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How to Measure Recruitment Marketing Success in 2023

Hiretual

Here are some key metrics to measure the success of recruitment marketing: Cost per hire This metric measures the total cost of your recruitment marketing efforts, including advertising costs, job board fees, recruitment agency fees, and salaries of recruitment staff, divided by the number of hires made.

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Navigating the Shecession: Bringing Women Back to Work

Rally Recruitment Marketing

About Apres: Après connects women returning to work after career breaks or navigating career and motherhood with resources and tools, plus a boutique job board. Fairygodboss is the largest career community for women and the place where millions of women go to find their next job. However, the Zurich study isn’t unique.

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5 Careers Blog Tips from Rally Award Winners

Rally Recruitment Marketing

For example, this year’s CareerArc Future of Recruitment Study reported that 3 of the top 5 types of content motivating job seekers to apply to a job include: Employee stories and spotlights . Diversity, equity and inclusion messages. It was reserved for case studies and customer-facing content.

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Inside Labcorp’s Award-Winning Recruitment Marketing Campaign

Rally Recruitment Marketing

Traditional recruiting methods weren’t enough to fill the critical positions that Labcorp had open in Madison. So the Labcorp team went big and bold, launching a multi-channel, 4-month Recruitment Marketing campaign that included recruitment ads on billboards, bus wraps and even print flyers mailed to homes in the area.

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How to Build an Employer Brand Budget

Proactive Talent

According to LinkedIn , companies with a strong employer brand see a decrease of 43% in cost per hire and as revealed by their Global Talent Trends 2017 study , 53% of recruiters said employer branding would be their number one priority if money wasn’t an issue. If you do a lot of niche job board advertising (i.e.

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35 need-to-know social media recruiting statistics in 2022

CareerArc

73% of job seekers between the ages of 18 and 34 years old found their last job through a social media platform. 86% percent of job seekers use social media in their job search. Job board usage (by job seekers) has declined 13% since 2020. How candidates use social media in their job search.

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Recruitment vs Talent Acquisition: Explained

Recruiter Flow

Also read: How to Create an Employer Brand that Candidates Love This involves analyzing current and future staffing needs, devising and executing employer branding and recruitment marketing strategies, and developing comprehensive talent acquisition plans. How do you identify and engage with passive candidates in a competitive market?