proposition lets one create, curate, and collaborate on stories with teammates across multiple locations and departments. Don't Keep Employer Branding Efforts a Secret 2.

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Prioritizing Candidate Experience in the Interview and Hiring Process

Recruiting Blogs

A key area in recruitment is the candidate experience you create. By focusing on how you treat candidates throughout the recruitment process, you increase your chances of finding and hiring an excellent employee. One way you can do that is to provide an exceptionally positive candidate experience.