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Unlocking Employer Brand Success: Measuring Brand Influence

Rally Recruitment Marketing

As talent acquisition continues to evolve and employer branding becomes more and more sophisticated, proving the results of these efforts can be a challenge. You have an array of metrics, but none that holistically and accurately represents the nuanced success of your employer brand strategies.

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RallyFwd on May 11: Learn Breakthrough Employer Branding from the Experts

Rally Recruitment Marketing

That’s what an effective Recruitment Marketing and employer branding strategy does, and what we’ll show you how to do at our RallyFwd Virtual Conference on May 11, 2022 !! Establish an employer brand that endures long term. Kandi Hardy DeRenzis, Talent Brand Manager, Capital One.

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What it Takes to Create an Award-Winning Employer Brand

Rally Recruitment Marketing

Launched in 2020, the Rally® Awards are now in their fifth year and have come to set the gold standard in recognizing the outstanding achievements in Recruitment Marketing and employer branding by professionals who work in-house for employers. The ADT team’s launch tactics were diverse and creative.

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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

We all strive each day to develop our company’s DEI initiatives and to showcase our diverse and inclusive cultures in our talent attraction strategy. Practitioners need to define the specific strategies and tactics they’re using to attract and recruit diverse talent, and be ready to present the results.

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How to Fortify a Diverse Workforce to Battle the Great Resignation

Speaker: Alysha M. Campbell, Founder and CEO, CultureShift HR

Organizations who have been able to overcome this time focused and doubled down on one key element of their people strategy: People first & focused engagement programs.

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How to Strengthen Your Employer Brand by Showcasing the People Behind your Products (Part 1)

Rally Recruitment Marketing

Highlighting your products as a selling point in your employer brand content can certainly be effective, but recent data suggests that candidates care just as much, if not more, about the people behind those products. In this sense, your corporate brand and employer brand aren’t necessarily separate, they can (and should!)

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12 Strategies for Attracting and Retaining a More Diverse Workforce at Your Company

Rally Recruitment Marketing

While DEI workforce initiatives have made progress over the past few years, there is still work to be done in recruiting diverse employees and creating a more inclusive workplace. DEI expert Roselle Rogers shares her top strategies for engaging and retaining a more diverse workforce. But first, let’s meet Roselle!

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How To Recruit More Women Into Your Workforce

Speaker: Jeanette Leeds, Talent Acquisition Expert | Business Leader | Tech Entrepreneur

To recruit more women, you need to start with a sophisticated women-centric sourcing strategy, polish your employment brand, and deploy AI-based technologies to help overcome biased hiring hurdles.