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Recruitment Marketing: How to Finally Prove which Strategies Generate Applicants

Rally Recruitment Marketing

Today’s Recruitment Marketing strategies are much more comprehensive (and mature) than simply advertising jobs on job boards. Yet it’s been practically impossible to connect your talent attraction efforts at the top of the recruiting funnel to talent acquisition results at the bottom of the funnel.

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3 Trends that will Impact Recruitment Advertising in 2021

Rally Recruitment Marketing

We sat down with Chris Forman, the CEO and Founder of Appcast, to understand the latest trends in recruitment advertising and what you can expect in 2021. More views but fewer applications means a lower conversion rate of your job ads, which means a higher per-applicant cost.

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6 Highlights from RallyFwd’s Tech Showcase

Rally Recruitment Marketing

As we approach 2022, we’ve heard loud and clear from the Rally community that recruitment technology is something people are looking to explore and invest in. If you haven’t yet dipped your toes into the world of programmatic recruitment advertising, you’re likely losing talent to organizations that are using such technology. .

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4 tips for evaluating your recruitment marketing metrics

Hireserve

Looking to improve and better understand your recruitment marketing metrics? It helps to start by evaluating the full candidate journey – from awareness to completed application. Widely used in general marketing practice is the marketing funnel. Funnel stage: Advertising/awareness.

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The Impact of COVID-19 on Recruiting Benchmarks

Rally Recruitment Marketing

But when the new coronavirus became a pandemic and millions of businesses closed in March, recruiting costs began an upward trajectory that reached a CPA of $19 in June—a 60% increase, according to recruiting benchmark data from programmatic recruitment advertising provider, Appcast. Change the day you post your jobs.

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What is Recruitment Marketing and How is It Evolving?

PandoLogic

Recruitment marketing is the process of attracting and acquiring top talent for an organization through a variety of methods and channels. This can include online advertising, social media outreach, recruitment events, and employee referral programs. Recruitment Marketing Trends. Recruitment Marketing Tools.

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Recruitics Announces End-to-End Recruitment Marketing Analytics

Recruitics

Recruitics Analytics™ now enables employers to track the effectiveness of their advertising ROI to the cost-per-hire. The latest addition to the Recruitics Analytics™ platform provides talent acquisition and staffing professionals with “end-to-end” recruitment analytics. You can find Recruitics online at [link].