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How Employer Brand Becomes the Consumer Brand for B2B Companies

Undercover Recruiter

How Employer Brand Becomes the Consumer Brand for B2B Companies. Undercover Recruiter - Recruitment & Talent Acquisition Blog. Trouble is, people still think GE makes toasters. Therein lies the employer brand challenge. View Article.

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The Business Impact of a Poor Candidate Experience, and What You Can Do About It

Rally Recruitment Marketing

Beyond these talent acquisition outcomes though, did you know that a poor candidate experience has major implications for the rest of your business too, especially if you’re a consumer-based business? Now, of course the outcomes are a little different when it comes to business to business (B2B) companies.

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Why Recruiters Need to Get on the Phone

Undercover Recruiter

68% of B2B business (eg. Why Recruiters Need to Get on the Phone Undercover Recruiter - Recruiting & Talent Acquisition Blog. That phrase was the mantra of many a recruitment leader in the early 2000s and continues to be said in every recruitment office across the globe. Recruiters!). View Article.

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Recruitment Marketing to Attract Better-Qualified Talent

Recruiting Daily

If you don’t take the time to build a brand, talent will avoid you. 67% of companies don’t have a dedicated role in their talent acquisition team that focuses on recruitment marketing, and 78% state they can’t find enough candidates in the market to fill open roles at all, let alone quickly. Career Guides.

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Is Your Candidate Persona Based on Fact or Fiction?

Undercover Recruiter

On the surface, creating audience personas for your employer or B2B brand seems like a great idea. Undercover Recruiter - Recruitment & Talent Acquisition Blog. Every good communicator follows the cardinal rule: know your audience. Creating specific profiles of your audience so. View Article.

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Lianne Gong: Recruiting is Very Feast or Famine

Recruiting Daily

That transitioned into a full time sales role upon graduation, which I did B2C and then B2B for a few years before transitioning into Talent Aquisition. . Gong may have said it best in her self-published blog post, Recruiting is like Sales. RD: In the recruiting space directly, many have been impacted as of late.

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Hitting New Heights: Crowded in the Mile High City

Crowded

In talent acquisition, it’s all about recruiter innovation, which is why we’re heading west to Denver for the TAtech Fall Congress. Stay tuned to our blog for outcomes and updates. Every industry has its Oscars and TAtech is also where the annual ReSIs are awarded.

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