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Free and Low-Cost Recruitment Marketing Strategies that Work

Rally Recruitment Marketing

January is usually a time for planning our Recruitment Marketing strategies to support hiring goals for the year ahead. But one thing we learned after 2020 is that we need to build much more flexibility into our recruiting plans so that we’re ready to adapt our strategy and our budget to changing business and market conditions.

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New AI Tool for Recruitment Marketing

NPA Worldwide

If recruitment marketing is important to you, or you’d like to be doing more with it, please take a look at Jarvis. Jarvis is a content creation tool that can help you: Write compelling marketing emails for business development. Create SEO titles and meta descriptions to increase organic page traffic for your website.

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Recruitment Marketing 101: No Digital Sharecropping

NPA Worldwide

” As recruitment marketing becomes more and more important for both client and candidate acquisition, I’m reminded again that digital sharecropping is still a bad idea. When it comes time to do some recruitment marketing, it’s very tempting to produce your content on one of these platforms.

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Why You Should Infuse your Employer Brand in the Candidate Experience

Rally Recruitment Marketing

The research found that the Recruitment Marketing content rated highest by women, people of color and younger candidates included content about a company’s values, diversity and inclusion, employee testimonials, and learning why people want to work there.

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Leverage Employee Generated Content to Help Your Employer Brand

Rally Recruitment Marketing

Rally note: Want to learn even more about how to use EGC to support your talent acquisition and Recruitment Marketing strategy? Plus, SEO-optimized blog content lives for free on Google and other search engines, offering yet another way for candidates to discover and learn about your company through keyword searches.

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Recruitment Marketing – Social Media Stats that will drive your strategy in 2020

NPA Worldwide

As a result of those multiple touch points you need to ensure your recruitment marketing strategy keeps your business visible in the right places over the coming year. Looking at social media in particular, what have we learned about recruitment marketing over the last 12 months that we should be keeping in mind for our 2020 strategy?

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How to Tell the Difference Between Employer Branding and Recruitment Marketing

SmartRecruiters

With this shift, two key elements—employer branding and recruitment marketing—work to achieve a common goal: attract and hire the best possible candidates. According to LinkedIn , companies with great employer branding see 50 percent more qualified applicants, hire at a rate of 1–2x faster, and reduce cost per hire by 50 percent.