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5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. Look for touchpoints that may be negatively impacting conversion and employer brand perception.

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The Importance of an Employer Branding Strategy

Hireserve

Whether your business is aware of it or not, it has an employer brand. Attracting and retaining the best talent is going to be a challenge, requiring businesses to understand and communicate their employer brand more effectively. What is an employer brand? .

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Why You Need a Recruitment Marketing Measurement Plan (And How to Make One)

Rally Recruitment Marketing

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. . So come prepared!

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2023 Social Recruiting Benchmarks to Improve Your Strategy

Rally Recruitment Marketing

It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads. So a click measures candidate behavior during the candidate journey by showing interest with us as an employer.

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7 Employer Branding Questions to Ask Yourself

Glassdoor for Employers

You know you have a strong employer brand when candidates are empowered with information and you’re naturally attracting the best employees. To prospective employees, your employer brand delivers a powerful answer to the question “Why work here?” What does our current employer brand say about us?

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How to Present Your Recruitment Marketing Campaign (Template Included!)

Rally Recruitment Marketing

For hiring managers that are used to simply posting to job boards or traditional sourcing methods, they may not understand how a Recruitment Marketing campaign is different and why you need certain information in order to be successful.

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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

We all strive each day to develop our company’s DEI initiatives and to showcase our diverse and inclusive cultures in our talent attraction strategy. Based on this resource, today we’re sharing how you can audit your existing employer brand, messaging and Recruitment Marketing assets focused on diverse and inclusive hiring.