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What Metrics to Measure for Each Recruitment Marketing Channel

Rally Recruitment Marketing

Having so many channels to now connect with candidates is great news for recruitment marketers. That’s exactly why we created our How To Guide, How to Track Your Recruitment Marketing Strategy. The technology you’ll need to effectively measure the Recruitment Marketing metrics below.

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4 Talent Nurture Campaigns to Start Right Now

Rally Recruitment Marketing

Someone shows interest in your product or service, that person joins your database through some kind of lead capture and then they’re sent content and engaged with in personalized ways with the intention of getting them closer and closer to a sale. Candidate engagement (including email opens and clicks). It makes perfect sense!

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2023 Social Recruiting Benchmarks to Improve Your Strategy

Rally Recruitment Marketing

It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads. But using social media for recruiting is challenging. 23-27, 2023.

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15 Questions to Help Improve Candidate Engagement

Jobvite

By continuously engaging with candidates — whether passive or active — through multiple engagement strategies across the hiring journey, you can offer a seamless experience that delivers results for your recruiting function. Simply, engaging candidates means you should focus on interactions from first look to first day.

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The 3 Most Effective Ways to Differentiate Your Employer Brand

Rally Recruitment Marketing

The idea of the “untapped channel” is exciting to us recruitment marketers, especially in today’s noisy, competitive talent market. Rally note: Learn even more about future-proofing your recruitment strategy by watching Lori’s recent appearance on Social Talent’s podcast, The Shortlist , below.

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Middle of the Recruitment Funnel Fixes

Rally Recruitment Marketing

I’ve also included examples from 4 different organizations that are leading the way in Recruitment Marketing content strategy. You can check out the full presentation: Understand your candidate journey. For example, a typical candidate journey map includes the following stages: Open to change. Search for jobs.

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Recruitment Marketing to Attract Better-Qualified Talent

Recruiting Daily

Recruitment marketing, like client acquisition, requires brand strategy, a prospective database and nurturing relationships. Most businesses make the mistake of marketing their positions directly before a hiring need. This is backed up by various recruitment marketing statistics. What is Recruitment Marketing?