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How to Create a Better Candidate Journey from your LinkedIn Posts

Rally Recruitment Marketing

Recently we analyzed the content and keywords used in more than 6,000 LinkedIn posts that were published on the company pages of users of our Rally® Inside Recruitment Marketing tool. In Recruitment Marketing and employer branding, we all know the power of people stories to attract talent to our company culture and values.

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The New Way to Measure Recruitment Marketing

Rally Recruitment Marketing

Demonstrating the return on investment (ROI) of Recruitment Marketing strategy can be a bit tricky, as you’ve likely experienced yourself. . However, as you’ve also likely experienced, recruiting metrics alone don’t quite capture the full story of the work you do. Cost per click . Cost per applicant .

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6 Ways to Celebrate National Nurses Week as a Recruitment Marketer

Rally Recruitment Marketing

This type of content is receiving 70% more candidate engagement than individuals jobs content, so if you want to stand out to nursing candidates, make it a priority! Leading up to the event, you can use organic social media posts, blog posts, email, paid ads and other means to drive traffic to sign up.

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2023 Social Recruiting Benchmarks to Improve Your Strategy

Rally Recruitment Marketing

It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads. But using social media for recruiting is challenging. 23-27, 2023.

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What Metrics to Measure for Each Recruitment Marketing Channel

Rally Recruitment Marketing

Having so many channels to now connect with candidates is great news for recruitment marketers. That’s exactly why we created our How To Guide, How to Track Your Recruitment Marketing Strategy. Stay tuned for future blogs highlighting the metrics to follow for your paid ad campaigns.

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4 Talent Nurture Campaigns to Start Right Now

Rally Recruitment Marketing

Someone shows interest in your product or service, that person joins your database through some kind of lead capture and then they’re sent content and engaged with in personalized ways with the intention of getting them closer and closer to a sale. Take LinkedIn, for example. Candidate engagement (including email opens and clicks).

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The Reality Behind LinkedIn Recruiter: Recruiter Experiences Unveiled

Hiretual

In the dynamic universe of talent acquisition, recruiters have found a digital sanctuary in the form of LinkedIn—an addiction that unfolds with each job posting, click, and connection. Yet, amidst the ease that LinkedIn may promise, there's a paradox between usage and effectiveness. 0.75x 1x 1.25x 1.5x 1.75x 2x Hi, there!