Hireserve

JUNE 30, 2022

Whether your business is aware of it or not, it has an employer brand. Attracting and retaining the best talent is going to be a challenge, requiring businesses to understand and communicate their employer brand more effectively. What is an employer brand? .

Employer Branding 78

Employer Branding Strategy Social Media Applicant Tracking Systems 78

Rally Recruitment Marketing

MARCH 19, 2023

This is why talent acquisition and Recruitment Marketing teams are investing more into using social media to get their employer brand and career opportunities in front of candidates where people already spend time online. Nearly 500 practitioners signed up for the rally, representing employers across all industries and company sizes.

Social Recruiting 414

Social Recruiting Strategy Social Media Twitter 414

PowerToFly

FEBRUARY 14, 2024

To start us off with an employer branding definition, your employer brand is the impression you’ve put (intentionally or inadvertently) out in the job market of what working at your organization is actually like. Because employer branding directly affects the quality of talent you attract. The solution.

Employer Branding 31

Employer Branding Social Media Diversity Job Descriptions 31

Stories Incorporated

JUNE 23, 2021

Innovative ways your employer brand can celebrate Pride and help LGBTQIA+ team members feel seen, heard, safe, and included. Here, we’ve rounded up several ways that leading employer brands are sharing those stories and communicating allyship. Via LinkedIn. Walmart: Global celebrations of Pride on LinkedIn.

Employer Branding 52

Employer Branding Linkedin Diversity Video 52

Rally Recruitment Marketing

JANUARY 23, 2022

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. . So come prepared!

Recruitment Marketing 419

Recruitment Marketing How To Employer Branding Social Media 419

Rally Recruitment Marketing

JUNE 20, 2022

Rally note: For a deeper dive into tracking, download our free guide, How to Track Your Recruitment Marketing Strategy. . How are UTMs useful in Recruitment Marketing and employer branding? Where UTMs fall short in Recruitment Marketing and employer branding tracking. What are UTMs? What is this link about?

Recruitment Marketing 413

Recruitment Marketing Employer Branding Data CRM 413

Social Talent

APRIL 15, 2024

According to LinkedIn , 65% of candidates say that a bad interview experience would make them lose interest in a position. Sourcing Talent in the Digital Expanse The global talent pool has expanded into a vast digital expanse, with potential candidates dispersed across various platforms, from LinkedIn to niche online communities.

Talent Acquisition 200

Talent Acquisition Diversity Candidate Experience Training 200

Rally Recruitment Marketing

OCTOBER 12, 2020

In our recent virtual bootcamp we gained insights from Leah Daniels, SVP, Strategy at Appcast, and Leigha Wanczowski, Employer Brand Manager at Covance, on strategies to improve your job advertising efforts including: campaign planning, ROI calculations and where to get started. Leigha Wanczowski, Employer Brand Manager, Covance.

Advertising 419

Advertising Strategy Social Media Job Boards 419

Stories Incorporated

NOVEMBER 18, 2020

That’s why we developed a guide to social media for employer branding. Inside Employer Branding for Social Media: Best Practices and Tips we break down the essentials talent professionals need to communicate company culture and employer brand on social. Get the guide.

Social Media 52

Social Media Employer Branding Media Twitter 52

Rally Recruitment Marketing

MARCH 7, 2022

Rally Note: To learn even more about nurture campaigns and other things you can do to make an impact on your hiring, download our ideabook, Quick Wins to Achieve Recruitment Marketing Impact. . Take LinkedIn, for example. To help you do that, we’re sharing 4 examples of candidate nurture campaigns to base your strategy on. .

Candidate Engagement 419

Candidate Engagement Recruitment Marketing CRM Sourcing 419

Rally Recruitment Marketing

MAY 23, 2022

In part 2 of our series looking at how to strengthen your employer brand by showcasing the people behind your products, we’re hearing from Ally Brown, RallyFwd presenter and Employer Brand Manager at VCA Animal Hospitals , a national leader in veterinary care with 35,000 associates across over 1,000 hospitals.

Employer Branding 419

Employer Branding Social Media How To Media 419

Rally Recruitment Marketing

MAY 29, 2019

As part of your company’s recruiting team, you’ve worked hard to make sure your employer value proposition (EVP) is clearly communicated to candidates. Your EVP helps to guide your employer brand and helps candidates better understand your culture, values and mission. And for good reason! Note: Stories Inc.

Recruitment Marketing 340

Recruitment Marketing Employer Branding Video Culture 340

Hireology

OCTOBER 24, 2017

A strong employment brand can help your dealership stand out from the competition and attract top candidates in today’s competitive job market. The checklist below includes a list of key elements to include in your dealership employment brand. Are you doing everything it takes to attract the right candidates?

Employer Branding 60

Employer Branding Automotive Job Descriptions eBook 60

COATS Staffing Software

JANUARY 17, 2023

Employment branding is essential. These statistics from Glassdoor and LinkedIn show what’s to be gained by building a strong employment brand – and what’s at stake. 75% of active job seekers are likely to apply to a job if the employer actively manages its employer brand.

Employer Branding 26

Employer Branding Staffing Apparel Staffing Software 26

Rally Recruitment Marketing

JULY 4, 2022

Rally note: Download our free Recruitment Marketing Measurement Kit to combine with the lessons shared below. But for the other side of Recruitment Marketing, attracting people to your company and employer brand, what constitutes useful data is much less clear. Did one type of post do well on LinkedIn but not Twitter?

Recruitment Marketing 221

Recruitment Marketing Data Employer Branding Social Media 221

Linkedin Talent Blog

MARCH 20, 2023

That’s the idea behind the latest data-driven LinkedIn report: The Future of Recruiting 2023. Informed by interviewing dozens of talent leaders, surveying thousands of recruiting pros, and analyzing billions of data points generated on LinkedIn, this report makes 17 predictions on the future of recruiting.

Linkedin 49

Linkedin Report Employer Branding Talent Acquisition 49

Rally Recruitment Marketing

OCTOBER 16, 2019

For Recruitment Marketing and employer branding practitioners, this means your company culture, mission and values need to be a strong focus within the content you share with talent and the communications you have with them. 77% say they would consider a company’s culture before applying. . Why do you need a TVP?

Culture 226

Culture Employer Branding Video Recruitment Marketing 226

Linkedin Talent Blog

FEBRUARY 2, 2021

Employer branding is a relatively new function and as a result, it is continuously evolving and changing. The stories you tell about your company need to reflect that of the world and what people want in an employer.”. For Netflix, employer branding began in 2017, and throughout the years, it has grown and evolved.

Employer Branding 37

Employer Branding ATS Twitter Video 37

Rally Recruitment Marketing

OCTOBER 4, 2018

Side note: You can also download our 2019 Recruitment Marketing Planning Guide and Template for access to templates and tools to further assist with your planning for 2019. Holland McCue is the Head of Global Employer Branding and Recruitment Marketing Programs at Delta Air Lines and our newest RallyRM Mentor. The experts.

Recruitment Marketing 279

Recruitment Marketing Talent Acquisition Employer Branding CRM 279

Social Talent

APRIL 29, 2024

And as they begin to enter the workforce, they are more likely to seek employers whose values align with their own. Employer branding efforts need to go away from post-production towards revealing employees’ work and experience at the company to a wider audience. ” Learn more: Download our FREE E-Book on Inclusive Hiring 3.

Social Media 124

Social Media Diversity Talent Acquisition Policies 124

Linkedin Talent Blog

MARCH 26, 2019

And on LinkedIn, impressions on posts with hashtags are 29.59% higher. Here are three smart ways to use hashtags in the hiring process on LinkedIn, Twitter, Instagram, and more. Use hashtags to highlight key attributes of your employer brand that candidates really care about. more engagement than posts without any.

Employer Branding 56

Employer Branding Sourcing Social Media Twitter 56

Recruiting Daily

NOVEMBER 7, 2023

They represent 70% of the global workforce according to LinkedIn’s Global Talent Trends report, and while they may be open to new opportunities, they are not spending time submitting applications or networking for job leads. These individuals can be served job ads across LinkedIn when they are not actively searching for jobs.

Strategy 100

Strategy CRM Facebook Linkedin 100

Rally Recruitment Marketing

AUGUST 9, 2018

One way to accomplish that is by running digital advertising campaigns to get our employer branding messages and jobs in front of the right candidates. Here’s a blank version of a Recruitment Marketing Campaign Report that you can download and use to launch and track your own campaigns. Sharing is caring.

Recruitment Marketing 313

Recruitment Marketing How To Advertising Social Media 313

HIRED

MAY 31, 2023

The optics of open roles, especially if they’re similar to eliminated ones, is bad for your employer brand and employee morale. He suggests strategies including improving job description readability, enhancing employer brand , and prioritizing outcomes over activity. Download the eBook!

eBook 97

eBook Employer Branding Job Descriptions Talent Acquisition 97

Rally Recruitment Marketing

FEBRUARY 12, 2020

The panelists at Talent Acquisition Week included Sara Pieper, Director, Global Employer Brand Marketing at Covance, Hanady Khourshid, Manager, Employer Brand & Diversity at CDW, and Lori Sylvia, Founder and CEO of Rally Recruitment Marketing. Sara’s team did this with a recent set of LinkedIn ads. 74% versus.51%).

Social Media 294

Social Media Recruitment Marketing Employer Branding Advertising 294

HIRED

MARCH 20, 2024

LinkedIn reported 168.9% Download our eBook, 10 Things You Can Do to Reach DEI Goals , for actionable steps. We frequently hear from employers, partners, and the industry at large that we need more women in tech roles. How are tech employers planning to find underrepresented talent in 2024? Want more women in tech?

Hiring 52

Hiring Employer Branding Diversity Workable 52

Jobvite

SEPTEMBER 9, 2021

Invest in your employer brand. It’s almost impossible to overstate the value of a strong employer brand. Companies with a stellar employer brand spend less time and money on recruiting because they don’t have to work as hard to attract high-quality talent. Game plan for specialized hiring.

Knowledge Base 94

Knowledge Base JobVite Strategy Employer Branding 94

Rally Recruitment Marketing

OCTOBER 30, 2019

And while it can be hard to have full control over this reputation, you can better frame the narrative by creating an employer branding strategy. . What exactly is employer branding? Even if you haven’t actively created a strategy for it, you already have an employer brand! But enough of the doom and gloom.

Employer Branding 247

Employer Branding Strategy Talent Acquisition Benefits 247

Recruiting Blogs

FEBRUARY 16, 2018

First things first, what does employer branding really mean? Employer brand is the term commonly used to describe an a company’s reputation as an employer, and its value proposition to its employees, as opposed to its more general corporate brand reputation and value proposition to customers. First Steps.

Employer Branding 28

Employer Branding Social Media Survey Media 28

4 Corner Resources Staffing Blog

MARCH 7, 2024

Use imagery and design elements that reflect your employer brand (more on this later in our list), and be sure to convey clearly and prominently the benefits of working for your organization. Hire Someone Cement a strong employer brand Many hospitals and healthcare organizations look nearly identical from the outside.

Healthcare 66

Healthcare Social Media Employer Branding Staffing 66

Rally Recruitment Marketing

JANUARY 10, 2021

Work BFFs video series that you can find on their LinkedIn channel. Download our free ideabook to see 5 examples of compelling and authentic videos created by employees. Susan Collins, Director of Talent Acquisition & Employer Branding at Talbots, explained how their monthly talent newsletter drove 199 hires on a $0 budget!

Recruitment Marketing 373

Recruitment Marketing Strategy Talent Acquisition SEO 373

Jobvite

APRIL 22, 2021

Your employer brand is your reputation personified. For financial institutions, building a positive employer brand is imperative if you want to recruit and retain high-quality talent. Once you’ve become an employer of choice, you’ll gain a financial edge over your competitors. Here are just some of the benefits.

Financial 59

Financial Benefits Employer Branding JobVite 59

Rally Recruitment Marketing

FEBRUARY 12, 2020

Panelist Sara Pieper, Director of Global Employer Brand Marketing at Covance , shared how her team has personalized their careers site experience and the results they’ve seen. Sara’s team did this with a recent set of LinkedIn ads. Scalable brand activation. Panelist Hanady Khourshid, Sr. 23% high click-through rate.

Social Media 251

Social Media Recruitment Marketing CRM Advertising 251

Recruiting Blogs

MARCH 12, 2019

You must have a strong employer brand that is engaging, shares brand culture and is based on the emotion behind the decisions people are making when it comes to accepting a new role. Can you honestly say that you have a strong brand on social and digital channels?

Social Media 28

Social Media Employer Branding Media Twitter 28

Stories Incorporated

FEBRUARY 2, 2022

We attended as many sessions as possible and took copious notes on ways to tackle talent attraction challenges and communicate employer brand. ” Shana shared how PepsiCo senior leaders are very engaged with their employer brand, thanks to detailed employer brand data. Employer brand activation.

Talent Acquisition 52

Talent Acquisition Employer Branding Automotive Diversity 52

4 Corner Resources Staffing Blog

JULY 24, 2023

In the recruiting world, employers were beginning to test out sponsored posts on sites like Indeed and experimenting with the novel strategy of reaching passive candidates on LinkedIn. Coincidentally, these are the same components that make a winning employer brand. So what can we expect, look forward to and plan for?

Compensation 85

Compensation Employer Branding Screening Staffing 85

Social Talent

SEPTEMBER 13, 2023

Don’t forget to download Hudson RPO’s free whitepaper on ‘Building a Skills Based Organisation’ here. Storytelling and branding : Recruiters need to articulate a compelling narrative about the company’s culture, values, and growth opportunities. So, what skills do recruiters need to prevent this from happening?

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Study Training Culture Talent Acquisition 132