article thumbnail

What is Recruitment Marketing and Why it Matters

4 Corner Resources Staffing Blog

Recruitment marketing is the process of using marketing techniques to promote the benefits of working for your company. Learn more about what recruitment marketing is, why it’s so important in today’s competitive labor market, and examples of how to use it to attract stellar candidates. .

article thumbnail

The Ultimate Guide to Recruitment Marketing: 7 Strategies for the Modern Era

PandoLogic

The Ultimate Guide to Recruitment Marketing Recruiting marketing consists of a combination of strategies and tools that organizations use to engage job candidates. In today’s competitive job market, recruitment marketing is an important part of the hiring process for organizations to attract the best talent.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Analyzing Competitors Can Fuel Your Recruitment Success

Rally Recruitment Marketing

Recruitment Marketing and employer brand practitioners might not often think of “sizing up” their competition, but knowing what these organizations are doing differently can actually help you! It’s also about assessing your own strengths and weaknesses when it comes to recruiting. Assess other key elements.

SEO 226
article thumbnail

Including Salary Ranges In Job Adverts: The Pros and Cons

Hireserve

Salary transparency involves openly sharing information about compensation with both current employees and potential candidates, such as in job postings. Certain companies, like Buffer , opt to publicly disclose all their salary data, so anyone can view what job title lines up with what compensation.

article thumbnail

21 Ways to Lead With Your Employer Brand Now (RallyFwd Recap)

Rally Recruitment Marketing

But another reason, we believe, is that the conference theme — Lead With Employer Brand — is on the minds of a lot of HR, talent acquisition and Recruitment Marketing professionals right now. Debbie Celado , Head of Employer Brand & Recruitment Marketing for The Americas at Philips.

article thumbnail

Are Your Job Descriptions to Blame for Your Attrition?

Recruiting Daily

It also extends legal protection in case of litigation and justifies compensation and hiring decisions. New compensation laws in various states mandate employers’ disclosure of salary ranges in job ads. Organizations can attract better candidates in a volatile recruiting market by enhancing job descriptions.

article thumbnail

Recruiting Q&As from Bamboo HR’s Employee Experience Week

Workable

DEI in the recruitment process. On compensation in different markets. Melissa: Assessing staying power can be hard to navigate, I would focus on sharing your company’s lengthy ramp time and the need for time commitment that employees need to invest in order to make an impact. You are marketing yourself as an employer.