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The New Way to Measure Recruitment Marketing

Rally Recruitment Marketing

Demonstrating the return on investment (ROI) of Recruitment Marketing strategy can be a bit tricky, as you’ve likely experienced yourself. . However, as you’ve also likely experienced, recruiting metrics alone don’t quite capture the full story of the work you do. Cost per click . Cost per applicant .

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How to Present Your Recruitment Marketing Campaign (Template Included!)

Rally Recruitment Marketing

Getting buy-in for your Recruitment Marketing campaign ideas can be challenging — even for seasoned practitioners. You might be proposing a new Recruitment Marketing strategy that your company hasn’t tried before, maybe that you haven’t tried before! Setting and Managing Expectations.

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4 Ways Your Job Ads Can Inform Your Organic Recruitment Marketing Strategy

Rally Recruitment Marketing

The main purpose of job ads may be to drive applications, but did you know they can also be used to inform different aspects of your Recruitment Marketing strategy? Rally note: Check out our library of free Recruitment Marketing tools to take the tactics covered below even further. .

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Soft Marketing for Recruitment Marketers: What is it and What’s the ROI?

Rally Recruitment Marketing

In traditional marketing, we sometimes talk about hard versus soft marketing techniques. This article will explain what hard and soft marketing approaches are, and how to make a business case to advance soft marketing techniques within your Recruitment Marketing plan.

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How to Optimize Your Recruitment Marketing Budget for Success

PandoLogic

What is Recruitment Marketing? Recruiting marketing involves promoting a company’s employer brand and attracting potential employees. Common recruitment marketing tactics include social media campaigns, job board advertisements, content marketing, and nurturing relationships with passive candidates.

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14 Ways the LGBTQ2+ Community Wants You to Celebrate Pride

Rally Recruitment Marketing

But that’s just me, and I’m part of a VERY diverse community with many different facets and types of people. These are not people in the Recruitment Marketing and employer brand space, and they represent a variety of backgrounds, orientations and identifications in the age range of 25 to 64. Can I be myself there?

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Why You Should Infuse your Employer Brand in the Candidate Experience

Rally Recruitment Marketing

The research found that the Recruitment Marketing content rated highest by women, people of color and younger candidates included content about a company’s values, diversity and inclusion, employee testimonials, and learning why people want to work there.