Rally Recruitment Marketing

MARCH 14, 2021

Recently I was a guest on The Employer Brand Shop Talk Podcast and we had a discussion on these very topics — and, maybe even more importantly, where our space is going next. Now here we are today in 2021, where there are literally thousands of people that have a full-time job practicing employer branding and Recruitment Marketing!

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Recruitment Marketing Employer Branding Applicant Tracking Systems Social Media 493

Social Talent

AUGUST 5, 2020

Employer Branding . According to TalentLyft , businesses with strong employer brands see 50% more qualified applicants. Read our dedicated blog on employer branding. Diversity and Inclusion . It has been proven numerous times that diverse and inclusive teams perform better. Out Of Office.

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Recruiting Trends Trends Employer Branding Diversity 200

Rally Recruitment Marketing

JANUARY 2, 2020

Years ago, when I first transitioned my role from recruiting to employer branding, the world of Recruitment Marketing looked a little different. At that time, we were all working hard to create and share as much new content as possible. The concept of content shock was introduced a few years ago. So, we miss a lot.

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Recruitment Marketing Strategy Social Media Conference 354

Glassdoor for Employers

AUGUST 26, 2020

While more diverse than in the past, it's no secret that corporate America suffers from a lack of diversity and inclusion. Nowadays, companies are being more intentional about ramping up their diversity and inclusion efforts to show solidarity and support to their underrepresented employees. General Motors.

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Hireology

SEPTEMBER 30, 2020

Our 4th annual Elevate conference came to a close this week with a final keynote speech delivered by Adam Robinson, Hireology’s CEO and co-founder, on the applicant sentiment, followed by a panel discussion with Michelle Harrow , the Head of Recruiting for Twitter, and Bob Lanham , the Head of Automotive Retail at Facebook.

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Automotive Retail Mobile Twitter 147

Rally Recruitment Marketing

FEBRUARY 4, 2024

Each channel’s content style is different and there are differences among their audiences too, so it’s critical that we know how to build a social presence that’s channel-specific yet true to our employer brands. Learn more on the Rally Awards website. Learn more on the Rally Awards website.

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Social Media Media Employer Branding Social Recruiting 221

Rally Recruitment Marketing

AUGUST 9, 2020

This is exactly why employee generated content and employee advocacy have become such popular and effective approaches to Recruitment Marketing and communicating an organization’s employer brand and attracting talent. You can’t take photos at in-person company social events, because they’re not happening.

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Sourcing Social Media Employer Branding Guidelines 385

Rally Recruitment Marketing

NOVEMBER 8, 2020

2020 has completely disrupted the way we attract, retain and engage talent. To learn more about how to execute on this new content approach, we chatted with talent acquisition leaders at Alation and experts at The Muse. Here are their tips, based on our conversation: Meet the experts. Lori: Thanks everyone for joining me!

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How To Employer Branding Video Talent Acquisition 419

HIRED

OCTOBER 29, 2020

As such, insights from candidates in our 2020 Brand Health Report reveal that having a remote work policy or flexibility in how you manage your workforce will impact your employer brand and, further, how job seekers evaluate an opportunity with your company. . Prioritize work-life balance.

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Employer Branding Policies Twitter Diversity 52

HIRED

OCTOBER 29, 2020

As such, insights from candidates in our 2020 Brand Health Report reveal that having a remote work policy or flexibility in how you manage your workforce will impact your employer brand and, further, how job seekers evaluate an opportunity with your company. Prioritize work-life balance.

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Employer Branding Policies Twitter Diversity 52

Rally Recruitment Marketing

JULY 31, 2022

Every year, the Rally® Awards shine a light on practitioners for their achievements in Recruitment Marketing and employer branding strategies. When 95% of their company moved to work from home in 2020, the Sitel Group recruitment team had 2 significant challenges: Showing employees and candidates that they still value connection, and.

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Recruitment Marketing Social Media Employer Branding Video 332

Stories Incorporated

NOVEMBER 17, 2020

This article on the best content for your employer brand originally appeared on the Symphony Talent blog. Candidates are looking to find out what it’s really like to work at your company. This has always been the case, but in 2020? Candidates want want to see what it looks like to work at your company right now.

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Employer Branding Diversity Culture Video 52

SmartRecruiters

JANUARY 9, 2020

What can your organization do to stay ahead of the curve in 2020? At the end of 2019, the Bureau of Labor Statistics reported that there were 1.4 Start proactively sourcing by promoting an attractive employer brand. Especially when you consider what’s at stake. 1) Treat Talent Acquisition Like Sales and Marketing.

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Talent Acquisition Applicant Tracking Systems CRM How To 145

Rally Recruitment Marketing

SEPTEMBER 4, 2023

We all strive each day to develop our company’s DEI initiatives and to showcase our diverse and inclusive cultures in our talent attraction strategy. Practitioners need to define the specific strategies and tactics they’re using to attract and recruit diverse talent, and be ready to present the results.

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Recruitment Marketing Diversity Social Media Employer Branding 419

Rally Recruitment Marketing

JULY 18, 2021

Diversity, equity and inclusion messages. Drawing from their award-winning formulas, below are 5 tips to help you build a thriving careers blog of your own to better answer candidates’ questions, address their concerns, build more employer brand awareness and drive more job applications. . Employee day-in-the-life videos.

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Rally Recruitment Marketing

NOVEMBER 1, 2020

This is our second time hosting this global competition that recognizes and celebrates excellence in Recruitment Marketing and employer branding practices by individuals, teams and employers. Cisco, 1st place in Best Employer Brand Video. Read on for how to enter! What does it take to win a Rally Award?

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Employer Branding Social Media Recruitment Marketing Video 221

Rally Recruitment Marketing

JULY 17, 2023

Having a social recruiting strategy (both for your company’s social pages and your own personal channels) is an opportunity to showcase your employer brand, highlight employees and bring attention to your company culture and values. It’s not about promoting jobs but getting the attention of passive talent to your company.

Social Media 419

Social Media Media Linkedin Diversity 419

Glassdoor for Employers

NOVEMBER 19, 2020

Chief Economist and Director of Research at Glassdoor, sees emerging in 2021 based on his new research report. Millions of Americans are working from home in 2020. But we expect most will return to in-person workplaces - at least part-time - in 2021 once COVID-19 is under control. What's going to happen to how we work next year?

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Trends Employer Branding Diversity Healthcare 180

Rally Recruitment Marketing

OCTOBER 4, 2021

As the Director, Culture & Engagement at Klook , a travel technology company, my team and I turned our focus internally. Our brand is our people, and that’s where we started – aligning on our values and reinstating confidence in the company. How our employer brand has changed over the past year.

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Employer Branding Travel Culture Linkedin 419

Ongig

FEBRUARY 18, 2020

Parent company (if applicable): Aetna makes it clear they are a CVS Health company, this magnifies the employer brand because candidates can make that connection to a more visible brand. Awesome feature and supporting images: Support the values of a diverse company. OneSource Virtual. West Marine. Rightpoint.

Examples 101

Examples Employer Branding Media Diversity 101

Ongig

MAY 19, 2020

I put together a list of 10 company career sites that do a great job with: Employer Branding — Pictures, videos, values, benefits, employee content, and employer of choice awards. Here’s the list of 10 of the best career sites I’ve seen in 2020 so far: Western Digital. Blue Origin.

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Examples Airlines Video Employer Branding 105

HIRED

MARCH 20, 2024

Diversity , equity, inclusion, and belonging (DEIB) foster innovation, drive company growth, and entice the best talent. Hired predicts deprioritizing DEIB positions and goals reduces progress in tech team diversity. from September 2019 – 2020. First, Indeed reported a growth of DEIB job postings of 56.3% Unfortunately.

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Hiring Employer Branding Diversity Workable 52

Rally Recruitment Marketing

AUGUST 7, 2023

While DEI workforce initiatives have made progress over the past few years, there is still work to be done in recruiting diverse employees and creating a more inclusive workplace. DEI expert Roselle Rogers shares her top strategies for engaging and retaining a more diverse workforce. workers believe DEI at work is a good thing.

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Diversity Strategy ATS Job Descriptions 419

Stories Incorporated

JANUARY 3, 2020

Here are three key priorities for candidates in 2020 that are, in turn, thee top recruitment marketing content trends of 2020. Promote diversity, inclusivity and belonging at work. Candidates are caring more and more about diversity and inclusion efforts at companies they are considering. That’s important.

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Recruitment Marketing Trends Diversity Employer Branding 52

Jobvite

SEPTEMBER 29, 2020

Through strategic acquisitions like Predictive Partner and Talentegy , as well as new offerings like our Diversity & Inclusion Pack , we’ve taken our solutions to the next level, ensuring that our customers have access to the most comprehensive, innovative talent acquisition platform on the market today. Mid-Market ATS. Onboarding.

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JobVite Report Applicant Tracking Systems Enterprise 59

Rally Recruitment Marketing

JULY 16, 2020

In January 2020, the average cost to attract a job seeker and convert them into a job applicant was $12. Video] 2020 Recruiting Benchmarks and the Impact of COVID-19. Leah Daniels is the SVP of Strategy at programmatic job posting platform, Appcast. The cost per applicant (CPA) had been averaging $11-12 throughout 2019.

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Talent Acquisition Advertising Recruitment Marketing Data 417

ClearCompany Recruiting

FEBRUARY 15, 2024

People learned how their employers responded to uncertainty; where they stood on social, political, and economic issues; and how highly they valued employee wellbeing. No matter what a company said about its values, the events of 2020 revealed whether or not they would stand by them.

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ClearCompany Employer Branding Applicant Tracking Systems Social Media 196

Ongig

JANUARY 21, 2020

If you’re looking to revamp or create new job descriptions, check out this list of the best job descriptions we’ve seen in 2020. We also highlight things that we like including design, employer branding content, layout, and more! 2-Column Format — Makes everything more readable and keeps at a reasonable length.

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Job Descriptions Video Employer Branding Banking 64

Stories Incorporated

JANUARY 3, 2020

that will make your company stand out from the crowd in 2020. Promote your diversity, inclusivity and belonging efforts. Candidates care about your diversity and inclusion efforts when evaluating your workplace. Becky, a chemist, wanted to advance technically, and not through management: she could at CSL Behring.

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Recruitment Marketing Diversity Trends Culture 59

Linkedin Talent Blog

SEPTEMBER 9, 2020

Over the past few years, Netflix has built a binge-worthy employer brand from the ground up. Known as WeAreNetflix across Twitter , Instagram , and Facebook to differentiate it from the consumer brand, and simply as Netflix on LinkedIn, the brand currently has an audience of almost six million people.

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Linkedin Talent Blog

SEPTEMBER 3, 2020

For many companies, this brought new urgency — and attention — to the ways they promote diversity, equity, inclusion, and belonging. But will this mark a real movement in corporate diversity, rather than a moment? Diversity discussions spiked in June, but show signs of waning. Diversity content still received 1.8x

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Diversity Linkedin Data Employer Branding 49

Ongig

AUGUST 6, 2020

Life at NCR. Strong Branding: Consistent color scheme/bold look. Feature Image: A nice diverse team picture. Employer Branding Video: Candidates get to hear from JLL employees about what JLL is all about. Clickable Elements: Benefits, Diversity, and FAQ images click through to topic dedicated pages.

Examples 59

Examples Video Diversity Energy 59

Yello

JANUARY 22, 2020

Maybe your talent acquisition goals for 2020 include investing further in your organization’s campus recruitment strategy. Or perhaps you’re hoping to improve operational efficiency, review your organization’s diversity recruiting efforts or hire new team members. Streamline your recruitment events strategy.

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Talent Acquisition Job Descriptions Social Media Onboarding 56

Glassdoor for Employers

NOVEMBER 3, 2020

MIT Sloan Management Review just announced the 2020 Culture Champions , as determined by the Culture 500 , a groundbreaking study that scientifically compares the corporate cultures of more than 500 of the largest companies driving the U.S. They also exceed thresholds for diversity, integrity and respect. "In Studying over 1.4

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Study Diversity Culture Employer Branding 122

Jobvite

APRIL 22, 2021

Your employer brand is your reputation personified. For financial institutions, building a positive employer brand is imperative if you want to recruit and retain high-quality talent. Once you’ve become an employer of choice, you’ll gain a financial edge over your competitors. Here are just some of the benefits.

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Financial Benefits Employer Branding JobVite 59

CareerArc

APRIL 27, 2022

Job board usage (by job seekers) has declined 13% since 2020. However, job board usage by job seekers has declined 13% since 2020. 82% of job seekers consider employer brand and reputation before applying for a job. 68% of millennials visit a company’s social media properties specifically to evaluate an employer’s brand.

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Social Media Media Social Recruiting Employer Branding 98

Glassdoor for Employers

OCTOBER 26, 2020

The way your employees feel about working for your company is, ultimately, your employer brand. It's that authentic, lived experience that your people have day in, day out for the duration of their tenure at your company. A great employee experience creates a positive employee voice, which fuels a great employer brand.

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