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How to Weave Your Employer Brand into Your Candidate and Employee Journey

Rally Recruitment Marketing

Since entering the Recruitment Marketing space, I’ve always used the analogy of a great band or restaurant to remind me of the importance of employer branding. Building our employer brand from the ground up. Building our employer brand from the ground up.

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Why You Should Infuse your Employer Brand in the Candidate Experience

Rally Recruitment Marketing

Because of this, it’s so important to infuse your candidate experience with your employer brand. The candidate experience should validate the tone set by all your other employer branding work and materials. Remember, your employer brand is the value proposition that you offer employees and candidates.

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7 Steps to Programmatic Employer Brand Advertising

Rally Recruitment Marketing

We’ve all heard the expression by now that candidates are also consumers, which means they have the same expectations of their job hunt experience that consumers have when shopping online. In this blog post though, I’m going to share another use of programmatic and retargeting ads which is to market employer brand content rather than jobs.

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Tackle Your 2024 Hiring Goals with Employer Branding and Social Recruitment

CareerArc

But before you can make an offer, you have to get candidates to look at your role and think of your company as a viable option for employment — and that starts with your employer brand. The majority of companies don’t have a recognizable company brand on the employment market.

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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

Based on this resource, today we’re sharing how you can audit your existing employer brand, messaging and Recruitment Marketing assets focused on diverse and inclusive hiring. Representing your employer brand authentically is especially critical when working to increase the diversity of talent at your organization.

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The Insider’s Guide to Job Boards

Recruiting Daily

Regardless of whether you’re looking to hire a single person, build a new team or plan your organization’s talent pipeline, job boards are the place you’d most likely start. . Despite talk of their irrelevance, there are more job boards today than ever before. Understanding Job Boards. And for good reason.

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Employer Brand: A Weapon in the Recruitment Arsenal

Advance Human Capital

But investing in your Employer Brand makes it so much easier. Just post your job openings and among the hundreds of potential respondents should be a select few who have what it takes to be successful. That’s why no company who wants to hire quality talent can go without a strong Employer Brand. The main reason?