Remove Culture Remove Employer Branding Remove Exercises Remove Recruitment Marketing
article thumbnail

4 Steps to Emotive Copywriting in Recruitment Marketing

Rally Recruitment Marketing

Writing attention-grabbing copy is an essential skill set for Recruitment Marketers – and tapping into the power of your candidates’ emotions can be an effective way to make your job descriptions, careers site content, job advertisements and social media posts stand out from all the noise. What is the team culture like?

article thumbnail

3 Proven Strategies to Localize Your Global EVP

Rally Recruitment Marketing

While you can create local versions of your EVP to achieve this, that approach can be a time-consuming and costly process if you have a presence in a significant number of markets, and it may create a disconnect with your global employer brand. The first step in any Recruitment Marketing strategy is to uncover your EVP.

Strategy 377
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Create an employee generated content campaign that gets noticed on social media

Rally Recruitment Marketing

Having a social recruiting strategy (both for your company’s social pages and your own personal channels) is an opportunity to showcase your employer brand, highlight employees and bring attention to your company culture and values. It’s not about promoting jobs but getting the attention of passive talent to your company.

article thumbnail

4 Actionable Takeaways from the Rally Content Workshop

Rally Recruitment Marketing

sponsored and hosted the inaugural Rally Recruitment Marketing Content Workshop in Washington, D.C. Lori Sylvia , Rally’s Founder & CEO, led the workshop and our own Lauryn Sargent presented to the room of Talent Acquisition, Recruitment Marketing, and Employment Brand professionals. Stories Inc.

article thumbnail

Ask a Recruiter: What is recruitment marketing and why should it be part of your recruiting strategy?

Workable

Recruitment marketing is how your company tells its culture story through content and messaging to reach top talent. It can include blogs, video messages, social media, images—any public-facing content that builds your brand among candidates. The same is true for recruitment marketing.

article thumbnail

How to Wrangle Your Inbound Recruitment Marketing Channels to Attract the Right Talent

Indeed

To find out how industry leaders tackle this problem, I recently chatted with employer brand leaders at Delta Air Lines, T-Mobile, Banfield Pet Hospital and the consulting firm Proactive Talent to get their take. James Ellis , Podcaster and Lead Employer Brand Consultant, Proactive Talent. Here are a few of their secrets.

article thumbnail

RallyFwd Recap: 5 Ways You Can Provide a Future-Forward Candidate Experience

Rally Recruitment Marketing

Shavonne Thomas, North America Employer Brand & Recruitment Marketing Partner at AstraZeneca, shared her approach to crafting communications that tap into candidate emotions during this critical stage. Typically, as recruitment marketers, we have small teams and limited resources. R = Rally believers.