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Politics, activism and employer brand

Stories Incorporated

co-founder Scott uses Coinbase’s new policy on workplace activism and politics to examine the importance of aligning all aspects of an employer brand—from mission to brand messages to cultural norms. I think this policy doesn’t align well with the company’s mission and employer brand claims. Stories Inc.

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Employer Branding ROI

Recruiting Blogs

Forecasting and calculating a return on investment is one of the most important aspects of building your employer brand. The professionals who are able to track the results of their efforts are the ones who’ll continue to get resources from senior management to build the talent brand. You can download the full eBook here.

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Employer Branding Content: The Top 10 Topics Candidates Care About

Jibe

Talent acquisition is now coordinating employee-written testimonials, posting updates on social media, and even hiring writers, designers and videographers to produce stories about their employer brand. Based on the Talent Board survey, almost 13% of candidates want to see a bit of boasting from potential employers.

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Candidate Experience for Banks

Ideal

This report provides a deep dive into the recruiting process of key financial institutions in the North American market. Executive Summary for Candidate Experience for Banks As the finance sector continues to be a strong source of economic growth, recruiting for financial institutions faces a new set of challenges.

Banking 62
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Case study: Executing a recruitment marketing video plan

Stories Incorporated

This case study is an excerpt from our new ebook, Getting Buy-In for Your Employee Story Project: The Ultimate Guide to Employer Branding and Recruitment Marketing ROI. Next, the TA team identified its financial stakeholders—the department leaders who would benefit from the recruiting results the project would produce.

Study 52
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7 of the Best Company Culture Videos

Stories Incorporated

Great employer branding and recruitment marketing content lets the right candidates develop an emotional connection to your brand’s culture, and transforms viewers into motivated candidates. We’ve created an eBook with 10 more examples of how employee stories communicate culture. Want more inspiring examples?

Video 98
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Want To Build A Strong Recruiting Sales Pipeline? Here Are 8 Tips For You

Recruit CRM

4 Major Benefits Of A Recruiting Sales Pipeline Here's an insight into the advantages of a recruitment sales pipeline: They provide a much-needed perspective on the financial metrics that indicate which deals with clients are likely to close. First comes brand awareness and your employer branding.