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3 Trends in Employer Branding and Job Advertising Strategy

Rally Recruitment Marketing

At Rally, we’ve observed this first-hand: In the past, most Recruitment Marketing teams have kept their employer brand and job advertising strategies separate. When companies plan out a media strategy with an integrated employer brand and job advertising lens, they can see the bigger picture and optimize their overall campaign results.

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10 Strategies to Create a Positive Candidate Experience

Contract Recruiter

A significant part of your hiring process is the candidate experience. What is the candidate experience? Put simply, it’s the whole array of experiences and interactions between your company and any given candidate, from the time they see your job ad to the time they are either hired or not.

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9 Recruitment Webinars from 2022 to Help You Hire Better

Rally Recruitment Marketing

Our newest webinar (at the time of first publishing this article), we break down how to recognize when you’re being impacted by poor candidate experience, how to locate problem areas and then implement the right changes to unleash the floodgates and get more completed applications from qualified talent. . Watch now!

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Top 10 Rally Blogs of 2021

Rally Recruitment Marketing

At the end of each year we identify the most popular articles we put out. . Read the full article. Research from Appcast has found that using gender-coded words in job advertising not only negatively impacts the diversity of qualified candidates that apply, it can also cost more. Read the full article.

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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

In fact, it’s very possible you found this article through a search like this! And, in today’s job market, sophisticated recruitment marketers know that they’re selling candidates more than just a job, they’re selling their employee value proposition (EVP). Did you build your careers website for accessibility?

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6 Takeaways from Jobvite’s 2021 Job Seeker Nation Report

Rally Recruitment Marketing

It’s up to you as a TA, HR and Recruitment Marketing practitioners to communicate your company’s plans for safety and actions for diversity, so that they’re fully on display throughout your candidate experience. . Rally note: read more of Chris’ insights in our blog 3 Trends that will Impact Recruitment Advertising in 2021.

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Prioritizing Candidate Experience in the Interview and Hiring Process

Recruiting Blogs

A key area in recruitment is the candidate experience you create. By focusing on how you treat candidates throughout the recruitment process, you increase your chances of finding and hiring an excellent employee. One way you can do that is to provide an exceptionally positive candidate experience.