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What it Takes to Create an Award-Winning Employer Brand

Rally Recruitment Marketing

Launched in 2020, the Rally® Awards are now in their fifth year and have come to set the gold standard in recognizing the outstanding achievements in Recruitment Marketing and employer branding by professionals who work in-house for employers. Don’t miss this opportunity to be recognized for your work across 17 categories.

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3 Experimental Recruitment Marketing Campaigns that Worked

Rally Recruitment Marketing

Every year, the Rally® Awards shine a light on practitioners for their achievements in Recruitment Marketing and employer branding strategies. When the full video of each episode was ready, they shared a short clip to Facebook and Instagram that directed the viewer to the full video on YouTube. .

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Use Employer Branding to Build Outstanding Talent Pipelines

Social Talent

But more important than being able to find the candidates, is having the employer brand to pique their interest. According to a recent poll by Glassdoor – 84% of candidates would leave their current position for a company with a great employer brand. Source: Employer Brand. GET YOUR FREE EBOOK.

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How to Combine Your Virtual Interview and Employer Branding Strategies

Spark Hire

You watch employee testimonial videos explaining everything they love about the company. But once you enter into the hiring process, the company’s energy completely disappears. This is a common issue with employer branding. But as soon as the job seeker has applied, employer branding takes the back seat.

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Leadership Who Encourage Storytelling Build More Relatable Brands

Glassdoor for Employers

Here's an example of a video post by Senior Director of Recruiting, Rob Dromgoole, that effectively demonstrates this brand-elevating employee praise strategy. Read more: 3 Ways to Invest in Employer Brand During a Crisis - And Why It's More Important Than Ever to Do So. Read more: How to Build an Employer Brand.

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How to Improve the Candidate Experience: 7 Strategies

JazzHR

When a candidate initiates a relationship with a potential employer, they’re often investing a significant amount of energy and attention in ensuring that it’s a positive and fruitful one. Invest in Your Employer Brand. Use current candidate experience analytics and goal-setting to guide your next steps.

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How to Create a Virtual Interview Guide for Remote Hiring

Rally Recruitment Marketing

The guide can provide candidates with helpful information about your company culture and employee experience so that they can connect better with hiring managers and potential teammates through video conversations, since these candidates don’t have the opportunity to tour your office and meet your team members in person.