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5 Surprising Shifts in Talent Attraction in 2022

Rally Recruitment Marketing

The 2022 hiring race is on: 81% of attendees at our recent RallyFwd Virtual Conference told us they can’t hire the talent they need fast enough. Read on to learn what’s working and what isn’t working in talent attraction so far this year, along with my recommendations for how you can optimize your Recruitment Marketing strategy to get ahead.

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How to Create a Better Candidate Journey from your LinkedIn Posts

Rally Recruitment Marketing

Rather than making you wait to the end of this post, let me tell you the key finding: Candidates engage more with LinkedIn posts that talk about your “employees” and “team” versus posts that say “we’re hiring” or “apply now”. Data from Rally Inside showing LinkedIn posts published from July of 2022 through February 2023.

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How To Tailor Recruiting Strategies And Improve Candidate Engagement

PandoLogic

Here’s what we’ll cover: Stats and trends from June through September What these stats and trends mean What you can do to apply these trends to your hiring strategy in 2022. This is where understanding your target candidate comes into play for 2022. What Can You Do To Improve Candidate Engagement?

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Best employer branding resources of 2022 (so far)

Stories Incorporated

Although we’re just a few months in for 2022, we’ve already received record hits and downloads of our new and updated articles. Here are the most popular resources shared so far in 2022. 12 Leading Storytelling Strategies for 2022. Right now, candidates are searching for a culture that offers what their current workplace lacks.

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2023 Social Recruiting Benchmarks to Improve Your Strategy

Rally Recruitment Marketing

This is why talent acquisition and Recruitment Marketing teams are investing more into using social media to get their employer brand and career opportunities in front of candidates where people already spend time online. So a click measures candidate behavior during the candidate journey by showing interest with us as an employer.

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6 Ways to Celebrate National Nurses Week as a Recruitment Marketer

Rally Recruitment Marketing

But before that can happen, you need to know how to attract today’s nursing talent, which requires a different strategy than even just a couple of years ago. With so many jobs being posted, engagement with this type of content is down by 35% comparing the same period.

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The 3 Most Effective Ways to Differentiate Your Employer Brand

Rally Recruitment Marketing

Careers site copy, social media posts, job ads, newsletters and any other content you put out should sound like it was written by a human representing your culture, not copied from a lifeless template. . Authentic content that covers topics candidates care about. Engagement with culture content, in particular, is up by 174%.