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8 Tips for Creating a Winning Recruitment Marketing Content Strategy

Rally Recruitment Marketing

In Recruitment Marketing, we know it’s all about the content. But we’re not just talking about job listings here; it’s the stories you tell that make people sit up, take notice and become interested in working for your company. ChenMed’s careers blog is a rich resource for healthcare workers.

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Why You Need a Recruitment Marketing Measurement Plan (And How to Make One)

Rally Recruitment Marketing

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. . So come prepared!

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Soft Marketing for Recruitment Marketers: What is it and What’s the ROI?

Rally Recruitment Marketing

In traditional marketing, we sometimes talk about hard versus soft marketing techniques. This article will explain what hard and soft marketing approaches are, and how to make a business case to advance soft marketing techniques within your Recruitment Marketing plan. Leveraging programmatic job ads.

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The Dos and Don’ts of Recruitment Marketing

Hireserve

For those working in talent acquisition, it’s important to understand that job seekers are evaluating potential job opportunities in a similar way to how consumers would evaluate a product: they research, read reviews, weigh up their options, and consider what is best for them. What is Recruitment Marketing? .

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How to Measure Recruitment Marketing Success in 2023

Hiretual

Here are some key metrics to measure the success of recruitment marketing: Cost per hire This metric measures the total cost of your recruitment marketing efforts, including advertising costs, job board fees, recruitment agency fees, and salaries of recruitment staff, divided by the number of hires made.

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The Impact of COVID-19 on Recruiting Benchmarks

Rally Recruitment Marketing

I reached out to Leah Daniels, SVP of Strategy at Appcast, to understand the impact of COVID-19 on recruiting benchmarks and budgets, get her outlook on the second half of 2020 and discuss strategies and tactics that talent acquisition and Recruitment Marketing practitioners can use to stay agile during this challenging time.

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9 Talent Acquisition Tips For Startups

McQuiag

So if you can’t necessarily compete on money, what are the main talent acquisition tips to consider if you’re just starting up? Referrals and assessments are usually your most predictable path to top talent. However, top talent doesn't usually reside on job boards. The big 9 tips for startups.