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4 Tips to Excel as an Employer Brand Professional

Rally Recruitment Marketing

Hi Rally Readers, You may remember me from a couple of years ago, when I first contributed a 3-part “New to Recruitment Marketing” blog series: My First 30 Days as a Recruitment Marketer. New to Recruitment Marketing, Part II: First Projects and Building Relationships.

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4 Tips to Excel as an Employer Brand Professional

Rally Recruitment Marketing

Hi Rally Readers, You may remember me from a couple of years ago, when I first contributed a 3-part “New to Recruitment Marketing” blog series: My First 30 Days as a Recruitment Marketer. New to Recruitment Marketing, Part II: First Projects and Building Relationships.

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Ask a Recruiter: What is recruitment marketing and why should it be part of your recruiting strategy?

Workable

Recruitment marketing is how your company tells its culture story through content and messaging to reach top talent. In marketing, if you try to be all things to all people and you don’t know who your ideal customer is, you risk creating messaging that doesn’t resonate with anyone. The same is true for recruitment marketing.

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How to Wrangle Your Inbound Recruitment Marketing Channels to Attract the Right Talent

Indeed

What about Twitter? So can you tell your story on Twitter? One exercise we went through as a team was mapping our candidate journey, starting with awareness, consideration and decision, against our macro personas — corporate, high volume and internal — to inform process design. What do you use Facebook for? Video driven?

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6 Innovative Recruitment Campaigns That (Mostly) Worked!

Social Talent

Twitter – Join the Flock. Back in 2012, Twitter ran an internal #HackWeek encouraging employees at the company to shoot them a recruitment video. The video, which featured Twitter then-CEO Dick Costello, quickly went viral. I guess if Twitter can’t do social selling, no one can. Look no further. Did it work?

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7 Actions Employers Must Take Now for Racial Equality

Rally Recruitment Marketing

As HR, talent acquisition and Recruitment Marketing professionals, we’re in a unique position to influence this change because we represent the needs and voices of employees and candidates. You can read more about how to align recruitment marketing to your diversity and inclusion objectives here. How are they supported?

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Want High-Performing Pipelines & Sustainable Talent Acquisition? Here are 5 Steps

HIRED

Since talent acquisition is a long-term strategy, talent mapping can be a crucial exercise and helps put your best foot forward. While LinkedIn is one of the most popular sources, people also use social media platforms like Twitter, Facebook, and Instagram to attract candidates.