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Building a Strong Employer Brand Through Social Recruiting

Contract Recruiter

With the rise of social media, companies have a unique opportunity to showcase their company culture and engage potential candidates in an authentic, interactive way. In this blog post, we will explore how businesses can build a strong employer brand through social recruiting and ultimately gain a competitive edge in the staffing industry.

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Winning Social Media Campaigns from the Rally Awards

Rally Recruitment Marketing

Following a strategic pause on social channels, the company focused on an internal culture shift and then set out to attract a diverse and innovative workforce to meet their ambitious hiring goals. Strategic efforts to spotlight diversity and inclusion, alongside crafting relatable and visually stunning content, were game changers.

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What Does an Award-Winning Careers Social Media Presence Look Like?

Rally Recruitment Marketing

In this year’s Jobvite Job Seeker Nation Report , 33% of candidates said they get their information about a company’s culture through the employer’s social media accounts. But what does that mean for your Recruitment Marketing strategy? Simple: enhance your social media presence. . Diversity, equity and inclusion messages .

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How an Influencer Program can Upgrade Your Social Recruiting Strategy

Rally Recruitment Marketing

To my defense, with my role as a Recruitment Marketer, part of my job is to manage the AppianLIFE Instagram , so you bet I’m using that as my excuse! Social recruiting. Over 84% of organizations are currently utilizing social media for their recruitment process ( Postbeyond ). Want to hear another fun stat?

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3 Takeaways from the 2021 CareerArc Future of Recruitment Study

Rally Recruitment Marketing

To find out, we turned to the 2021 CareerArc Future of Recruitment Study. . In terms of what candidates are looking for in an employer, it largely comes down to safety protocols, diversity initiatives and work-life balance. Despite this, only 35% of employers increased their social recruiting efforts in 2020. .

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35 need-to-know social media recruiting statistics in 2022

CareerArc

So you’ve heard about social recruiting , but you’re not convinced. With all the talent acquisition strategies out there, should you really be investing in recruiting on social media ? The percentage of college-educated users on LinkedIn (51%) is nearly equal to that on Instagram (49%). Read the full study here.

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Leveraging Social Media for Recruitment and Branding Efforts

Acara Solutions

A 2022 study conducted by the Harris Poll and CareerArc found that 58 percent of job seekers in the United States are using social media platforms to explore career opportunities. In fact, 48 percent of Gen Z and Millennials with real-world work experience have applied to jobs that they found through social media.