Remove Employer Branding Remove Linkedin Remove Recruitment Marketing Remove Travel
article thumbnail

7 Steps to Programmatic Employer Brand Advertising

Rally Recruitment Marketing

So, if that holds true, then something we need to talk about more in Recruitment Marketing is the fact that to meet candidate expectations, we need to start adopting more consumer marketing approaches! Some of them can also work with you on creating a programmatic employer brand ad campaign.

article thumbnail

Recruitment Marketing in APAC: What’s Different and What’s the Same?

Rally Recruitment Marketing

Hi Rally community, my name is Joyce Chan, and I’m a Recruitment Marketing & employer branding practitioner for 10+ markets in the Asia Pacific (APAC) region. Employer branding and Recruitment Marketing jobs are relatively new in Asia and this has only recently become an emerging field here.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 Common Employee Value Proposition (EVP) Pitfalls to Avoid in Recruitment Marketing

Rally Recruitment Marketing

As talent acquisition and Recruitment Marketing professionals, we all know the importance of setting ourselves apart from other organizations in today’s hyper-competitive hiring market. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.

article thumbnail

3 Steps to Create a Digital Job Advertising Strategy

Rally Recruitment Marketing

So, when it comes to digital job advertising, your strategy needs to be on point so that your recruiting budget can stretch further. Using paid social media and programmatic job advertising are effective ways to create a digital Recruitment Marketing strategy. Leigha Wanczowski, Employer Brand Manager, Covance.

article thumbnail

9 Fixable Mistakes When Creating an Employee Value Proposition

Rally Recruitment Marketing

Creating an EVP is one of the most important things you can do in Recruitment Marketing, as it sets the tone and acts as the guiding star for how you approach recruiting and candidate and employee communications across the board. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.

article thumbnail

Start Building Your Employer Brand From the Inside Out

Rally Recruitment Marketing

The pandemic has taken a toll on the confidence of employees and candidates in high-risk industries, especially the travel industry. As the Director, Culture & Engagement at Klook , a travel technology company, my team and I turned our focus internally. How our employer brand has changed over the past year.

article thumbnail

9 Common Pitfalls to Avoid In Your Employee Value Proposition

Rally Recruitment Marketing

As talent acquisition and Recruitment Marketing professionals, we all know the importance of setting ourselves apart from other organizations in today’s hyper-competitive hiring market. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.