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B2B Versus B2C Marketing for Staffing Firms

The Staffing Stream

Let’s start with a general rule – marketing is either B2B (business-to-business) or B2C (business-to-consumer). B2B Marketing. In addition, B2B buyers are information-driven and perform rather extensive research on their purchasing options, which leads to data-driven decisions. Staffing Industry Marketing – B2B, B2C, or Both?

B2C 111
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7 ways to boost employee engagement using social media

CareerArc

An engaged workforce is one that performs better, stays longer , and helps you both recruit new candidates and grow your employer brand , while lack of engagement causes issues like quiet quitting , actual quitting, and a damaged company reputation. Make your employees brand ambassadors to tell your story.

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The Power of Landing Pages for Recruiting

Select Software Reviews

It’s not a coincidence that this tactic is so prevalent across industries, and different customer personas. From B2B to B2C, landing pages are an effective way to share the benefits of a given product with potential clients. Your employer brand of course relates to your actual employee experience.

B2C 59
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Digital Marketing for Recruiters: Take a Look at These 5 Innovative Ideas

Recruit CRM

The skills needed in an industry are changing rapidly, leaving workers with a struggle to adapt. Share Employer Brand Stories on Social Media Employer branding is the idea that every organisation has its own unique identity and therefore requires a different approach when recruiting.

SEO 68
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Recruitment Marketing to Attract Better-Qualified Talent

Recruiting Daily

Your brand values are reflected in your content. If you create blog posts that encourage the benefits of employee recognition and your employees back this up through reviews, you’ll attract more candidates than your competitors. Engage with brand followers and manage career websites. Career Guides. Free Consultations.

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The Power of Landing Pages for Recruiting

Recruiting Blogs

It’s not a coincidence that this tactic is so prevalent across industries and different customer personas. From B2B to B2C, landing pages are an effective way to share the benefits of a given product with potential clients. Your employer brand, of course, relates to your actual employee experience.

B2C 36
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8 Pro Tips for Attracting and Recruiting Tech and Digital Talent for Non-Tech Employers

Rally Recruitment Marketing

Industries from healthcare to manufacturing to travel and leisure have gone through a digital transformation and need to hire talent with the skills to propel their business forward. Carrie Corcoran is an Employer Brand & Recruitment Marketing Consultant with Carrie Cares Employer Branding.