EB Champion or Cheerleader? There’s Only One Choice
Fistful of Talent
NOVEMBER 11, 2019
I realized today that I have been looking at the part I play in promoting a company’s employment brand all wrong. I believed this years ago, that one of my skills as a sourcer was to be head employment brand cheerleader. And whether working for a staffing agency or a corporate entity, my role was to always chat up how awesome the company I support was. I actually said in a meeting last week that part of my job was to be head cheerleader for the company brand. Even after 2 months.