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Soft Marketing for Recruitment Marketers: What is it and What’s the ROI?

Rally Recruitment Marketing

In traditional marketing, we sometimes talk about hard versus soft marketing techniques. This article will explain what hard and soft marketing approaches are, and how to make a business case to advance soft marketing techniques within your Recruitment Marketing plan. The benefits of soft marketing.

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4 Examples of Employer Branding Solutions

Ongig

Creating solid employer branding (EB) is essential. Here are 4 employer branding solutions to set you up for success. Ongig – For Effective and Inclusive Job Descriptions. Ongig – For Effective and Inclusive Job Descriptions. Ongig is one of the must-have employer branding solutions.

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Recruitment Marketing Audit: Attracting Diverse Talent 

Rally Recruitment Marketing

In fact, it’s very possible you found this article through a search like this! And while we might be just another voice in this cacophony of people and companies extolling how important DEI is, today we’re going to approach it from our unique perspective: Recruitment Marketing!

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The Dos and Don’ts of Recruitment Marketing

Hireserve

Businesses need to build their employer branding, with clear messaging around what your organisation stands for and the benefits to employees. . This messaging strategy is what is known as recruitment marketing. . What is Recruitment Marketing? What is Recruitment Marketing? .

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The Best Employer Branding Videos

Stories Incorporated

The best employer branding videos, all featuring employee stories for activating employer brand and revealing real culture. Employee stories are the best tools for activating your employer brand across channels and bringing your employee value proposition (EVP) to life. Reading Time: 9 minutes.

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8 Opportunities to Promote Employer Awards That You’ve Won

Rally Recruitment Marketing

Employer awards build trust with candidates in a way that can set you apart from competitors in the job market. But if you want your awards to enhance your employer brand and help you recruit more effectively, they need to be promoted the right way, and in the right places. Social media. Careers blog.

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14 Ways the LGBTQ2+ Community Wants You to Celebrate Pride

Rally Recruitment Marketing

That’s why, for this post, I asked a variety of people from the LGBTQ2+ community (some who I know and some who I don’t) to share what authentic support from brands during Pride means to them. Support through recruitment and employer brand. Diverse voices and images in employer branding is key. Leo (He/Him).