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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

We know our work is important, but the data backs that up: a Glassdoor survey found that 3 out of 4 job seekers and employees said that a diverse workforce is an important factor when evaluating companies and job offers. While the use of social media in recruitment is on the rise, job boards are on the decline.

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9 Steps To Clean Up Your Social Media Image

4 Corner Resources Staffing Blog

What may not be as top-of-mind is your social media presence. According to a CareerBuilder survey , 70 percent of employers actively investigate social media platforms like Facebook, Twitter, and Instagram to screen candidates during the hiring process. HOW TO CLEAN UP YOUR SOCIAL MEDIA PRESENCE.

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How Is Artificial Intelligence Changing the Recruiting Process?

4 Corner Resources Staffing Blog

From providing basic resume screening assistance just a few short years ago to performing nearly every aspect of the hiring process today, AI has immense potential to improve efficiency and facilitate smarter hiring. AI-assisted screening can ensure all candidates are given fair consideration. Find the perfect fit for your team.

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How To Know If Your Careers Site Isn’t Converting Applicants (And What to Do About It)

Rally Recruitment Marketing

Karl recommends you start with data (assuming it’s available to you) from your applicant tracking system and your careers site to see where you stand. Rally Note: To learn more about measuring apply button clicks and all other forms of measurement, download our Recruitment Marketing Measurement Kit. . Careers Site Conversion Rate.

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Reactive vs. Proactive Recruiting: Which Strategy Yields Better Results?

4 Corner Resources Staffing Blog

With reactive recruiting, you don’t begin sourcing or screening activities until a vacancy occurs. Speed When you recruit reactively, you start the sourcing and screening process from scratch with each new vacancy, but the decision-making process is often rushed in order to get a candidate in the door. What Is Proactive Recruiting?

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How to Build an Employer Brand KPI Dashboard

Rally Recruitment Marketing

If you can pull your data into a simple dashboard that clearly communicates the value your team can bring to the table, you’ll be in great shape to continue to provide obvious strategic value to your business. Now, what’s with my obsession with data and dashboards? This is where measurement comes into play. MarketingLand. CopyBlogger.

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Modern Recruitment Marketing Strategies

Proactive Talent

You can leverage detailed consumer data to power advertising campaigns across display ads (banners), video, mobile, and other mediums. Automate your social. media with best-in-class tools. Recruitment Marketing Analytics : Without data-driven analytics, efficient programmatic job advertising can be hard to measure.