Ongig

JULY 1, 2019

Today I’m going to show some awesome employer brand marketing strategies. These are the same strategies our top clients use to get (and stay) in the minds of job seekers. Job Boards. Company Job Pages. Employer Review Sites. Social Media Advertising. Start a company career blog.

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Employer Branding Strategy Job Descriptions Social Media 71

Hireserve

MARCH 30, 2022

A great job advert is more than a job description, information about salary and a start date. The job of the job advert is to engage with, appeal to and attract that perfect candidate. Let’s explore how to write a top-tier job advert for a top tier company. Avoid common mistakes. Poor Language Choices.

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Advertising How To Job Descriptions Study 78

Rally Recruitment Marketing

JANUARY 10, 2019

Here are a few examples of hard marketing activities in the Recruitment Marketing space: Advertising your open requisitions on job boards. Leveraging programmatic job ads. In Recruitment Marketing some examples include: Publishing employee stories on your careers blog. Buying banner ads on a website.

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Recruitment Marketing Employer Branding Job Descriptions Social Media 300

Stories Incorporated

APRIL 12, 2022

If your company is working on an employer brand update or new EVP, your recruitment marketing efforts can’t be on pause. They’ll serve your employer brand later, too. Our cultures are being rebuilt and employer brands are being reimagined. Reading Time: 7 minutes. Get a jump start with our guide.

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Employer Branding Job Descriptions Video Recruitment Marketing 52

SmartRecruiters

JUNE 18, 2018

In response, businesses are moving away from traditional methods of candidate attraction (public job boards, cold outreach) in favor of more employer brand-focused efforts that target talent before they apply. What is Employer Branding? What is Recruitment Marketing?

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Employer Branding Recruitment Marketing Social Media How To 93

Valuehire

DECEMBER 17, 2019

Blog over the past three years, you’d know that finding the right fit for your company requires a “tango”. You can’t simply expect to sit back and have job seekers flock to your company whenever you post a job. You can’t simply expect to sit back and have job seekers flock to your company whenever you post a job.

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Advertising Job Descriptions Employer Branding Mobile 59

NPA Worldwide

JANUARY 18, 2024

In addition, social media can help recruiters create a powerful employer brand and deliver a personalized experience to candidates. This blog post will share some interesting tips and tricks for recruiters who want to leverage social media platforms for recruitment and make the best of their social media strategy.

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Social Media Media Advertising Employer Branding 78

Rally Recruitment Marketing

MAY 31, 2022

That’s why, for this post, I asked a variety of people from the LGBTQ2+ community (some who I know and some who I don’t) to share what authentic support from brands during Pride means to them. Marketing to the LGBTQ2+ community only for advertising purposes is meaningless. . Support through recruitment and employer brand.

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Recruiting Blogs

APRIL 17, 2023

If there's one thing I love the most in the world, it's strong employer branding. Unlike other industries, marketing an employer value proposition lets one create, curate, and collaborate on stories with teammates across multiple locations and departments. Don't Keep Employer Branding Efforts a Secret 2.

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SmartRecruiters

APRIL 28, 2023

The global talent shortage is at an all-time high: 77% of employers globally report difficulty finding the skilled talent they need in 2023, versus 35% a decade earlier. 77% of global workers feel a company’s values and purpose (including sustainability, diversity, and transparency) are important when selecting an employer.

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Candidate Experience CRM Social Media Job Descriptions 110

Recruit CRM

JUNE 17, 2021

A job description (JD) is the first impression you're creating on a potential candidate. The key to writing a perfect job description includes— inclusivity, defeating explicit and implicit bias, engaging and prompting the candidate to take immediate action. How To Write A Job Description In 7 Easy Steps?

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Job Descriptions Real Estate Social Media SEO 52

Stack Overflow

DECEMBER 20, 2019

Big demand—“knowledge of software development principles” appeared in more than 580,000 job descriptions this year. But with a growing skills gap and increasing competition, it’s not enough to simply advertise positions and hope for the best. One of the best ways to deliver effective employer branding?

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Employer Branding Examples Twitter Job Descriptions 48

Hireology

APRIL 15, 2021

Develop Your Employer Brand. Stay focused on improving your employer brand by checking and responding to your online reviews, staying active on social media, and advertising your team and culture on your career site. Any and all of these are things you’ll want to advertise on your career site and social channels.

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Strategy Healthcare Social Media Employer Branding 148

Glassdoor for Employers

FEBRUARY 13, 2015

If you’ve read it in a blog post once, you’ve seen it re-tweeted, re-shared and re-posted 1000x: Recruiting=marketing. During our presentation (hat tip Matt on the heavy-lifting) we introduced the 4-Step Marketing Process and shared some ways you as a recruiter can roll up your sleeves, including A/B testing your job descriptions.

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Job Descriptions Social Media Employer Branding Media 60

WizardSourcer

FEBRUARY 9, 2023

It involves promoting the organization’s brand, culture, and value proposition to attract potential job seekers and to communicate what makes the company a great place to work. Inbound Recruiting: Creating engaging and informative content to attract candidates to job opportunities.

Recruitment Marketing 66

Recruitment Marketing Social Media Employer Branding Advertising 66

Social Talent

JULY 3, 2020

From a war for talent, a shortage of skills and near full employment, we now are faced with some of the largest unemployment figures since the Great Depression and a plethora of candidates actively looking for a new role. Let this blog be a starting point for your hiring team’s evolution. Employer Branding.

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eBook How To Applicant Tracking Systems Employer Branding 197

Rally Recruitment Marketing

SEPTEMBER 4, 2023

From what your job descriptions say to where your jobs are being distributed to how you’re engaging diverse talent throughout your recruitment process, your Recruitment Marketing plan must be intentional and inclusive. Unfortunately, a poorly written job description can lead to fewer applications from women and people of color.

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Recruitment Marketing Diversity Social Media Employer Branding 419

Hireserve

APRIL 20, 2023

The job description for your vacancy will inevitably vary depending on the responsibilities of the role, but now is the time to consider what skills you desire but are willing to be flexible on, and which parts of your job description are non-negotiable. Do they need to be personable and calm under pressure?

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Hireserve

MAY 5, 2023

Though many may include consideration of the best places – from job boards to social media – to advertise job openings, the best channels for reaching your specifically desired pool of potential candidates, and the most effective ways to evaluate and select candidates for hiring.

Social Media 78

Social Media Applicant Tracking Systems How To Employer Branding 78

Linkedin Talent Blog

JANUARY 27, 2020

Here are the steps we took to build our employer brand , which you too can use as a framework to build your own: 1. Our sense of humor is a cornerstone of our employer brand and a core piece of our identity. Treated job descriptions like job ads. Natalie Audelo is the employer brand manager at Toast.

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Employer Branding Applicant Tracking Systems Job Descriptions Interviews 49

Recruiting Blogs

JANUARY 11, 2018

Recruitment marketing is the name of the game this year and creating a killer employer brand should be a top priority for your company in 2018. As the director of marketing at OneWire , I’ve become an expert at marketing jobs to both active and passive talent. So what goes into creating a great employer brand?

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Employer Branding Job Descriptions Advertising Financial 28

Ongig

JANUARY 3, 2024

So, these companies are focusing on using social media job listings to attract top talent. While social media is amazing for brand-building, advertising and marketing, and community-building in general, it’s also the place where you can find top talent in your industry. People are not just looking for a work-life balance.

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Social Media Media Job Descriptions How To 52

Hireserve

AUGUST 15, 2023

A speculative application, also known as a cold application, is a proactive approach used in the job recruitment process. Instead of responding to a specific job opening or posting, individuals send out applications or inquiries to companies even when there are no advertised vacancies.

Employer Branding 78

Employer Branding Advertising Social Media Screening 78

Ongig

JULY 23, 2019

Text Analyzer for Job Descriptions. Analyze your job descriptions for gender bias, racial bias, age bias and/or disability bias. Let’s face it: writing unbiased and effective job descriptions is HARD. A while ago Ongig published a post on unconscious bias in job descriptions.

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Applicant Tracking Systems Recruitment Software Recruiting Software Software 71

Hireserve

JANUARY 31, 2023

IKEA created a recruitment campaign where they slipped job advertisements in the style of their furniture building instructions into customers’ packages. Advertise where your ideal candidates are One mistake that recruiters often make is always using the same channels to advertise job vacancies. Absolutely.

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Sourcing Strategy Social Media Job Descriptions 78

Hireology

DECEMBER 2, 2020

Operations for AutoCanada, shared at The Automotive News Retail Forum and Elevate 2019 , a dealership job is the best kept secret in retail. . So, the challenge boils down to how do we appropriately leverage dealership employees’ genuine enthusiasm to improve our employment brand? . Why It Matters?

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Automotive Retail Employer Branding Job Descriptions 128

Ongig

MARCH 21, 2024

Wow, are you are seeing how fast job descriptions are changing these days? You can create job descriptions like the ones below through Ongig’s Candidate Experience Software and Text Analyzer. For tips on writing job descriptions, check out How to Write a Job Description — Best Practices & Examples.

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Job Descriptions Examples Advertising Video 98

Recruiting Daily

NOVEMBER 7, 2023

Lower cost than paid search : While still an investment, retargeting passive candidates is typically more affordable than paying to advertise open roles to a broader audience who may or may not have heard about your company. Remind candidates of your openings : People often research jobs casually without applying right away.

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Stories Incorporated

MARCH 9, 2022

The best employer branding blogs and recruitment marketing newsletters provide insights and inspiration you won’t find anywhere else. Bookmark these best employer branding blogs and newsletters (listed in no particular order) and dive into their great posts! The Stories Incorporated blog .

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Employer Branding Recruitment Marketing Greenhouse Video 98

Recruiting Daily

MAY 4, 2023

The practices listed below will serve as a starting point for your brand to dive into inclusive recruitment marketing and match diverse talent to their dream job. Leverage an Omnichannel Recruitment Approach Diversity in your target audience isn’t limited to job advertisements or LinkedIn posts.

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Recruitment Marketing Diversity Hiring Social Media 74

Hireology

AUGUST 2, 2021

Follow these steps to give your dealership an employer brand overhaul today: Talk to Your Employees. And you can point to your EVP in your job descriptions, on your career site or during interviews to showcase your value as an employer to job seekers. The 2021 State of Hiring.

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Industry Social Media Media Employer Branding 148

Stack Overflow

DECEMBER 20, 2019

For example, large interview numbers that didn’t result in candidates advancing to the next stage may suggest a disconnect between the role described in your recruiting advertisement and the job you need to fill. Review your job description for accuracy and clarity. Number of Referrals Over Time.

Job Descriptions 62

Job Descriptions Retention Employer Branding Advertising 62

ApplicantStack

MAY 8, 2023

Together, these factors help create an environment where each job seeker feels valued, respected and motivated to pursue opportunities with your organization. Empowering Your Employer Brand Through a Positive Candidate Experience Understanding the connection between a better candidate experience and employer brand is essential for success.

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Candidate Experience ApplicantStack Applicant Tracking Systems How To 52

Ongig

MARCH 4, 2024

If you’ve experienced a delay in filling out your open roles, high turnover rates, or constant but unnecessary hiring, it might be time to start rewriting job descriptions. An Indeed survey revealed that 52% of job seekers say job description quality is very or extremely influential on their decision to apply.

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Job Descriptions Compensation Engineering Diversity 59

SmartRecruiters

APRIL 3, 2020

Then, the 1970s marked the advent of the first newspaper job advertisements. . Yet it was the rapid evolution of the internet that triggered the most dramatic change to the recruiter job description in decades. Employer Brand Is Central to Successful Recruitment . Create and Maintain a Visual Brand.

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Social Media Employer Branding Media Course 104

4 Corner Resources Staffing Blog

JANUARY 8, 2024

You may also define recruitment goals to enhance your overall recruiting capabilities, like strengthening your employer brand or improving diversity and inclusion. You can begin drafting job descriptions and sourcing candidates for these roles immediately. Technology can be a great asset here.

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Strategy How To Job Boards Assessment 88

Ongig

JUNE 23, 2022

It also has a brand voice feature that helps amplify your employer brand. Most applicants start their job search on Google. The level of competition (low, medium, or high) is determined by the number of advertisers bidding on each keyword across Google. Grammarly is an AI-powered writing assistant.

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