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How to Create and Maintain an Inclusive Employer Brand

Social Talent

When we think about elevating our approach to inclusive hiring, our minds may drift to improving the language in job descriptions or trying to foster a candidate experience that caters to all. But how many of them truly live up to their words? Speak at DEI events and conferences. Follow and support minority groups.

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Why You Should Infuse your Employer Brand in the Candidate Experience

Rally Recruitment Marketing

Because of this, it’s so important to infuse your candidate experience with your employer brand. The candidate experience should validate the tone set by all your other employer branding work and materials. Remember, your employer brand is the value proposition that you offer employees and candidates.

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7 Data Points on the State of Recruitment Marketing for 2023

Rally Recruitment Marketing

2023 will be another competitive year in recruiting, and the employers that have an advantage will be those that invest in developing their employer brand and know how to tap into new Recruitment Marketing strategies. Putting Your Employer Brand Front and Center. Empowering Your Employees .

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5 Ways Data is Advancing Recruitment Marketing Strategy

Rally Recruitment Marketing

I was so inspired by the user conference, that I wanted to share the top things I learned about how practitioners are using data to take their Recruitment Marketing strategies to the next level. But I was so excited to learn how many practitioners are overcoming this resistance by using data.

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Employer Branding Strategies Conference 2018: Most Valuable Tweets

Ongig

The Employer Branding Strategies Conference (Ebrandcon) just wrapped up its 2018 session. Ebrandcon took a deep dive into employer branding including: Using technology to drive employer brand. Content strategy for your employer brand. Strategies for refreshing your employer brand.

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How to Create a Recruitment Marketing Role at Your Organization

Rally Recruitment Marketing

In this first post, I’ll share how to create a Recruitment Marketing role or function within your organization, based on the experience I went through. In May 2018, I attended the EBrandCon Conference , in hopes to learn more about Recruitment Marketing and how other organizations are structuring their employment branding strategies.

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How to Define Your Employee Value Proposition: The DIY Approach

Rally Recruitment Marketing

If you want to take charge of your company’s Employer Brand, a good place to start is by defining your Employee Value Proposition (EVP). A clearly defined EVP serves as the basis for your Employer Brand strategy and gives you a framework for creating authentic, compelling Recruitment Marketing content.