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Designing an Award-Winning Careers Blog that Attracts 200% More Talent

Rally Recruitment Marketing

The careers blog campaign, which featured a series of articles spotlighting individual UPMC employees, was intended to help candidates see that UPMC is not just a large company powered by faceless employees, but rather people just like them: parents and friends, leaders and innovators, dreamers and go-getters. . proved to be a huge success.

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What is Recruitment Marketing and Why it Matters

4 Corner Resources Staffing Blog

Recruitment marketing is the process of using marketing techniques to promote the benefits of working for your company. Learn more about what recruitment marketing is, why it’s so important in today’s competitive labor market, and examples of how to use it to attract stellar candidates. .

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Why Recruitment Marketers Must Understand Mobile Job Search Behavior

Recruitics

Couple that with the fact that a full 77 percent of job seekers use mobile apps to find work, according to Beyond, and you’ll quickly see why understanding mobile job search behavior is of the utmost importance to recruitment marketers. The results: a lower conversion rate, higher CPA and ultimately, a lower ROI.

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Top 10 Rally Resources for Social Media Recruiting

Rally Recruitment Marketing

Social media recruiting is one of the most important strategies in Recruitment Marketing. This is why it’s become essential that every recruitment marketer, employer brand practitioner and talent acquisition team know how to attract and engage a talent audience through social recruiting strategies.

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Using Employee Wellness Programs to Attract Talent

Rally Recruitment Marketing

This means that employers who offer comprehensive wellness programs and find ways to communicate these programs through creative Recruitment Marketing will gain a competitive edge when it comes to talent attraction and retention efforts. Get the word out through internal communications. Amplify your wellness benefits externally.

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The Evolution Of Recruiters: The Nature Of Hiring Has Changed

SmartRecruiters

The seller’s market. If we consider the catbird seat that today’s candidates occupy, it’s fair to say we’re in the midst of a seller’s market. Sure, it’s a term generally reserved for real estate transactions, yet it seems to bear striking similarities to the current state of employment. The winds of change are blowing.

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Recruiting in the Engagement Economy

Beamery

Increasingly, the companies that own real estate in consumer minds are the ones that obsess about creating a better experience for consumers; think Airbnb, Uber, Amazon. Recruitment marketing initiatives are therefore usually judged on the number of applications that they create. Recruitment marketing: the free course.