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Recruitment Marketing in APAC: What’s Different and What’s the Same?

Rally Recruitment Marketing

Hi Rally community, my name is Joyce Chan, and I’m a Recruitment Marketing & employer branding practitioner for 10+ markets in the Asia Pacific (APAC) region. Employer branding and Recruitment Marketing jobs are relatively new in Asia and this has only recently become an emerging field here.

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9 Common Employee Value Proposition (EVP) Pitfalls to Avoid in Recruitment Marketing

Rally Recruitment Marketing

As talent acquisition and Recruitment Marketing professionals, we all know the importance of setting ourselves apart from other organizations in today’s hyper-competitive hiring market. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.

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Tailoring Your Recruitment Marketing Strategy While on a Budget

Recruiting Daily

For recruitment professionals, finding talent that can contribute to the company can be challenging — even more so if you’re on a low budget. If you find yourself in this situation, here are a few tips for setting up a recruitment marketing strategy on a budget. They are simple to use for employers , too.

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3 Steps to Create a Digital Job Advertising Strategy

Rally Recruitment Marketing

So, when it comes to digital job advertising, your strategy needs to be on point so that your recruiting budget can stretch further. Using paid social media and programmatic job advertising are effective ways to create a digital Recruitment Marketing strategy. Leigha Wanczowski, Employer Brand Manager, Covance. Social media.

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7 Steps to Programmatic Employer Brand Advertising

Rally Recruitment Marketing

So, if that holds true, then something we need to talk about more in Recruitment Marketing is the fact that to meet candidate expectations, we need to start adopting more consumer marketing approaches! Programmatic ads can help you market to candidates that already visited your site or registration page.

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5 Channels You Need to Recruit Gen Z Talent

Rally Recruitment Marketing

We learned that Gen Z are using new social media platforms and paying attention to different content, requiring a fresh look at talent acquisition and Recruitment Marketing strategy. Read on to see if you’re ready to recruit Gen Z talent! An example of Ben Siegel promoting The Internship Show podcasts on LinkedIn.

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9 Fixable Mistakes When Creating an Employee Value Proposition

Rally Recruitment Marketing

Creating an EVP is one of the most important things you can do in Recruitment Marketing, as it sets the tone and acts as the guiding star for how you approach recruiting and candidate and employee communications across the board. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.