Remove Job Boards Remove Linkedin Remove Recruitment Marketing Remove Reference
article thumbnail

The New Way to Measure Recruitment Marketing

Rally Recruitment Marketing

Demonstrating the return on investment (ROI) of Recruitment Marketing strategy can be a bit tricky, as you’ve likely experienced yourself. . However, as you’ve also likely experienced, recruiting metrics alone don’t quite capture the full story of the work you do. Cost per click . Cost per applicant .

article thumbnail

5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. Start by looking in your job postings. How do they describe job responsibilities?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Soft Marketing for Recruitment Marketers: What is it and What’s the ROI?

Rally Recruitment Marketing

In traditional marketing, we sometimes talk about hard versus soft marketing techniques. This article will explain what hard and soft marketing approaches are, and how to make a business case to advance soft marketing techniques within your Recruitment Marketing plan. Leveraging programmatic job ads.

article thumbnail

Q&A with Craig Fisher: Maintaining a deeply human process in recruiting

Rally Recruitment Marketing

We recently spoke with Craig to discuss the strategies that practitioners can employ to keep their processes human, from enhancing the candidate experience to the power of employee advocacy and the pivotal role of data in modern Recruitment Marketing. Where does your job show up in search results? Or do you have to dig for it?

article thumbnail

How to Optimize Your Recruitment Marketing Budget for Success

PandoLogic

What is Recruitment Marketing? Recruiting marketing involves promoting a company’s employer brand and attracting potential employees. Common recruitment marketing tactics include social media campaigns, job board advertisements, content marketing, and nurturing relationships with passive candidates.

article thumbnail

Highlights from December’s RallyFwd (Part 2)

Rally Recruitment Marketing

As the Founder of employer brand and Recruitment Marketing strategy firm TalentNet Media , Craig shared what he’s seeing work in today’s hiring landscape, touching on why speed and flexibility rule, new ways to amplify your brand and striking the perfect balance between technology and human touch in your candidate experience.

article thumbnail

Top Strategies for Reaching Veteran Candidates

Rally Recruitment Marketing

For Recruitment Marketing and employer brand practitioners, this means that not only do you need to create a compelling content strategy to capture the attention of veterans entering the civilian workforce, but you also need to reach them on the right channels! Veteran job boards and websites. Department of Labor.

Strategy 247