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The 3 Most Effective Ways to Differentiate Your Employer Brand

Rally Recruitment Marketing

With “not differentiating” recently being listed as one of the 3 key reasons that most Recruitment Marketing efforts miss the mark , I knew now was the perfect time to share what I’m seeing work for our community of 35,000 Recruitment Marketing and employer branding practitioners. You let your employees lead the way.

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How to Strengthen Your Employer Brand by Showcasing the People Behind your Products (Part 1)

Rally Recruitment Marketing

Highlighting your products as a selling point in your employer brand content can certainly be effective, but recent data suggests that candidates care just as much, if not more, about the people behind those products. In this sense, your corporate brand and employer brand aren’t necessarily separate, they can (and should!)

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Leverage Employee Generated Content to Help Your Employer Brand

Rally Recruitment Marketing

To help you out here, we gathered 6 ways to leverage EGC to influence the candidate journey and elevate your employer brand. 6 opportunities to leverage employee generated content to elevate your employer brand. Squarespace hosts a blog written for engineers by engineers. Careers site. Social media.

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5 Hiring Strategies for Energy Industry Recruiting | ClearCompany

ClearCompany Recruiting

The energy industry is booming as demand rises, especially for renewable or clean energy. Last year, the industry’s 3.8% job growth outpaced overall employment growth, led by 3.9% In an industry long dominated by oil and gas, only one in eight workers have a “green skill” relevant to the fast-growing renewable energy industry.

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Spotlight Your Employer Brand Through Customer Stories

Rally Recruitment Marketing

As Recruitment Marketing practitioners, we often focus on producing a high volume of employee stories to raise employer brand awareness, communicate our company culture, and encourage candidates to be a part of our mission. Why customer stories are effective employer brand content. That content type is customer stories.

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The Surprising Strategy Behind Turkish Aerospace’s Early Careers Recruitment Program

Rally Recruitment Marketing

99.9999% of thought leadership and educational resources for Recruitment Marketing, employer branding and talent attraction focuses on how to attract more quality candidates today. but it could also build brand affinity with your company so their goal becomes being employed by you! And that’s valid!

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Social Media For Employer Branding: 7 Tips To Promote Your Employer Brand On LinkedIn

Proactive Talent

So where do you start with your employer brand on LinkedIn? Encourage Employee To Update Their Profiles An employee’s LinkedIn profile is a great opportunity to promote your company’s employer brand. A strong employer brand is good for your business too.