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21 Ways to Lead With Your Employer Brand Now (RallyFwd Recap)

Rally Recruitment Marketing

But another reason, we believe, is that the conference theme — Lead With Employer Brand — is on the minds of a lot of HR, talent acquisition and Recruitment Marketing professionals right now. Debbie Celado , Head of Employer Brand & Recruitment Marketing for The Americas at Philips. Would I fit into this culture?

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How to Conquer Recruitment Marketing With Great Content

RecruitmentJuice

Since the financial crisis in 2008, the talent pool has been constantly shrinking. Companies often need to go outside the regular recruitment process in order to attract the best candidates. Recruiters are taking the proven marketing approach when trying to attract top talents. Content marketing is all about storytelling.

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What Will Matter to Candidates in a Post-COVID World

Rally Recruitment Marketing

The factors that candidates value and look for in job opportunities shift over time in response to cultural events and economic factors. And the rapid changes that have happened over the past couple of months as a result of COVID-19 are going to have a lasting impact on the market, even after this public health crisis is behind us.

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eBook: Recruiting challenges in financial services and how recruitment marketing can help

Clinch Talent

Following the global financial crisis of 2008, banks and other financial services organisations felt the sting as those candidates who previously only had eyes for them, turned their attention to employers in the areas of tech, fast moving consumer goods, and life sciences, seduced by cool company cultures and better job security.

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Can’t afford to pay more? Be radically transparent with candidates

Workable

All this changed with the explosion of the Internet and the 2008 global financial crisis. In my book The Robot-Proof Recruiter , marketer Bennet Sung explained the value of using human stories like this. You couldn’t find and track salary information or read reviews that showed life behind closed doors.

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Diversity in Staffing: Leaders as multicultural as the workforce make a difference

The Staffing Stream

When I first joined Genesis10 in 2008, I was impressed with the overall number of women in leadership roles. Staffing should be as multi-cultured as the people we put to work, period. Having women in leadership really does lead to better business outcomes. I know because Genesis10 has seen it in action. I’m not sure.

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The #10YearChallenge for Recruiting: What’s Changed Since 2009?

Vervoe

The viral #10YearChallenge taking over our social media feeds inspired us: how has recruiting changed since 2009? Flashback to 2009: the world of recruiting was a different place. The recession that began in 2008 was hitting the job market hard. Recruitment marketing is a major focus for HR teams.